Sam Neo — CEO
Your brand MUST generate income. If it doesn’t, you're doing it wrong. Most people work hard. Few get noticed. Even fewer attract the right clients, investors, and opportunities. That’s where I come in. Hi, I am Sam and I build powerful personal brands for entrepreneurs, corporate leaders, and professionals who are tired of blending in. If you want more opportunities, more influence, and more income, working harder alone is not going to help. You need to POSITION yourself better! And that’s what I do best. Here’s how I make it happen: 🚀 Personal Branding for Leaders & Entrepreneurs – so the right people find you. 🎯 SEED Academy Experts – matching businesses with high quality experts across Asia to upskill their teams. I’ve led personal branding bootcamps for professionals and entrepreneurs and facilitated storytelling & personal branding workshops for global companies like Unilever, Samsung, Under Armour and more —helping their teams craft compelling narratives and build influence. I’ve successfully transitioned from corporate life to entrepreneurship, and I’m here to guide you on your journey to success too. With a background in HR and branding, I’ve partnered with top organizations like Coca Cola, L’Oréal, Prudential, Diageo, and more, shaping strong leadership brands and helping leaders attract top opportunities. I’ve been featured in The Business Times, Straits Times, and recognized as a LinkedIn Top Voice and Global HR Influencer. I’ve also been named SHRI CEO of the Year, Top CEO to Follow, and served as the youngest council member at SHRI. Good attracts good. If you're ready to build a brand that attracts attention, let’s talk.
Stackforce AI infers this person is a Personal Branding and HR Consulting expert with a focus on community engagement.
Location: Singapore, Singapore
Experience: 13 yrs 9 mos
Career Highlights
- Recognized as LinkedIn Top Voice and Global HR Influencer.
- Successfully transitioned from corporate life to entrepreneurship.
- Empowered thousands through personal branding and mentorship.
Work Experience
kodee
Founder (0 mo)
Park Hotel Group
Group Head of HR (10 mos)
SEED Academy by Stories of Asia
Founder (1 yr 3 mos)
Remote
Global Brand Ambassador (5 mos)
STEAM Education Association of Singapore
Founding Member (1 yr)
HR & Business Growth Summit
Co-Founder and Producer (11 mos)
Personal Brand Lab
Founder (2 yrs 4 mos)
Kob-i In Asia
Founder (1 yr)
StoryBuddy
CEO & Founder (2 yrs)
Singapore Human Resources Institute (SHRI)
Vice President - Branding/Membership/Network (2 yrs 1 mo)
Executive Council (5 yrs)
HRFC - Human Resources & Finance Community
Advisor - Branding and Community Engagement (2 yrs)
Diageo
Advisor - Employer Branding (2 yrs 6 mos)
PT Dwidaya World Wide
Fractional CHRO (1 yr 1 mo)
Stories of Asia
Founder and CEO (6 yrs 9 mos)
MG Group
Fractional CHRO (1 yr 6 mos)
People and Career Development Association
Founding Member (11 mos)
People Mentality Inc
Founder (8 yrs 7 mos)
HRM Asia
Millennial Insights HR Guest Blogger (1 yr 5 mos)
Changi Airport Group
HR Business Partner (2 yrs 4 mos)
Keppel Corporation Limited
Executive, Talent Management (Group HR) (1 yr 9 mos)
Executive, HR Business Partnership (Group HR) (1 yr 7 mos)
Keppel Care Foundation
Executive (2 yrs 7 mos)
Education
Bachelor of Business Administration (Honours) at National University of Singapore