Kathleen Booth — VP of Marketing
As a CMO, founder, and brand evangelist, I’ve built my career at the intersection of storytelling, community, and go-to-market strategy—driving growth for B2B tech companies in cybersecurity, e-commerce, adtech, and SaaS. Whether leading marketing, sales, or customer success, I bring a whole-business mindset and a modern, AI-informed approach to growth that’s as human as it is data-driven. Today, I lead marketing at Sequel.io, the webinar solution for data-driven marketers. Sequel lets marketers host webinars and virtual experiences directly on their own domain, giving them full control of their brand and customer experience — and complete ownership of their data. That’s more than a technical detail. It’s a paradigm shift. Because when marketers own their event data — every question answered, poll response submitted, moment of engagement captured — they can orchestrate richer, more contextual journeys. That means stronger pipelines, shorter sales cycles, and better retention. In other words, better unit economics. I’m known for building high-performing teams, fostering thriving communities (like Pavilion’s 10,000+ GTM leaders and IMPACT’s 5,000+ marketers), and launching content engines that turn brands into media powerhouses. My leadership style? Radical candor, relentless curiosity, and servant leadership—paired with a healthy dose of competitive fire. I don't just want to win; I want my team to win with me. Recognition includes LinkedIn's inaugural Marketing Influencer cohort, USA Today's "6 Global Marketing Advisors Who Are Rising Stars," and GTM Partners' "Go-to-Market Guru" award. I've hosted top-performing podcasts, led multiple rebrands, and scaled companies to acquisition or high-growth exits—all while working remotely since 2015 and building fun, productive remote cultures. Let’s connect if you believe great marketing is part art, part science—and always rooted in community.
Stackforce AI infers this person is a B2B marketing expert with a focus on SaaS and community-driven growth.
Location: Annapolis, Maryland, United States
Experience: 22 yrs 2 mos
Skills
- B2b Marketing
- Brand Strategy
- Demand Generation
Career Highlights
- Built high-performing marketing teams across multiple industries.
- Recognized as a leading marketing influencer and advisor.
- Expert in community-driven growth and event-led marketing.
Work Experience
PeakSpan Capital
PeakSpan Executive Community - Advisor (0 mo)
Sequel.io
VP of Marketing (5 mos)
Primary Venture Partners
Expert (1 yr 4 mos)
SkillCat
Advisor (1 yr)
Pavilion
Senior Vice President, Marketing & Growth (2 yrs 1 mo)
Senior Vice President Marketing & Member Success (11 mos)
Ambassador (3 yrs 10 mos)
Chapter Head - Washington, DC (3 yrs)
GTMfund
GTMfund Member (3 yrs 1 mo)
SmallWorld
Advisor (3 yrs 6 mos)
Proto AI
Advisor (1 yr 8 mos)
gmgn supply co.
Founding Advisor (1 yr 2 mos)
Tradeswell
Senior Vice President Marketing (6 mos)
clean.io
Chief Marketing Officer (7 mos)
VP of Marketing (9 mos)
Attila Security
Vice President Marketing (8 mos)
IMPACT
Vice President of Marketing (2 yrs 3 mos)
FounderTrac
Startup Mentor (4 yrs)
Founder Institute
Startup Mentor (4 yrs 10 mos)
Quintain Marketing
Owner & CEO (11 yrs 1 mo)
The Institute for Public-Private Partnerships, Inc. (IP3)
Director, Global Consulting Services Division (2 yrs 3 mos)
Education
BA at The Johns Hopkins University
MBA at The George Washington University
MA at The George Washington University
Entrepreneurial and Small Business Operations at Goldman Sachs 10KSB 10,000 Small Business Program