Shivani Bohare

Co-Founder

Mumbai, Maharashtra, India6 yrs 9 mos experience

Key Highlights

  • Led India's largest railway project at an MNC.
  • Helped startups grow 5X with content marketing.
  • Built a community for freelancers and solopreneurs.
Stackforce AI infers this person is a Content Marketing Specialist with expertise in SaaS and B2B growth strategies.

Contact

Skills

Core Skills

Content MarketingBusiness DevelopmentEditingCopywritingTeam ManagementSeoMarketing StrategyOrganizational LeadershipSales & MarketingProject ManagementOperations ManagementSales OperationsAnalytical Skills

Other Skills

Web Content WritingWritingTeachingMotivational SpeakingContent StrategyTeam BuildingRemote TeamworkCreative WritingSoftware as a Service (SaaS)Copy EditingContent ManagementContent Management Systems (CMS)Content DevelopmentWeb Content CreationOnline Content Creation

About

A content marketing director at a hypergrowth startup who is also travelling the world with her golden Alexis :) Sounds dreamy, right? Let's rewind to how I got here. → In 2015, I started working. My first job was in sales tackling high-value government construction contacts. The first deal I worked on with my team was $1Mn. → In 2017, I was thrilled to lead India's largest railway project at an MNC. → In 2018, I was preparing to be a diplomat. → In 2019, I was hustling with the founders of a tech startup raising Series A funding. → In 2021, I had burned out! I walked away from a high-paying job at a unicorn ed-tech startup. But, before I quit, I had a realization. I was a storyteller. But beyond that, I also saw myself as a traveller and an entrepreneur. So, I set out to create a life where I could fully express myself. I bought a second-hand car, packed everything I needed and went on an endless solo road trip with Alexis. Over 2 years, I side-hustled across Rajasthan, Jammu & Kashmir, and Ladakh with Alexis. → I devoured 73 books from my Goodreads 'Want to Read' list. → I became a better content marketer while brainstorming outside the office. → I learnt that I love to talk to people and form authentic connections. → In short, I lived outside my comfort zone and thrived. And I figured out what I really wanted in life: Freedom of time and money! That led to: • Writing for the best companies in the world. • Leading content strategy and growth for brands across 5 new industries. • Learning Spanish. • Collaborating with the world's top 1% of creators and entrepreneurs. • Volunteering for causes I care for in person. I vowed to never step into an office again. I now help brands create content @Morff. My mission is to "Live a Fuller Life". → As a traveller, I live a thousand stories every day. → As a storyteller, my purpose is to nurture organic growth for brands with my writing. → As an educator and entrepreneur, I help writers level up their game and succeed. I'm here to help with any of these. Or know the ideal Bali workcation spot for those with social anxiety like me. :) Say hi at shivanibohare@outlook.com. ➡️ On Freelancing: I still freelance occasionally, specializing in website copy, blogs, investor decks, and high-converting email marketing. I can also help you create your personal brand on LinkedIn. ➡️ On Startup Collaborations: If your niche is SaaS, finance, pets, or travel, let's connect! Say hi to Alexis on Instagram: @shivanibohare29 🚨PS: I have 300+ connection requests. If it's urgent, please send an email.

Experience

6 yrs 9 mos
Total Experience
1 yr 1 mo
Average Tenure
--
Current Experience

The nomad dream

Founder

Sep 2024Present · 1 yr 9 mos · Mumbai, Maharashtra, India · Remote

  • We are a global community of freelancers and solopreneurs who want to travel the world while earning from our skills.
  • We are a tribe that:
  • Learns to find and close clients as freelancers
  • Supports each other
  • Shares creative gigs
  • Shares volunteer travel opportunities across the globe
  • Join us here: https://nas.io/nomad-dream
Web Content WritingWritingTeachingMotivational SpeakingContent MarketingBusiness Development

Tripledart - extended b2b saas growth team

B2B SaaS Content Writer

Jul 2024Present · 1 yr 11 mos · Bengaluru, Karnataka, India · Remote

Pepper content

SaaS Editor

Jul 2024Present · 1 yr 11 mos · Remote

  • I edit MOFU and BOFU blogs for US-based SaaS companies.
Software as a Service (SaaS)Copy EditingEditingContent StrategyWeb Content WritingContent Marketing+5

Topmate.io

Writing Mentor

May 2024Jan 2025 · 8 mos · San Francisco Bay Area · Remote

  • I started my Topmate journey in May 2024.
  • I help freelance writers create a stable income in 90 days.
  • So far, I’ve:
  • Had over 80 calls
  • Made it into the top 1% on Topmate
  • Gotten all 5-star ratings
  • Received great testimonials that show I’m on the right path
  • I’ve built a purposeful life through freelancing and traveling, and now I want to help you start your journey.
  • Booking Link: https://topmate.io/shivanibohare

Mailmodo

B2B SaaS Content Writer

Apr 2024Dec 2024 · 8 mos · Bengaluru, Karnataka, India · Remote

CopywritingSearch Engine Optimization (SEO)Remote TeamworkWeb Content WritingSoftware as a Service (SaaS)SEO

Storylane

B2B SaaS Blog Writer

Apr 2024Jul 2024 · 3 mos · California, United States · Remote

Team ManagementBusiness StrategySales OperationsBusiness-to-Business (B2B)Analytical SkillsSales Management+2

Morff

3 roles

Director of Marketing and Content

Mar 2024Sep 2024 · 6 mos

Content MarketingCopywritingOrganizational LeadershipCopy EditingGraphic DesignWeb Design+3

Creative Strategist

Jun 2021Dec 2024 · 3 yrs 6 mos

  • Offering my services as freelance Digital Marketing Specialist to Startups and SMEs:
  • Marketing strategy
  • Performance marketing (Facebook, Instagram, LinkedIn, AdWords, Email marketing)
  • Copywriting
  • Growth strategy
Content MarketingMarketing StrategyCopywritingBusiness-to-Business (B2B)Remote TeamworkTravel Writing+3

Growth & Marketing Consultant

May 2021Apr 2022 · 11 mos

  • Leading marketing for India's first exclusive Design Freelance platform for Business needs startup (Organic & Lead generation)
Marketing StrategySales & MarketingContent MarketingZoho CRMBusiness StrategyFacebook Ads+8

Out of the blue™

Digital Marketing Manager

Apr 2023Jan 2024 · 9 mos · San Carlos, California, United States · Remote

Microsoft ExcelGoogle Workplace

Pepper content

2 roles

Content Editor

Mar 2023Jan 2024 · 10 mos · Remote

Team ManagementContent MarketingMarketingCopywritingSocial Media MarketingBrand Strategy+1

Travel Writer

Dec 2022Jul 2024 · 1 yr 7 mos · Remote

  • Crafting SEO-optimized Blogs & Social Media Content for B2C & B2B travel companies in India and Singapore.
Content MarketingCopywritingRemote TeamworkTravel WritingCopy EditingBlogging

Wittypen

Creative Content Writer

Jan 2023Oct 2024 · 1 yr 9 mos · Pune, Maharashtra, India · Remote

  • Crafted SEO-optimized Blogs, Newsletter, Website Content & Social Media Content for B2C &B2B startups in India
Microsoft ExcelProject CoordinationOperations ManagementAccount ManagementAnalytical SkillsVendor Management+1

Bird of passage

Founder

Aug 2022Present · 3 yrs 10 mos · Bhopal, Madhya Pradesh, India · Remote

Content MarketingCopywritingContent StrategyTeam BuildingRemote TeamworkCreative Writing+1

Studio4

Head- Strategy & Growth

Oct 2021Apr 2023 · 1 yr 6 mos · Gurugram, Haryana, India · Remote

  • Established & led 5 new channels of lead generation
  • Managed high-value complex international projects with 100% on-time fulfilment
  • Established a new brand in Portugal for exposure to EU & US markets
  • Reduced operations cost by 60% by restructuring the team and improving remote work efficiency
Microsoft ExcelProject ManagementAnalytical Skills

The unhotel® company

Head- Strategy & Growth

Oct 2021Apr 2023 · 1 yr 6 mos · Gurugram, Haryana, India · Remote

  • Created Marketing Calendar for 2023 for 15 Inbound & 7 Outbound trips, including Social
  • media content, blogs, Itineraries and Client response templates
  • Coordination with DMCs for quotes
  • Email Marketing to 10k contacts with an average open rate of 25%
  • End-to-end operations of booking software (Travefy, We Travel)
Analytical SkillsProject Management

Lead school

Strategy Manager (Commercial team)

Jan 2020Apr 2021 · 1 yr 3 mos · Mumbai, Maharashtra · On-site

  • Conducted PAN India admission drive for existing schools
  • Project head for LS@H app (first-ever B2C outreach during COVID-19)
  • Lead a Sales team of 100+ associates across the West zone to close deals worth 8.9 Cr
  • Formulated strategies and drove Billing & Collections across the organization
  • Created value proposition for new product (Hindi) for B2B segment

Flipspaces

Business Development Manager

Nov 2018Jan 2020 · 1 yr 2 mos · Mumbai, Maharashtra, India · On-site

  • Marketing & Lead Generation
  • Identified territories and personas for focused targeting (conversion rate 45%)
  • Established new channels for Digital marketing (Instagram, LinkedIn)
  • Diversified and developed databases (4 Nos) for digital marketing
  • Built a team of content writers, graphic designers & social media managers to enhance the social media presence
  • Leveraged the network connections in Startups, IPCs of employees, founders & investors to generate quality offline leads (conversion rate 100%, 14 Nos)
  • Budget management for Paid-Marketing
  • Collaborated with the Web design team to increase organic traffic and brand awareness
  • Explored the tender route to bid for Government Contracts
  • Sales Strategy
  • Formulated Sales strategy to achieve 100 Cr revenue (thrice the current revenue)
  • End-to-end responsibility for generating leads through Online and Offline channels in all territories
  • Defined KRAs and KPIs of the Sales team to ensure the targets are achieved
  • Developed a Central Sales support team, including hiring, developing SoP and training the resources
  • Hired and trained the Business Development team for Pune and Delhi
  • Reported Monthly Progress of the Sales team to the founders along with performance metrics of individual resources
  • Business Development
  • Prepared Commercials & Contract Agreements in collaboration with the Legal team for projects worth 24 Cr
  • Met prospective clients in the West region (Pune, Mumbai) & Closed 2 Nos of deals (6.3 Cr)
  • Introduced & implemented Zoho CRM to the SBU to monitor real-time progress & operational efficiency
  • Organized monthly & weekly target review meetings to identify the bottlenecks and take appropriate actions
  • Coordinated with Finance, Design & Operations teams to devise appropriate Sales Strategy
  • Managed Key accounts for Clients such as B/S/H

Larsen & toubro

3 roles

Planning Engineer (Material Reconciliation & MIS)

Feb 2017Oct 2017 · 8 mos · On-site

  • Civil Track Work Package – 3R (CTP – 3R) Project
  • Responsible for MIS in a Mega railway project of 4.74 bn INR under Dedicated freight corridor Corporation of India
  • Planned a resource loaded construction program for 343 Km stretch to generate 1.3 bn INR sales over a period of 4 years
  • Formulated & monitored Schedules of Invoice, Resources, Sales on monthly basis for timely execution of the project
  • Developed dashboards to monitor Plant Productivity, utility & propose corrective actions to improve efficiency
  • Reported Monthly Progress to the business unit along with performance metrics to monitor project health
  • Developed operational dashboards to evaluate sub-contractor performance & amend his scope of work accordingly
  • Scheduled production of 102 metric ton of Ballast, Blanket & Aggregate as per actual requirement of the project
  • Developed formats and reconciled cement, steel, sand & aggregate consumption to minimize wastage of material
  • Organized monthly & weekly target review meetings to identify the bottle necks and take appropriate actions
  • Coordinated with McKinsey analytics team in formulating cost saving initiatives

Senior Engineer (Tendering & Business Development)

Jul 2015Jan 2017 · 1 yr 6 mos · On-site

  • Screening & identifying potential business opportunities by analyzing market strategies, contractual requirements, potential, and financials, evaluating options, resolving internal priorities and recommending projects
  • Negotiated with prospective consultants & closed deals worth 6.02 Cr for 38 Nos. of projects
  • Coordinated with 7 teams (Design, Contracts, taxation, resource, procurement, Mining etc.) for pricing bids
  • Assessed the risks involved in business proposals & evaluated mitigating measures for 40 Projects
  • Reviewed bill of quantities sent by the pre-bid consultants to shape their proposals for 2 potential bids
  • Singlehandedly processed 43 proposals of value 40,295 Cr & won 5 projects worth 4,722 Cr (Strike Rate 23.78%)
  • Analyzed rates & Estimated Cost of various items and activities for 2 business proposal worth more than 1000 Cr
  • Coordinated with Client about registration, pre & post bid clarifications, correspondence, physical bid submission etc.
  • Collaborated with 5-member team responsible for to comply with quality management system standards of LRQA norms
  • Responsible for Competitor analysis & developed analytical dashboard of booked order value & bid trends of key players

Summer Intern

May 2014Jul 2014 · 2 mos · Faridabad, Haryana · On-site

  • DMRC CC 06 Metro Project:
  • Prepared work break structure of major activities for 12.5 km of elevated viaduct metro project worth 581 Cr.
  • Trained in core construction functions like Safety, Quality assurance, Store, Plant & Machinery, Execution & Planning
  • Prepared method statements of Concreting, pile foundations, pre-casting & erection of pre-cast U girder
  • Assisted in soil tests & trial mix designs of concrete in Quality Control department

Mangalam cement ltd (birla uttam )

Winter Intern

Dec 2013Jan 2014 · 1 mo · Satna, Madhya Pradesh · On-site

  • Visited 22 Lakh tons capacity plant & interacted with key personnel to supplement theory with real world information
  • Acquired firsthand working experience in raw material handling, Processing, Quality control and shipping

Gammon india ltd

Summer Intern

May 2013Jun 2013 · 1 mo · Bhopal · On-site

  • CBD Shrishti Project - 22-storied tallest residential towers and the biggest commercial arcade of Madhya Pradesh
  • Examined the construction drawings of Shrishti CBD project, tallest high-rise building of Madhya Pradesh.
  • Gained insight into formwork & staging, concreting which are vital processes for construction of High rise buildings

Education

Indian Institute of Management Ahmedabad

Organizational Leadership

Jan 2024Jan 2024

University of California, Davis

The Strategy of Content Marketing

Jan 2023Jan 2023

California Institute of the Arts

Specialization in Graphics Design

Jan 2024Jan 2024

Maulana Azad National Institute of Technology

Bachelor’s Degree — Civil Engineering

Jan 2011Jan 2015

Pragati Vidhya Peeth

AISSCE — CBSE

Jan 2009Jan 2010

St Paul's College

AISSE

Jan 2007Jan 2008

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