Nov 2023 – Jan 2024 · 2 mos · Remote

• Strategised market entry for EdTech startup targeting Tier 1 and Tier 2 schools
• Strategized India market entry for EdTech startup by gaining insights from 26 schools and 6 K12 EdTech platforms
• Conducted 40+ interviews with educators, school owners, and principals to understand market trends and needs
• Crafted Vedika's GTM strategy by validating solutions, optimizing risks, and visualizing competitive market positioning
• Delivered a comprehensive project report with actionable recommendations with a researched penetration plan

Aug 2023 – Dec 2023 · 4 mos · New Delhi, Delhi, India · Remote

• AI strategy consulting and training for digital health platform focusing on improving maternity and parenting
• Identified key challenges in personalized content and scalability, addressing engagement issues in the femtech space
• Implemented AI-driven automation and expanded language support from 2 to 10+, enhancing content personalization
• Conducted AI training workshops for 20 team members, building in-house expertise and effective AI tool integration
• Quadrupled content output and saved 35% time in sales outreach through optimized AI workflows and automation
• Reduced customer resolution time by 27%, boosting user satisfaction and increased team productivity

Jan 2023 – Present · 3 yrs 2 mos · Remote

• As the founder of InfinitiGrid, I partner with growth-driven companies to strategically embed artificial intelligence into their core workflows—unlocking unprecedented efficiency, innovation, and competitive advantage.
• My work focuses on three key pillars:
• ✔️ Strategic AI Consulting: Crafting tailored roadmaps that align AI capabilities with your organizational goals to drive tangible business outcomes.
• ✔️ Workforce Upskilling: Empowering teams through comprehensive training in AI literacy, advanced prompt engineering, and continuous certification, turning employees into agile, AI-proficient contributors.
• ✔️ Agentic Automation: Implementing intelligent AI agents to streamline complex workflows, reduce manual workload, and drive 24/7 operational excellence.
• At InfinitiGrid, my mission is clear: Ensure every business is future-ready, agile, and deeply equipped to leverage AI as a strategic growth engine.

Jan 2023 – May 2024 · 1 yr 4 mos · Gurugram, Haryana, India · On-site

• Launched AI legal consultation chatbot, onboarding 1200+ users in 3M by defining product & marketing strategy
• Performed prompt engineering for core product and improved shipping velocity by 30% through agile methods
• Created test dataset, ideal responses and validations to perform safety testing on the legal language model
• Enhanced NPS to 75 by integrating WhatsApp for seamless onboarding, reducing drop-off rates by 60%
• Achieved 82% repeat users by resolving 30+ critical bugs using daily reviews to ensure a smooth user experience
• Created product roadmap for 20+ features, driving coordination across legal and engineering to meet delivery
• Boosted user retention to 38% through 50+ customer interviews and optimizing chatflow using actionable analytics

Dec 2021 – May 2023 · 1 yr 5 mos · Gurugram, Haryana, India

• Handled Product Marketing for in-house SaaS and 14 clients for Social Media Marketing
• Launched NeuroTal, a recruitment platform that processed 230K+ applications and filled 42K+ jobs within 9 months
• Conducted market research and 50+ client interviews to create the GTM strategies, PRD, and feature prioritization
• Crafted product positioning, wrote high-conversion website copy and case studies, created product demos
• Created marketing automations on Zoho CRM to create a multi-platform funnel driving 21% increase in MQL
• Partnered with sales teams to develop bespoke sales presentations & pitch decks for high-impact enterprise sales
• Improved client delivery lead times by 210% by implementing of Zoho CRM & Projects across organisation
• Led a 4-member team to oversee Organic & Paid Social Media for 14 Clients, 1000+ posts with 50M+ followers
• Managed multi-channel paid campaigns of ₹1.5 Cr, increased conversions by 35% & 180% drop in Cost Per Click
• Streamlined hiring process by customising NeuroTal, reducing candidate application turnaround time by 45%
• Improved client delivery by 210% by implementing Zoho Projects across organisation
• Neuronimbus is a forward-thinking digital solutions company based in Gurugram. With a strong commitment to innovation, simplicity, and quality, they offer an array of services, from web and app.

Jul 2020 – Dec 2021 · 1 yr 5 mos · Gurgaon, Haryana, India

• Collaborated with the founder, leadership, and sales team to craft and execute marketing and business strategies
• Achieved 60% YOY revenue growth through business operation optimisation working with cross-functional teams
• Built and scaled marketing vertical from scratch, hiring a robust team of 7 including the marketing head
• Enhanced lead generation by 235% by implementing cohesive digital marketing, content, and product strategies
• Saved ₹1.2 Crore in revenue loss by transitioning from offline and creating a digital delivery model amid COVID
• Drove personal branding efforts for CEO, launched podcast xMonks Drive, enhancing thought leadership
• Led a team of 5 developers to build Coaching LMS platform and community, onboarding 1000+ users within 3M
• Developed media pipeline by creating 250+ videos, launching a podcast, 1200+ social posts, hosting 32 webinars
• Organized 3 global events attracting 1000+ participants and lead the virtual platform development with Cvent
• Led platform development TCC virtual event platform used by 1000+ coaching professionals globally.
• Based in Gurugram, xMonks specializes in personal transformation and leadership development by collaborating with top-tier global coaches and experts. Their comprehensive offerings span from business coaching and leadership training to coach placements and in-house employee training. xMonks also owns the extension of Erickson Coaching International (India), a distinguished global training entity delivering ICF-certified, solution-centric coaching and leadership programs.

Mar 2020 – Apr 2020 · 1 mo · New Delhi, Delhi, India · Remote

• 1. Crafted and spearheaded an impactful digital campaign during the COVID-19 lockdown in 2020, effectively leveraging digital platforms to drive fundraising efforts.
• 2. Conceptualised and designed 5 corporate mailers and 6 compelling banners, augmenting the 'Corona Crisis Fund' campaign's outreach.
• 3. Achieved a fundraising milestone of over ₹10 Lacs through online campaigns, providing crucial support to those severely affected by the lockdown.

Mar 2019 – Sep 2019 · 6 mos · New Delhi Area, India

• Reverse Engineering - CAD - CAM - Siemens NX - CATIA - CNC - Rapid Prototyping - 3D Printing

Feb 2018 – Jun 2020 · 2 yrs 4 mos · New Delhi

• Provided digital marketing services to 12+ startups and SME clients across UI design, social media and web dev
• Led email marketing and automation setup for 6 startup clients achieving open rates 40%+ and CTR 21%
• Developed and customized WordPress sites for 7 clients, configuring plugins, integrations, SEO and security
• Delivered over 20 landing pages and 200+ assets like emails, social posts and ad creatives using Figma and Canva
• Managed 3 social media accounts generating 725% increase in organic traffic and 1241% growth in followers
• Consulted with 6 startup founders to refine positioning, messaging and go-to-market strategies