Nandini Datta

CEO

India6 yrs 4 mos experience

Key Highlights

8+ years of diverse marketing experience.
Expert in integrated campaigns and brand engagement.
Currently up-skilling in AI-driven marketing strategies.

Stackforce AI infers this person is a Marketing Strategist with expertise in EdTech and B2C marketing.

Contact

Skills

Core Skills

Brand StrategyMarketing StrategyContent DevelopmentEducational ManagementGo-to-market StrategyCampaign Management

Other Skills

WebsiteSocial MediaEventsBrandingCampaignsTeam ManagementLeadershipCustomer LoyaltyCustomer AcquisitionCustomer Journey OptimisationLifecycle MarketingDigital Campaign ManagementCommunity BuildingStrategic ThinkingSocial Media Marketing

About

Marketing strategist with 8+ years of experience across EdTech, Telecom, D2C, B2B,Hospitality,Media & Events. Marketing Head at Shrewsbury International School India. Responsible for driving the school's brand strategy and outreach within the premium international education sector globally. Expert in designing ,executing and mapping integrated campaigns for brand engagement, business development, customer acquisition, optimising digital touch points to increase brand visibility, product promotion, loyalty, and lifetime value. Adept at using analytics, segmentation and A/B testing to improve performance, and skilled in cross-functional collaboration to deliver measurable business outcomes. Worked in regulated industries (EdTech, Telecom) with a compliance-first approach. Currently up-skilling through ISB’s AI in Business Program (2025), focusing on ethical, scalable Gen AI-driven automation campaigns for smarter segmentation, personalisation, and customer engagement.

Experience

Shrewsbury international school india

Head of Marketing

Oct 2025 – Present · 5 mos

WebsiteSocial MediaEventsBrandingCampaignsBrand Strategy+1

Seamless distribution systems ab

Product Marketing Intern

Jan 2025 – Jun 2025 · 5 mos · Remote

Product Marketing & Market Research Intern -Loyalty Solutions

Self-employed

Marketing Consultant

Oct 2023 – Oct 2025 · 2 yrs · Remote

Various ias coaching institutes

Content Specialist

Jul 2022 – Sep 2023 · 1 yr 2 mos · Delhi, India · On-site

Full time UPSC Aspirant , Mains - 2022
For various IAS institutes, designed content architecture and communication for 3K+ UPSC learners
Developed onboarding flows and personalized learning journeys
Collaborated with academic and product teams to streamline the learning experience
Supported long-term engagement through adaptive content feedback loop

Team ManagementLeadershipContent DevelopmentEducational Management

E-dac

2 roles

Marketing Manager

Promoted

Aug 2018 – Mar 2020 · 1 yr 7 mos · Gurugram, Haryana, India · On-site

Created GTM campaigns for educational workshops across 12+ cities
Delivered 65% lead-to-sale conversion through performance focused high budget event & conventional marketing in 7+ countries & 10+ states for over 200 schools.
Led content, event design, and audience engagement strategy end-to-end and worked on communications.
Won “Best Performer of the Year” award for ROI-led campaign delivery

Marketing Specialist

May 2017 – Jul 2018 · 1 yr 2 mos · Gurugram, Haryana, India · On-site

Designed school outreach programs and national/international education events and handled end to end communications & marketing plans.
Generated 50% of annual revenue through lead-generating campaigns
Recognised with “Best Rookie” award for scaling school partnerships