Sandra Đajic

Business Development Executive

Helsinki, Finland5 yrs 1 mo experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Led marketing strategies to scale SaaS products.
  • Co-hosted a popular show on SaaS and AI.
  • Expert in data-driven marketing and B2B strategies.
Stackforce AI infers this person is a SaaS marketing expert with a strong focus on B2B growth strategies.

Contact

Skills

Core Skills

B2b MarketingData-driven Decision MakingShow HostingProduct Marketing

Other Skills

Multi-Channel MarketingTalk ShowArtificial Intelligence (AI)CommunicationData-driven MarketingPosthogGoogle AnalyticsSEMrushMarket AnalysisCustomer AcquisitionBusiness-to-Business (B2B)SEOEmail MarketingTeam BuildingVideo Editing

About

I love marketing, products, and SaaS and figuring out how to grow them to millions in ARR. I'm the Marketing & Growth Lead at Chatbase, working to scale it beyond $1M MRR (currently at $700K MRR). My focus is on B2B marketing, SEO, product launches, and multi-channel growth strategies that actually move the needle. I also co-host The Morning Maker Show, where we talk about SaaS, side projects, and AI, sponsored by companies like Sentry, PostHog, and LemonSqueezy. Before this, I was the Chief Marketing Officer at Klu, using a product-led marketing approach with tools like PostHog, Google Analytics, and SEMrush. I love using data to spot trends, test ideas, and build marketing strategies that drive real business growth.

Experience

Chatbase

Senior Marketing & Growth Lead

Nov 2024Present · 1 yr 4 mos

  • Growing Chatbase to 1mil MRR.
B2B MarketingMulti-Channel MarketingData-driven Decision Making

Morning maker show

Co Host

Oct 2023Present · 2 yrs 5 mos

  • We talk about SaaS products, side projects, and AI. Sponsored by Sentry, PostHog, LemonSqueezy, and many more great companies.
Talk ShowArtificial Intelligence (AI)Show Hosting

Klu

Chief Marketing Officer

Dec 2022Nov 2024 · 1 yr 11 mos · Helsinki Metropolitan Area

  • As a data-driven Chief Marketing Officer at Klu, I focus on a product marketing approach, using tools like Posthog, Google Analytics, and SEMrush to deeply understand our products and target audience. By leveraging data, I create tailored marketing strategies and campaigns that align with audience needs and drive measurable business growth.
  • My expertise spans across B2B marketing, product launches, SEO, and multi-channel campaign development. With a strong emphasis on data-driven decision-making, I focus on understanding market trends, analyzing data, and driving business growth through targeted, effective marketing strategies.
CommunicationB2B MarketingData-driven MarketingProduct MarketingData-driven Decision Making

Nelinor

Marketing and Business Development

Jul 2022Nov 2022 · 4 mos · Helsinki Metropolitan Area

  • Nelinor is a revolutionary new product that can help households and businesses save on their electricity bills. With its advanced technology, Nelinor is able to drastically reduce energy consumption by up to 95%, providing users with significant savings on their monthly bills.
  • As the marketing manager for Nelinor, my responsibilities include planning and executing digital marketing campaigns to promote the product and its benefits. This involves creating engaging content, such as blog posts, social media posts, and email newsletters, to reach our target audience. I also monitor and analyze the effectiveness of our marketing efforts, using data and analytics to identify areas for improvement and optimize our campaigns.
  • In addition to promoting Nelinor through digital channels, I also develop and manage website content for the company's website. This includes creating compelling product descriptions, case studies, and other engaging content to showcase the benefits of Nelinor and encourage potential customers to learn more and make a purchase.
  • Overall, my role is critical in helping to drive awareness and sales for Nelinor, and I'm excited to be part of a team that is making a positive impact on the environment and helping people save money on their energy bills.
Market Analysis

Tira

2 roles

Head of Marketing

Jan 2022Jul 2022 · 6 mos

CommunicationB2B MarketingMarket AnalysisCustomer Acquisition

Marketing and Business Development

Jan 2021Jan 2022 · 1 yr

  • As the marketing manager for Tira, it is my role to support the company's growth and development through the use of innovative marketing strategies. I work closely with the leadership team to align my efforts with the overall vision, objectives, and strategies of the company.
  • One of my key responsibilities is to build partnerships with a variety of communities and organizations. This involves identifying potential partners that align with Tira's values and goals. These partnerships can take many forms, such as sponsorships, collaborations, and other types of relationships, and are an important part of my strategy for building Tira's presence in the market.
  • In addition to building partnerships, I also focus on creating engaging and effective marketing campaigns that can help drive awareness, engagement, and sales for Tira. By using a mix of traditional and unconventional marketing tactics, I strive to create a strong and distinctive brand identity that resonates with our target audience and helps support the overall success of the company.
Market AnalysisCustomer AcquisitionBusiness-to-Business (B2B)B2B Marketing

Muuks creative

Graphic Designer

Jan 2020Mar 2020 · 2 mos

  • As a Graphic Designer, I was responsible for creating and coordinating visual communications for various clients and projects. This included designing logos, collateral materials, packaging, and web design. I worked closely with clients to understand their needs and create designs that effectively communicated their message and brand identity.
  • In addition to designing materials, I was also responsible for coordinating the production of these materials, ensuring that they were delivered on time and to the required specifications. I worked closely with printers, suppliers, and other vendors to ensure that the final products met the highest standards of quality.
  • Overall, my role as a Graphic Designer was to use my creativity and technical skills to help clients effectively communicate their message and build their brand. Whether I was working on a logo design, packaging design, or web design, my goal was always to create engaging and impactful visuals that resonated with the target audience.

Grillifilms

Production Assistant

Aug 2019Oct 2019 · 2 mos · Helsinki Metropolitan Area

  • As a Production Manager Assistant, I played a crucial role in the success of the production team. I worked closely with the production manager to support all aspects of production, from planning and coordination to execution and delivery.
  • My main responsibilities included managing schedules, overseeing budgets, and coordinating logistics for each production. I worked with a wide range of teams, including creative, technical, and administrative staff, to ensure that everything ran smoothly and on schedule.
  • In addition to coordinating the day-to-day operations of each production, I also provided support to the production manager in other areas, such as dealing with external vendors and suppliers, managing budgets and expenses, and providing regular updates to the leadership team.
  • Overall, my goal was to help the production manager and the production team achieve success by ensuring that each production was well-planned, well-executed, and delivered on time and within budget.

Education

Omnia, Espoon seudun koulutuskuntayhtymä

Digital Communication and Media/Multimedia

Jan 2017Jan 2020

Eiran Aikuislukio

Jan 2015Jan 2017

Gimnazija Banjaluka

Social Sciences

Jan 2012Jan 2015

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