Shaun Paul

VP of Marketing

Bengaluru, Karnataka, India3 yrs 10 mos experience

Key Highlights

  • T-shaped marketer with diverse skill set.
  • Expert in product storytelling and user engagement.
  • Proven track record in driving growth strategies.
Stackforce AI infers this person is a SaaS marketing expert with a strong focus on growth and product strategy.

Contact

Skills

Core Skills

MarketingGrowth MarketingProduct MarketingGo-to-market StrategyContent MarketingSocial Media MarketingLeadershipEvent PlanningCopywritingContent DevelopmentBusiness DevelopmentSales

Other Skills

Marketing StrategyCommunicationStakeholder EngagementUser AdoptionBrand VoiceDemosBusiness Growth StrategiesBrand DevelopmentSales PresentationsBrand StrategyGrowth StrategiesStrategic InitiativesEmail MarketingUser ResearchAffiliate Marketing

About

Show me the route and I will be your best driver. I'm your textbook T-shaped marketeer, jack of all trades, master of some! I'm also a storyteller, I know exactly what people need to hear about your product. Currently marketing Banza, an app for users to reclaim ownership and derive value from their digital data. Enough of humans being the "product" under the garb of free services, Meta makes more money from you than you can imagine. It's time for you to get your piece of the pie. MY CAREER SO FAR: Ex-Senior Marketer at Raga AI, an AI sandboxing tool for LLMs and AI Agents. Ex-Marketing Manager (Generalist) at a Y Combinator backed FinTech (Saas) B2B start-up. Experienced Content Writer having published multiple academic essays. Experienced Business Developer (B2B) with experience in the consulting industry. Experienced Engagement Manager having worked in a multinational organisation. I don't just consume content, I analyse it. My reliance on interdisciplinary knowledge helps me excel at cross-functional roles that require collaboration and understanding of the highest level. Skilled in Research, Growth, Product Marketing, Policy analysis, Business Development, Public Speaking, Copy Writing, Product Storytelling, Marketing, Research Analysis and GTM Strategies. A curious & quick learner, with a Bachelors in Liberal Arts - BA focused on International Relations and Affairs, Political Science and Public Policy & Sociology from SYMBIOSIS INTERNATIONAL UNIVERSITY (SIU). Interested in the fields of User Experience (UX) Research, Gaming, Product Management, Market research, B2B Saas, Policy and Technology. If you made it this far: I have read more encyclopaedias than novels.

Experience

3 yrs 10 mos
Total Experience
9 mos
Average Tenure
8 mos
Current Experience

Enlayer

Head of GTM

Sep 2025Present · 8 mos · Remote

Banza app

Head of Marketing

Jul 2025Present · 10 mos · Remote

  • Doing a lot rn. Once we go big, I'll write more here.
  • For now, Download Banza🟠
MarketingMarketing StrategyGrowth MarketingProduct MarketingGo-to-Market Strategy

Ragaai inc

Senior Marketer

Feb 2025Jul 2025 · 5 mos · Bengaluru, Karnataka, India · Hybrid

  • RagaAI Catalyst finetunes Gen AI (LLM) models and AI Agents through vigorous testing and debugging, in a user-friendly manner. Think of us as MixPanel for Data Scientists and Engineers building AI Agents and LLM models.
  • At Raga AI:
  • Worked closely with Founder-CEO to strategise and execute all marketing efforts.
  • 🛠️ Drove organic user-adoption & Executing GTM Strategy of our Open Source offering: Catalyst (https://catalyst.raga.ai/signup)
  • 🛠️ Defined the Brand's voice & established thought leadership through Founder-led marketing
  • 🛠️ Extracted the most out of Events in the US and Webinars as an MQL Generation strategy
  • 🛠️ Worked with Sales team closely, identifying more efficient methods to nurture MQLs
  • 🛠️ Worked with Product and Data Science teams to define our ICPs and establish how to communicate with them
  • 🛠️ Sought out partnerships and opportunities for collaboration to position RagaAI as an industry leader
  • 🛠️ Improved user onboarding flow as well as communication with new users
  • 🛠️ Managed and Maintained the Website using tools like Framer
  • 🛠️ Headed all Content Marketing Efforts
CommunicationEvent PlanningProduct MarketingStakeholder EngagementGo-to-Market Strategy

Salt

3 roles

Marketing Manager (Generalist)

Promoted

Oct 2023Feb 2025 · 1 yr 4 mos · Bengaluru, Karnataka, India · On-site

  • 🧂Worked on end-to-end organic B2B and Saas Marketing & Communications for SALT
  • 🧂Worked on Growth directly resulting in higher transaction volumes
  • 🧂Handled all Branding efforts
  • 🧂Worked on Product Marketing and Product Communications
  • 🧂Created Sales Collaterals: Company Pitches, Product Brochures and Pitch Decks
  • 🧂Contributed towards the smooth onboarding of clients
  • 🧂Managed the Marketing & Social Media Interns
  • 🧂Ideated and Created Branded Merchandise & Gifts for SALT
  • 🧂Worked closely with Designers to bring campaigns & ideas to fruition
DemosBusiness Growth StrategiesBrand DevelopmentContent MarketingSales PresentationsGrowth Marketing+18

Junior Marketing Manager

Aug 2023Oct 2023 · 2 mos · Bengaluru, Karnataka, India · On-site

  • 🧂Headed Omni-channel Marketing and communication efforts at SALT
  • 🧂Handled creative processes in Paid Marketing
  • 🧂Handled all ORM efforts at SALT
  • 🧂Headed all Content Marketing efforts, including Blogs
  • 🧂Improved online presence of the brand
  • 🧂Managed the Marketing & Social Media Interns
  • 🧂Curated efforts to portray Salt as a leading voice in the industry
Lead GenerationDemosSearch Engine Optimization (SEO)Competitive AnalysisBusiness Growth StrategiesBrand Development+57

Marketing Intern

Apr 2023Jul 2023 · 3 mos · Bengaluru, Karnataka, India · On-site

  • 🧂Research and Writing for Copy, Threads and Newsletter.
  • 🧂Recorded audio for SALT's YouTube videos.
  • 🧂In charge of SALT's online presence.
CopywritingBrand DevelopmentSocial Media StrategyContent MarketingTeam CoordinationSocial Media Marketing+20

The invisible paintbrush

Intern

Jun 2023Jun 2023 · 0 mo · Remote

  • Worked on copy for numerous clients.
CopywritingSocial MediaSocial Media StrategyTeam CoordinationMarketingEnglish+6

Symbiosis international university

Newsletter Editor

Aug 2022Jun 2023 · 10 mos · Pune, Maharashtra, India

Interpersonal SkillsTeam CoordinationEnglishReport WritingWritingContent Editing+3

The economics and public policy cell, ssla.

Convener

Jul 2022Jul 2023 · 1 yr · Pune, Maharashtra, India

  • In charge of logistics, general cell functioning, and handling the organisation of the cell's activities and events. The Convener is the cell's point of contact.
CopywritingInterpersonal SkillsLeadershipSocial MediaTeam LeadershipTeam Coordination+28

Lea growing people

Engagement Manager

Jun 2022Aug 2022 · 2 mos · Remote

  • Was in charge of internal and external communications, including but not limited to: Newsletter,
  • Social media content, Blogs articles, Content plans, Market search analysis and Competitor analysis.
CopywritingInterpersonal SkillsCompetitive AnalysisSales PresentationsGrowth MarketingMarketing+18

Sociology group

Content Writer (Academic)

Apr 2022Jul 2022 · 3 mos · Pune, Maharashtra, India

Interpersonal SkillsEnglishResearchAcademic WritingWeb Content WritingContent Management+3

Fielmente

Business Development Specialist

Aug 2021Nov 2021 · 3 mos · Remote

CopywritingInterpersonal SkillsNew Business DevelopmentBusiness Growth StrategiesCold CallingSales Presentations+19

Dr foundation

Development Volunteer

Apr 2021Jun 2021 · 2 mos · Remote

  • Worked as a volunteer intern at the DR Foundation (NGO) for 3
  • months coordinating various projects and carrying out logistics
  • for numerous operations.
Interpersonal SkillsLeadershipPresentation SkillsInternal CommunicationsGoogle SheetsDeal Closure+5

Education

SYMBIOSIS INTERNATIONAL UNIVERSITY

Bachelor of Arts - BA

Jul 2019May 2023

St. Joseph's Boys' High School

ICSE & ISC SCIENCE

Jun 2011Apr 2019

Sophia High School

STD LKG - STD 4

Jul 2005Apr 2011

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