Smita Chatterjee — Digital Marketing Specialist
I am a senior content strategist with 11+ years of experience spanning digital storytelling, content development, editing, and mentoring teams in large-scale organizations. Currently at Infosys, I specialize in transforming complex ideas into impactful narratives that drive engagement, learning, and business outcomes. My expertise combines content writing, editing, and knowledge management with advanced use of AI-powered tools to enhance efficiency, scalability, and personalization. I have led initiatives that strengthened brand voice, reduced support costs through smarter knowledge assets, and built digital campaigns aligned with organizational goals. I am also an experienced mentor and team guide, having trained junior writers and editors to deliver high-quality outputs under tight deadlines. With strong cross-cultural communication skills, I bring value as a bridge between business, technology, and audiences.
Stackforce AI infers this person is a Content Strategy Leader specializing in SaaS and digital engagement.
Location: Bengaluru, Karnataka, India
Experience: 11 yrs 8 mos
Skills
- Content Strategy
- Content Management
- Quality Assurance
Career Highlights
- Spearheaded content strategy improving engagement by 35%.
- Led CMS migration reducing publishing time by 40%.
- Experienced mentor training junior writers under tight deadlines.
Work Experience
Infosys
Senior Content Lead at Infosys (6 yrs 10 mos)
Tata Consultancy Services
Quality Assurance at TCS (3 yrs 4 mos)
Prime Focus Technologies
Media Associate (1 yr 5 mos)
Education
B.TECH at Biju pattnaik university of technology