Aug 2025 – Present · 7 mos · Berlin, Germany

• Building a community for solopreneurs to connect, feel less alone, learn, and grow. Co-working sessions, meetups, resources & more.

Jul 2025 – Present · 8 mos · Berlin, Germany

• I support founders and marketers that align with my values with personal branding & strategic marketing with 1:1 sessions, monthly coaching, workshops & more. I also create and share resources related to personal branding, Notion and entrepreneurship to make this path easier for all of us.

Jul 2025 – Present · 8 mos · Berlin, Germany · Remote

• I'm a mentor in a 12-week side business building course organised by 12BRAVE. As a mentor, I lead workshops for mid-to-senior 9-5 professionals who want to build their personal brands and get first customers with a clear marketing strategy.

Jul 2025 – Present · 8 mos · Berlin, Germany · Remote

• Over the past years, I’ve been the first and only marketer at magier, a bootstrapped design agency, where I built the marketing function from scratch. Before that, I worked in in-house roles across B2B and B2C.
• I help founders and marketers make sense of their marketing — whether that’s refining strategy, growing on LinkedIn, or building a clear Notion setup to manage marketing and content activities.

Oct 2024 – May 2025 · 7 mos · Berlin, Germany · Remote

• I hosted a podcast for marketing leaders on various challenges marketers face — with expert guests.
• Ideated, set up, edited, hosted, and promoted the show.
• Available on YouTube, Spotify, and Apple Podcasts.

Feb 2024 – Present · 2 yrs 1 mo · Berlin, Germany

• Hosting "Notion for Marketers" events and sharing Notion Templates & Content for career and personal development ✨ Tips, Templates, Tutorials ✨

Nov 2023 – Jul 2025 · 1 yr 8 mos · Berlin, Germany · Remote

• ℹ️ With magier, you get access to a team of expert designers & Webflow developers on subscription. We support you in all visual topics, from web design, Webflow, to social media content and motion design.
• Grew magier as a founding marketer through mostly organic (& sometimes paid) channels.
• Responsibilities:
• ⋆ Digital Marketing Strategy, CRO, User Interviews
• ⋆ Monthly newsletter + daily LinkedIn content for 3 accounts
• ⋆ Planning + Writing SEO & GSE optimised Blog content
• ⋆ Scripting & producing videos on magier YouTube channel
• ⋆ Set up and documentation of all marketing processes & dashboards in Notion
• ⋆ Managing freelance content writers and in-house designers
• ⋆ Creation and Distribution of 20+ Lead Magnets
• ⋆ Led the rebranding together with the founders
• ⋆ Event & Project Management (hosted 5+ events with 200+ participants)

Mar 2023 – May 2023 · 2 mos · Dublin City, County Dublin, Ireland · Hybrid

• ℹ️ OMT. | OneMoreThing is a unique homeware and dried & preserved flowers business 💐 Some of my responsibilities over a 3-month period included:
• ⋆ Tweaked the copy on several landing pages for better SEO, engagement, and conversion rates.
• ⋆ Pinpointed crucial UX/UI improvements, following industry standards for superior user experience.
• ⋆ Rolled out Google Display Ads for higher visibility of OMT's products in the early stages of the buyer journey, researched keywords and campaign structure for Search Ads.
• ⋆ Conducted in-depth audience/ buyer persona research and profiling on social media platforms.
• ⋆ Wrote two SEO-friendly blog posts and incorporated them into OMT's blog.
• ⋆ Designed and coded a mobile-friendly landing page for the Shopify site from my original Figma design.
• ⋆ Crafted a Meta Ads campaign to raise awareness about OMT's stunning wedding flower services.
• ⋆ Suggested potential technical SEO upgrades, positioning OMT to climb higher in search engine rankings.
• ⋆ Created a dynamic Notion page to simplify and optimise the content and ads creation process for multiple channels, incl. creating a month's worth of content ideas.
• ⋆ Filmed brief and easy-to-follow video tutorials on using Notion and the new scheduling tool, Metricool.
• ⋆ Designed lead magnets and newsletter templates to inspire OMT's future digital marketing efforts.

May 2022 – Aug 2023 · 1 yr 3 mos · Berlin, Germany · Remote

• ℹ️ Enote is a SaaS startup using AI to bring centuries of sheet music into one flexible and intuitive app. I worked closely in a small team to develop, implement, and continuously optimise Enote's Digital Marketing Strategy, with a focus on Content Creation.
• Responsibilities:
• ⋆ Managed the Social Media presence with a focus on Instagram (from Strategic Planning to Content Creation, Design & Copywriting), leading to increased organic brand awareness and engagement.
• ⋆ Designed, scheduled, targeted, and evaluated Newsletter Campaigns.
• ⋆ Conducted Marketing Research (Competitors, Tools, Trends).
• ⋆ Created and analysed the performance of blog posts, email & social media campaigns, leveraging tools such as Meta Business Suite, Excel, Metricool, Braze, and WordPress.
• ⋆ Collaborated with the team to develop and help implement the company's Digital Marketing Strategy, including Ads, Influencer Marketing, Social Media and SEO.
• ⋆ Animated one of the highest-performing Meta Ads
• ⋆ Introduced new tools, such as Notion and Canva, to the Marketing Team to help improve the speed of content creation, collaboration, and transparency.
• My time at Enote enables me to use my MSc in Digital Marketing Strategy to gain hands-on experience with marketing, design, strategy, analytics, and content creation. I continue to hone my graphic design, social media marketing, email marketing, and content management skills in a fast-paced setting.

Sep 2021 – Apr 2022 · 7 mos

• ℹ️ ArtNight offers unique create-it-yourself workshops to inspire people to break their daily routines.
• ⋆ Answered inquiries in English and German via email and Social Media for ArtNight, PlantNight, ShakeNight & BakeNight on each Social Media Channel through Meta Business (Instagram & Facebook Messages and Post/Ads Comments).
• ⋆ Helped onboard newbies in-person+through screensharing, onboarding videos & documentation
• ⋆ Scripted, planned and edited an introduction to Customer Service video for the company, as part of the preparation for a mandatory Customer Service Internship day for colleagues of all departments
• ⋆ Made screensharing videos explaining all platforms used as well as guidelines & processes
• ⋆ Created Notion Templates for e.g. Bi Weekly Meeting of the team
• ⋆ Communicated with hundreds of international customers per week to ensure great customer experience, resolution of any customer issues
• ⋆ Responded to feedback on Trustpilot and Google Reviews
• ⋆ Managed product shipments and returns in Byrd
• ⋆ Responded to customer complaints, ensuring prompt resolution of issues to avoid escalation and detractors
• ⋆ Communicated closely with other departments incl. forwarded inquiries to relevant departments
• ⋆ Contacted customers proactively via SMS (Esendex) in case of short-term changes to events
• ⋆ Worked with Mailchimp / Mandrill to see what information has been communicated to customers, resending information (confirmation/cancellation emails, invoices etc.)
• ⋆ Discussed internal processes with the Operations & Experience Team with the intent of optimization
• ⋆ Proofread and updated the FAQ and internal Helpcenter texts
• ⋆ Managed vouchers and goodwill codes, as well as orders and refunds through backends such as Wordpress, Shopify, Sylius and Nkeeper
• ⋆ Reported anomalies/bugs to IT
• ⋆ Managed customer data
• Learning about the customer perspective directly was eye-opening and insightful. My escalation management and interpersonal skills have improved greatly.

Jan 2021 – Sep 2021 · 8 mos

• ⋆ Graphic representation of data on the development of social media channels
• ⋆ Communicated with potential locations for events (phone and Email inquiries, price negotiations)
• ⋆ Input of product, UGC images and videos into Canto (a digital asset management platform) as well as optimization of search results through tags
• ⋆ Prepared data (e.g. from Freshsales, Shopify) for migration to the new platform "NKeeper" as well as tested the new platform for anomalies/bugs
• ⋆ Ad-hoc analyses
• ⋆ Created Notion templates with associated text and video explanations
• ⋆ Researched various topics such as the Plastic Free Challenge, the German Agricultural Society certification as well as international logistics topics
• ⋆ Prepared national and international shipments
• ⋆ Managed and uploaded offline and live online baking courses on the website as well as communicated with course instructors
• ⋆ Acquisition of course instructors for BakeNight baking courses via lnstagram and Facebook

Sep 2020 – Jan 2021 · 4 mos

• ⋆ Preparatory accounting in Datev accounting software incl. posting of incoming and outgoing invoices as well as clarification of open items
• ⋆ Maintained and reviewed master data of personnel data, account settlement
• ⋆ Created accruals and deferrals
• ⋆ Supported in the preparation for an extraordinary tax audit; assisted in the preparation of annual financial statements
• ⋆ Independent email and telephone correspondence with suppliers as well as administration of telephone contracts
• ⋆ Administrative work including scanning and archiving of documents
• ⋆ Prepared ad-hoc analyses (i. a. with the help of MS Excel)

Sep 2018 – Nov 2019 · 1 yr 2 mos · Berlin, Germany · On-site

• ⋆ Conducted preparatory bookkeeping tasks
• ⋆ Managed phone calls, email correspondence
• ⋆ Coordinated reservations and tracked missing payments using the hotel software
• ⋆ Welcomed and assisted guests during check-in and check-out
• ⋆ Managed cash register and performed end-of-day financial reconciliation
• ⋆ Created invoices and handled payment methods, including cash, PayPal, and credit cards
• ⋆ Calculated and recorded occupancy taxes and additional charges such as parking, drinks, and breakfast

Sep 2018 – Jun 2019 · 9 mos · Berlin, Germany

• German Symphony Orchestra at the Philharmonie in Berlin
• Represented the orchestra in direct contact with the concert-goers
• Managed information and advertising material in the Philharmonic warehouse
• Contact person for requests, criticism and suggestions from concert-goers and subscribers
• Sold tickets during special sales promotions
• Displayed advertising material at the venue
• Constructed and dismantled the marketing stand with roll-ups, print material and table at DSO events
• Trained new colleagues in the construction, dismantling and maintenance of the marketing stand as well as in dealing with guests and subscribers