Charlie Cowan

Co-Founder

Blagdon, England, United Kingdom26 yrs 2 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Expert in AI strategy and implementation.
  • Proven track record in driving AI adoption.
  • Author of influential sales training materials.
Stackforce AI infers this person is a SaaS expert with a strong focus on AI and sales enablement.

Contact

Skills

Core Skills

Artificial Intelligence (ai)Ai Change ManagementGo-to-market StrategyDirect SalesChannel Partners

Other Skills

AI strategyAI tools implementationChange enablementAI policyAI platform rolloutSales strategyRevenue operationsBuyer EnablementCloud ComputingTelecommunicationsCustomer RelationsBusiness ProcessChannel ManagementPartnership DevelopmentPublic Speaking

About

AI is everywhere, yet most enterprises lack an organisation-wide strategy to deploy Claude, Gemini, or ChatGPT—and actually enable teams to use them in their work, products, and services. We have deep expertise across all three platforms. ChatGPT leads in accessibility and adoption. Claude leads in coding, safety, and complex work. Gemini leads in Google Workspace integration. We help you choose the right tool for your organisation, backed by real experience. How we work with CxOs: - Leadership AI strategy and vendor selection - Enterprise platform rollouts (Claude, Gemini, ChatGPT) - AI policy and governance frameworks - Custom GPT, Claude Skills, and Gemini Gems development - AI Ambassadors and champions programs - Executive coaching and team training We embed with your teams to build working solutions, not just deliver recommendations. Success measured by real wins on the board, not knowledge transfer alone. We measure ROI with our IPA framework: Impact: how did your AI initiatives impact the key performance indicators you run the business with Productivity: how much more are your people able to do with the time they have available Adoption: how many of your team are regularly applying AI to their work All managed through the Kowalah platform - where you can manage your projects, initiatives and request expert help from the Kowalah team. We have experience with with Anthropic (Claude), Google (Gemini), and OpenAI (ChatGPT Enterprise). Enterprise AI that actually delivers.

Experience

Kowalah

Founder

Oct 2024Present · 1 yr 5 mos · London Area, United Kingdom · Remote

  • Meet your new Chief AI Officer.
  • Kowalah is for CEOs that need executive AI leadership without the executive search.
  • Chat with Kowalah to:
  • develop your AI vision and strategy
  • develop your internal talent and capabilities
  • pick and implement the right AI tools,
  • to deliver a change enablement program that drives true AI adoption.
  • Kowalah's expert requests allow you to get work done through our team of experts.
  • Our team will:
  • Write prompts
  • Create GPTs
  • Develop integrations
  • Build mini web applications
  • Run training and change enablement workshops
  • Sign up for free at kowalah.com and get 5 chats before moving on to a paid plan.
AI strategyAI tools implementationChange enablementArtificial Intelligence (AI)AI change management

Charliecowan.ai

AI Adoption Accelerator

May 2023Present · 2 yrs 10 mos · London, England, United Kingdom · Hybrid

  • I partner with CEOs to accelerate AI adoption across their organisation. Through a blend of ongoing advisory and defined projects you'll develop a pragmatic AI policy, roll out company-managed AI platforms, and a top down change enablement program that gives your people the freedom to experiment safely.
AI policyChange enablementAI platform rolloutArtificial Intelligence (AI)Go-to-market Strategy

Highspot

Strategic Account Executive

Jun 2022May 2023 · 11 mos · London, England, United Kingdom

  • Highspot helps sales reps to ramp faster, to sell more and to hit their targets more consistently.
  • In today's challenging financial economic client it is even more important that a company's strategic initiatives are being deployed correctly by salespeople engaging with customers.
  • Customers use Highspot to help their sales teams launch new products, compete with other vendors, and open up new markets.
  • I work with some of our largest customers across healthcare, industrial manufacturing and financial services as they transform they way they coach and enable tens of thousands of their sellers across the globe.

How to sell academy

Author: How To Sell Tech & Revenue Operations Playbook

Feb 2022Present · 4 yrs 1 mo · London, England, United Kingdom · Hybrid

  • How To Sell Tech is a step-by-step guide for SDRs and first time AEs, walking them through prospecting, qualification, presenting and in to negotiation and closing their first deals.
  • We cover forecasting, presenting to large groups, and managing your money - topics not often covered in sales books.
  • The Revenue Operations Playbook is written for founders, helping them to architect a scalable revenue engine that integrates marketing, sales and customer success into an aligned system.
Sales strategyRevenue operationsDirect SalesChannel Partners

Docusign

Strategic Enterprise Account Executive

Sep 2019May 2022 · 2 yrs 8 mos · London, United Kingdom

  • Whilst many areas of business have been transformed over the last ten years by the move to cloud platforms, the way that most companies document their agreements and contracts with customers, partners, suppliers and their own employees has remained stubbornly in a pre-internet age, with most contracts created with a mixture of Word versions, redlining and hope that no illicit changes have slipped through the net.
  • We now live in a digital agreement world and there will be organisations who have the ability to answer questions like "Which of our contracts have GDPR compliant terms in them?" or "Which contracts commit us to 30 day payment terms?" instantly, and there will be organisations who will need to throw hundreds of paralegals at a filing cabinet at best, or at worst just don't have the answers.
  • DocuSign has become the by-word for securely signing contracts over the past decade and is now extending that experience through the four stages of The Agreement Cloud:
  • Prepare: Ensuring that it is easy to create and negotiate agreements that follow corporate guidelines
  • Sign: Simplifying signatures for recipients and shortening the time taken for contracts to be returned
  • Act: Accelerating the outcome of an agreement - automating workflows to activate clients, onboard employees for example
  • Manage: Giving organisations control over their agreements for the first time - fast and simple storage, analysis and reporting on the entire agreement estate for a business
  • Contracts are not silos - they are the glue that enables an entire business to function and I'm excited to be helping Enterprise organisations go through this transition.

Appirio

2 roles

VP Sales, EMEA

Promoted

Sep 2016Aug 2019 · 2 yrs 11 mos · London, United Kingdom

  • At Appirio we help organisations use cloud technology to deliver a great experience to their workers, who can then deliver the same to their customers.
  • Working with partners including Salesforce.com, Google and Workday our consultants will challenge the way you do things today, deploy modern, mobile and social applications, and deliver change programmes that get your teams around the world excited and prepared for what's to come.

Account Executive

Nov 2012Sep 2016 · 3 yrs 10 mos · London, United Kingdom

  • At Appirio we help some of the world's largest organisations to map out their enterprise-wide cloud strategy and then deploy and manage it for them through our expertise with Salesforce, Workday and Google.
  • Appirio has extensive experience in the US and moved to the UK in 2012. I'm excited to be helping European companies join us on the journey and develop innovative solutions for their customers, employees and partners with the power of the cloud.

Newvoicemedia

2 roles

Communities Director

Mar 2012Nov 2012 · 8 mos

  • At NewVoiceMedia we're passionate about using technology to improve the lives of those that call into and work in contact centres. As Communities Director I'm driving forward our strategy to engage with our prospects, customers, partners, 3rd party developers and internal team to ensure that we understand what challenges exist, and that our solutions are delivering real value to our customers.

Channel Director

May 2011May 2012 · 1 yr

  • ContactWorld from NewVoiceMedia is a cloud-based contact centre solution tightly integrated with Salesforce.com. We're passionate about solving real business problems and work with some of the leading Salesforce.com Implementation and Consulting Partners.
  • We also work with telecoms providers and resellers of traditional on-premise CRM solutions who are looking to expand their relationship with their clients.
  • If you have clients that run contact centres with between 5 and 1000 agents and would like to learn how Cloud is revolutionising this industry then get in touch, we'd love to work with you.

Keboko ltd

CEO

Jul 2010Jun 2011 · 11 mos

  • Keboko is a Salesforce Registered Consulting Partner and Authorised Google Apps Reseller helping businesses to reduce costs and improve productivity by migrating from legacy on-premise CRM, Service Desk, email and document solutions to Salesforce.com and Google Apps.
  • Keboko provides Google Apps deployment, training and management services freeing up your own IT team to focus on business strategy.

Messagelabs

Partner Account Director

May 2002Jan 2010 · 7 yrs 8 mos

  • MessageLabs (now Symantec Hosted Services) sells through the Channel, and I manage the EMEA Associate Programme, one of the fastest growing areas of the business. I manage a large number of our EMEA partners delivering value to them in terms of sales and marketing support to ensure their sales people have the tools, and are incentivised, to sell our services. My job runs on a one-to-many basis, where the tweaks I make to the programme deliver increased returns across the partner base. In the latest financial year I was the top performing Account Manager by revenue.

Zycko

Sales Executive

Oct 2001May 2002 · 7 mos

  • I worked in the Sales team of this Networking distributor mainly focusing on Cisco sales.

Marcus evans

Sales Executive

May 2001Oct 2001 · 5 mos

  • I worked in an 18-person telephone sales team based in Nice and then Barcelona.

Star internet

Sales Executive

May 1999Apr 2001 · 1 yr 11 mos

  • I worked in the Sales Team selling connectivity, hosting and added value services, including the birth of the MessageLabs services.

Education

Salesforce Training

ADM201 — CON201

Jan 2010Jan 2010

Royal Agricultural College

2:2 — Rural Land Management

Sep 1995Feb 1999

Eton College

3 A Levels — Maths Biology Chemistry

Sep 1990May 1995

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