May 2023 – Aug 2024 · 1 yr 3 mos

• Managing verticals of marketing viz social media, content, events, PR, and website.
• Managing a team of 4.
• Successful efforts in having Klub ranked as Top 50 Fintech startups of India by Wizikey in 2022 and 2023.
• Successfully conducted 3 offline events at Klub with over 140% attendance and 2 online webinars with industry leaders such as WebEngage, Jimmy's Cocktails, and Swiggy.
• Scaled Marketing as a Service to generate revenue.

Apr 2022 – May 2023 · 1 yr 1 mo

• Increased Klub's media mentions by 400% in 6 months.
• Organised a roundtable conference single-handedly including prominent speakers from Meesho, CRED, WOW Skin Science, and others.
• Curated and wrote a research report on "Festive Season Playbook for D2C Brands" which received 4000+ downloads
• Got Klub its first magazine and print media mention in Business Today and Mint respectively.
• Wrote thought leadership articles and got them published on channels such as Financial Express, YourStory, etc.
• Ventured into new media such as podcasts which resulted in inbound business growth for the company.
• Did market research to understand competitor presence in the media industry.
• Hosted impactful webinars featuring industry leaders from WebEngage, Swiggy, and Jimmy's Cocktails, effectively boosting brand visibility and driving inbound sales. Achieved 60% registration to attendee ratio for each webinar.

Jul 2021 – Apr 2022 · 9 mos

• Organised Innovaccer’s first ever virtual press conference ahead of HIMSS 2021 with over 50 participants to launch a flagship product
• Secured multiple coverages in category A publications such as Reuters, TechCrunch, TOI, Bloomberg, Forbes and others
• Ideated, managed and executed launch of different flagship products and solutions for market verticals in healthcare domain
• Single handedly led Innovaccer’s PR announcement for the unicorn status as well as Series D funding at a valuation of $4 billion
• Secured multiple awards for Innovaccer including Mint’s “Best Health Tech Startup”, and other recognitions from Inc. Magazine, Entrepreneur, CB Insights, Deloitte and others

Aug 2020 – Jul 2021 · 11 mos

• Secured "North America Fastest Growing Technology Company" in 2020 by Deloitte
• Secured a position in Inc. 5000 list for North America for 2020
• Secured a position as one of the 150 Digital Health Startups to look out for globally by CB Insights in 2020
• Pushed PR efforts for several coverages on platforms such as Forbes, Entrepreneur, Fortune, San Francisco Business Times, and many healthcare media channels
• Managed PR efforts for India Branding in close relation with the leadership
• Provided media trainings to the leadership executives on a bi-weekly basis
• Secured successful relationship meetings with the executives and reporters
• Curated press releases and media content
• Created a communications strategy involving announcements around the year and personal networking with the media personnel
• Managed and secured speaker proposals for the leadership in the industry conferences throughout the year
• Conducted market research in the healthcare technology aspect from a media relation point of view

Jul 2019 – Aug 2020 · 1 yr 1 mo

• Secured "North America's Fast 500" by Deloitte for Innovaccer.
• Pushed PR efforts for several coverages on platforms such as Forbes, Tech Target, Business Insider, Modern Healthcare, Fierce Healthcare, HIMSS Media, Becker's Healthcare, and more for the organization's product launches, leadership announcements, and success stories.
• Managed the media communications for several industry conferences attended by the leadership around the year.
• Managed media communications for the in-house event in India - Hacker Camp in 2019.
• Curated press releases and media content.
• Created a communications strategy involving announcements around the year and personal networking with the media personnel.
• Managed and secured speaker proposals for the leadership in the industry conferences throughout the year.
• Conducted market research in the healthcare technology aspect from a media relation point of view.

Jan 2019 – Jun 2019 · 5 mos

• Pushed PR efforts to have an in-house research paper on Social Determinants of Health get published on the Wall Street Journal.
• Secured the "Best Healthcare Big Data Platform" by MedTech Breakthrough Awards, "Best Healthcare Places to Work" by Becker's Healthcare, and "Largest Greater Bay Area Digital Health Companies" by San Francisco Business Times for 2019
• Created brand positioning during the 6-month internship duration with different media channels across the US
• Created a communications and media strategy for the organization for upcoming business year

Mar 2018 – Jun 2018 · 3 mos

• - Created content for the website and proofread the marketing collaterals.

Jan 2018 – Feb 2018 · 1 mo

• - Wrote primarily about blockchain technology and its use in the medical field.

Oct 2017 – Dec 2017 · 2 mos

• Got in touch with event organizers in Pune and promoted their event through social media pages
• Covered 500 events in 2 months

Jul 2017 – Sep 2017 · 2 mos

• Wrote blogs on different types of freelancers and got them published on microjobcart.com
• Published 15 blogs in 2 months

Jun 2017 – Jul 2017 · 1 mo

• Handled 3 social media accounts for the company.
• Created mobile phone cover designs.
• Managed 50+ sales in 1 month