Troy Latter — Co-Founder
I started with a thesis that changed my career: marketing has always been AI. Customer segmentation. Predictive analytics. Behavioral modeling. KYC automation. Personalization at scale. These aren't new—they're marketing fundamentals. What's changed is our ability to execute them in real-time with unprecedented precision. I've spent 15+ years evangelizing this across Asia Pacific—publishing 500+ articles in 2024 alone, delivering keynotes across Australia, Singapore, Japan, India, and broader ASEAN markets, and advising 50+ C-suite leaders from AWS to Oracle to Unisys. My work bridges marketing strategy and AI/ML implementation, helping CMOs and CTOs understand that customer experience transformation is fundamentally an AI transformation. My background uniquely combines formal marketing education (Masters in Commerce - Marketing, UNSW Sydney) with deep technical implementation (AI/ML architecture at AWS, multi-cloud platforms at Oracle, agentic AI at Unisys). This dual fluency lets me speak credibly to CMOs about marketing ROI and CTOs about platform architecture - rare in the evangelism space. Core Focus Areas: - AI-Powered Marketing & Customer Experience - Marketing Technology & Personalization - Digital Transformation Leadership - Thought Leadership & Executive Communication - APJ Market Strategy & Cultural Localization Career Highlights: - 500+ thought leadership articles published (2024) - Advised 50+ CIOs and CMOs across APJ - Delivered 100+ executive briefings and keynotes internationally - Led AI/ML programs at AWS, Oracle, Unisys - Supported $250M+ strategic technology initiatives - International speaker across multiple APJ countries I help organizations understand how AI transforms marketing effectiveness, customer engagement, and business outcomes. If you're exploring the intersection of marketing technology and AI implementation, let's connect. Education: Masters in Commerce (Marketing) - UNSW Sydney Micro-Credentials & Technical Certifications: AWS Solutions Architect | Azure AI Engineer | Google Cloud Architect | Oracle Cloud | OpenAI | Claude | LangChain | LangGraph | Semantic Kernel | MCP Practitioner | Supabase | n8n | Make | Pipedream | Hugging Face | Relevance AI | GitHub Copilot | Snowflake | Databricks | NVIDIA NIM | Responsible AI Governance | AI Ethics & Policy | Data Privacy & Security | PRINCE2 | Prosci ADKAR | ITIL | TOGAF Portfolio: troy-latter.lovable.app
Stackforce AI infers this person is a MarTech and AI implementation expert with extensive experience in public sector transformation.
Location: Sydney, New South Wales, Australia
Experience: 14 yrs 2 mos
Skills
- Public Sector
- Artificial Intelligence (ai)
- Global Alliances
- Cloud Computing
- Team Management
- It Service Management
- Business Process Design
- Organizational Change
Career Highlights
- Published 500+ articles in 2024.
- Advised over 50 C-suite leaders across APJ.
- Led AI/ML programs at major tech companies.
Work Experience
Augmented Humanity Coach
Technology Evangelist (1 yr)
Unisys
CTO, Alliances & Strategic Foresight - APAC (1 yr 2 mos)
Amazon Web Services (AWS)
Emerging Technology Advisor - Principle Solution Architect (3 yrs 4 mos)
Gartner
Executive Advisor (1 mo)
Oracle
Innovation Adviser - APAC (1 yr 3 mos)
Industry Innovation Advisor (ANZ) - National Security (2 yrs 3 mos)
DXC Technology
Business Value Consultant (1 mo)
Hewlett Packard Enterprise
Business Value Consultant (1 yr 2 mos)
SMS Management & Technology
Senior Consultant (2 yrs 5 mos)
Australian Federal Police
Organisational Change Specialist (4 mos)
Canberra Consulting
Senior Organisational Change Manager - Dept of Immigration (2 yrs 9 mos)
Education
MASTERS OF COMMERCE at UNSW
BACHELOR OF COMMERCE at University of Wollongong
Higher School Certificate at Marcellin College Randwick