Gaurav Prasad

Business Development Executive

Bengaluru, Karnataka, India8 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

8 years of experience in FMCG and eCommerce advertising
Empowered over 100,000 customers on Amazon platform
Expertise in simplifying advertising for SMBs

Stackforce AI infers this person is a B2C eCommerce advertising expert with a focus on digital marketing strategies.

Contact

Skills

Core Skills

Go-to-market StrategyAdvertisingOnline AdvertisingFast-moving Consumer Goods (fmcg)Sales

Other Skills

Search AdvertisingPerformance MarketingCC++Data StructuresOperating SystemsDatabase Management SystemsObject Oriented DesignHTMLCSSPHPJavaScriptFoundation FrameworkMySQLApache

About

With 8 years of experience in FMCG and eCommerce advertising, I have spent the last 6 years specializing in driving the adoption and success of Amazon ads products. I have successfully led initiatives that have empowered over 100,000 customers in India to thrive on the Amazon platform. My expertise lies in simplifying advertising for small and medium-sized businesses (SMBs), ensuring they can effectively leverage Amazon's ad solutions to achieve their business goals. Additionally, I focus on promoting the adoption of video ads products for Amazon sellers, helping them enhance brand visibility and drive sales through compelling video content. Previously, I worked as a Category Manager at ITC for over 2 years, where I spearheaded sales and distribution for the Personal Care Business.

Experience

Amazon

3 roles

Senior GTM Manager, Amazon Ads

Promoted

Jun 2024 – Present · 1 yr 9 mos · Bengaluru, Karnataka, India

Senior Tech Business Developer focused on scaling adoption of Amazon Ads products, including Sponsored Products (SP), Sponsored Brands (SB), and Sponsored Display (SD). By representing the voice of the customer and presenting the specific needs of the Indian market, I influence the product roadmap to ensure our solutions effectively meet user demands.

Go-to-Market StrategyAdvertising

Senior Program Manager, Amazon Ads

Oct 2022 – Jul 2024 · 1 yr 9 mos · Bengaluru, Karnataka, India

Led initiatives that enabled over 100,000 customers in India to thrive on the Amazon platform. Developed solutions that simplified advertising for small and medium-sized businesses (SMBs), ensuring they effectively leveraged Amazon's ad products to achieve their business goals.

Go-to-Market StrategyOnline Advertising

Program Manager - Amazon Ads

Sep 2019 – Sep 2022 · 3 yrs · Bengaluru, Karnataka, India

Led adoption and revenue growth for Amazon Ads' Sponsored Products (SP). Designed strategies to help new advertisers succeed on Amazon and led projects that simplified the advertising journey for first-time advertisers on Amazon India.

Go-to-Market StrategyOnline Advertising