Kush Dani

Digital Marketing Specialist

Mumbai, Maharashtra, India7 yrs 7 mos experience

Highly Stable

Key Highlights

Expert in driving developer community engagement.
Proven track record in digital marketing strategies.
Strong analytical skills for data-driven decision making.

Stackforce AI infers this person is a SaaS marketing expert with strong skills in community engagement and digital marketing strategies.

Contact

Skills

Core Skills

Developer MarketingCommunity EngagementDigital MarketingTraffic GenerationCampaign ManagementPerformance Analysis

Other Skills

Attention to DetailB2B MarketingData AnalysisCampaign ExecutionSearch Engine Marketing (SEM)Inbound MarketingContent ManagementMarket ResearchCommunicationTarget AudiencePositioning (Marketing)Business AnalysisAdvertisingData-driven MarketingTeamwork

About

SaaS Marketeer with experience in handling global integrated marketing campaigns across channels Start Up Enthusiast & Intrigued by Digital Marketing. Love Data Analysis and Number Crunching & Reading about creative ads & marketing trends

Experience

Browserstack

Lead - Developer Marketing

Jul 2025 – Present · 8 mos · Mumbai, Maharashtra, India · Hybrid

Developer Marketing will spearhead the development and execution of strategies to increase product awareness, education, and adoption among developers.
This role requires a deep understanding of the target audience, strong analytical skills, and the ability to collaborate effectively with cross-functional teams to drive community growth and engagement.
Implement and oversee developer programs with a focus on awareness, education, and adoption of our products.
Understand our current user base and identify opportunities to reach a broader audience.
Develop strategies to grow and scale the developer community, creating
campaigns to engage with developers on a large scale.
Collaborate closely with marketing, product, and engineering teams to align
community engagement strategies with company goals.
Conceptualize and create engaging content and events to foster active
participation and interaction among community members.
Design and conduct experiments across various marketing channels (email,
social media, content, events, etc.) to discover effective acquisition and growth
strategies. Continuously analyze data to make informed decisions.
Analyze community engagement metrics and provide regular reports to track
progress and identify areas for improvement.

Attention to DetailB2B MarketingDeveloper MarketingCommunity Engagement

Loginext

2 roles

Senior Marketing Manager

Jan 2024 – Aug 2025 · 1 yr 7 mos · On-site

Roles & Responsibilities:
●Developing strategies and tactics to get the word out about our company and drive qualified traffic to
website
● following the content/editorial calendar to stick to industry standard content marketing and
amplification process which will gradually increase qualified audience to our owned properties
(including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.).
● Designing , building and maintaining social media presence
● Identifying trends and insights, and optimizing spends and performance based on the insights
● Collaborating with internal teams to create landing pages and optimize user experience
● Experimenting with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
● Producing valuable and engaging content for our website and blog that attracts and converts our
target groups
● Connecting with influential media outlets and journalists to place stories about company news and
other initiatives. Assisting with event planning, including working with vendors, event coordinators,
and design teams for on-site collateral
● Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touch points
● Evaluating emerging technologies. Provide thought leadership and perspective for adoption where
appropriate

Search Engine Marketing (SEM)Inbound MarketingDigital MarketingTraffic Generation

Marketing Manger

Apr 2021 – Feb 2024 · 2 yrs 10 mos · On-site

Key Highlights:
Employee of the Quarter : Q3 2022
Website Revamp Project Lead
Channel Owner : Digital Marketing Strategy for Paid Search
Roles & Responsibilities:
●Developing strategies and tactics to get the word out about our company and drive qualified traffic to
website
● following the content/editorial calendar to stick to industry standard content marketing and
amplification process which will gradually increase qualified audience to our owned properties
(including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.).
● Designing , building and maintaining social media presence
● Identifying trends and insights, and optimizing spends and performance based on the insights
● Collaborating with internal teams to create landing pages and optimize user experience
● Experimenting with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
● Producing valuable and engaging content for our website and blog that attracts and converts our
target groups
● Connecting with influential media outlets and journalists to place stories about company news and
other initiatives. Assisting with event planning, including working with vendors, event coordinators,
and design teams for on-site collateral
● Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touch points
● Evaluating emerging technologies. Provide thought leadership and perspective for adoption where
appropriate

Search Engine Marketing (SEM)Digital MarketingTraffic Generation

Spencer stuart

Research Intern

May 2020 – Jul 2020 · 2 mos · Mumbai, Maharashtra

CommunicationTarget Audience

Airtel

Marketing Intern

Aug 2019 – Sep 2019 · 1 mo · Mumbai Area, India

Business Knowledge transfer: Understanding & developing knowledge of Airtel business’ B2B product suite (30+ products)
Market Research: Identifying SME’s and collecting information on potential customers for these B2B products, Mapping Products to potential customers and segmenting them according to sector
Lead Generation: Creating a list of potential leads along with key decision maker details, approaching key decision makers via LinkedIn and setting up meetings.

Positioning (Marketing)Campaign Execution

Media.net

2 roles

Senior Campaign Manager

Promoted

Jul 2017 – Feb 2018 · 7 mos

Providing Insights and driving strategies to improve account performance
Leading a team of campaign managers & ensuring quality output from the business process
Defining KPI's for each team member
Creating new & optimizing current business process to increase overall yield
Projecting trends in advertiser landscape by looking at a large pool of advertiser data
Managing client expectations & creating opportunities to grow the business

Inbound MarketingPositioning (Marketing)Campaign ManagementPerformance Analysis

Campaign Manager

Jul 2015 – Jul 2017 · 2 yrs

Tracking, monitoring and analyzing the key metrics for assessing a campaign's performance
Preparing reports from a large pool of data, analyzing client accounts to maximize Revenue
Conducting surveys and gathering customer insights and customer intelligence
Using insights and customer intelligence to execute Campaign Performance improvement plans
Optimizing the performance of Campaigns continuously to ensure high Return on Investment
Liaising with Account Managers to strategize and exceed client expectations in terms of Revenue, Growth and Client Satisfaction
Ensure on time delivery of high quality campaign components and deliverables.

Inbound MarketingPositioning (Marketing)Campaign ManagementPerformance Analysis