Lara Osborn (Wilson) — Partnerships Manager

As Marketing & Partnerships Manager at Wedded Wonderland, I lead strategic brand growth through creative marketing, commercial partnerships, and cross-channel campaigns that connect deeply with modern audiences - across weddings, lifestyle, travel, and beyond. With nearly a decade of experience across marketing, branding, communications, and digital strategy, I’ve delivered results-driven campaigns for global tourism boards, luxury venues, and high-profile consumer brands. My role focuses on building and nurturing partnerships that elevate brand visibility and value - particularly within the luxury, cultural, and destination wedding space. From global activations like Get Wedded in Dubai to high-impact collaborations with W Hotels, Trippas White Group, Intercontinental Fiji, and Crown Group, I combine data-backed strategy with compelling storytelling to deliver both creative and commercial outcomes. Previously, I led marketing across St Trinity, Liviti, and Wedded Wonderland as a Senior Marketing Executive under Wonder Group, giving me deep expertise in property, real estate, weddings, lifestyle, and digital-first brand building. I’m also a presenter and host of industry webinars, events, and masterclasses across real estate, weddings, lifestyle, and business growth - creating spaces for connection, education, and collaboration. Always curious, creative, and commercially focused - I thrive at the intersection of storytelling and strategy, and love building partnerships that grow both brands and communities.

Stackforce AI infers this person is a MarTech expert with a strong focus on luxury branding and partnership development.

Location: Sydney, New South Wales, Australia

Experience: 7 yrs 11 mos