Prahelika Rajagopalan

Co-Founder

San Jose, California, United States11 yrs 3 mos experience
Most Likely To Switch

Key Highlights

  • Built and scaled a successful SDR team.
  • Expert in driving lead generation strategies.
  • Passionate mentor in sales and classical dance.
Stackforce AI infers this person is a SaaS sales leader with expertise in team development and outbound strategies.

Contact

Skills

Core Skills

Sales ManagementBusiness DevelopmentTeam DevelopmentLead GenerationClient ManagementMarketing

Other Skills

Sales ProspectingManagementMarket ResearchData EnrichmentCampaign ExecutionTrainingPerformance ImprovementTeam ManagementCollaborationSales StrategyData AnalysisCampaign ManagementClient RetentionEditingVideography

About

Strong planning and organizational skills enable me to balance workloads, support teams, and manage ad-hoc responsibilities efficiently. I have collaborated closely with VP Growth and VP Sales to develop KPIs and metrics, while partnering with demand generation to optimize top-of-funnel performance. Notably, I successfully built a Business Development Representative (BDR) team and framework from the ground up and take pride in mentoring BDRs to drive their success. I'm a proud mom, enjoying every moment of watching my baby grow. Outside of work, you’ll find me hiking, biking, swimming, or baking delicious vegan treats. On rainy days, I unwind with painting, a glass of wine, or a good movie. I'm also a passionate Indian Classical Dancer and teacher. Mentoring students has been a driving force in my journey, inspiring me to lead and develop xDR teams with the same dedication and purpose. Oh, also check out my website before we chat : www.prahelikar.com

Experience

Zenoti

GTM Sales Manager

May 2025Present · 10 mos

  • Built and scaled Zenoti’s first outbound SDR team from 0 to 9 reps in just 11 months ,hiring, onboarding, and driving performance against a quota of 8 SQLs/rep/month
  • Established the outbound motion from scratch, driving ~6,000+ calls/quarter and building a repeatable engine focused on DM connect rates and pipeline creation
  • Improved decision-maker connect rates through data enrichment pilots (Datalane, Seamless.ai), increasing connect efficiency and conversation volume
  • Partnered with Marketing and Events teams to execute pre- and post-event outbound campaigns, contributing to increased booth meetings and pipeline generation from events (e.g., HFA, Serious Business)
  • Collaborated with Product and Product Marketing to refine messaging and embed AI-led value propositions into outbound talk tracks
  • Worked closely with the ABM team to launch targeted campaigns, including gifting campaigns and AI coverage plays, improving engagement with high-intent accounts
  • Designed and implemented vertical-specific playbooks and talk tracks (Medspa, Salon/Spa, Fitness), standardizing messaging and improving SDR ramp and consistency
  • Introduced Feet-on-Street (FOS) strategy, expanding account penetration and driving incremental pipeline from high-value target accounts
  • Piloted and evaluated outbound tools including Seamless.ai, Orum, and Nooks, optimizing for dialing efficiency, contact accuracy, and connect rates
  • Tested and scaled creative outbound strategies (Instagram prospecting, gifting-led outreach, multi-channel sequencing), resulting in higher engagement and qualified conversations
  • Built a data-driven outbound culture, tracking key metrics across calls, connects, demos, and pipeline to continuously optimize performance
Sales ProspectingManagementBusiness DevelopmentMarket ResearchSales Management

Sdr leaders of usa

Member

Nov 2024Present · 1 yr 4 mos

  • An active member of SDR Leaders of US

Planisware

SDR/AAE Manager

Sep 2024May 2025 · 8 mos

  • Oversee a team of SDRs across US and Canada, driving performance and development.
  • Designed and implemented a comprehensive career progression and commission plan within my first 30 days to enhance team motivation and retention
  • Established daily KPIs that resulted in a 70% achievement of goals within 8 weeks, significantly improving team productivity.
  • Partnered closely with Marketing to ensure successful campaign execution, effective pre and post event follow ups
  • Worked collaboratively with the sales team to refine outbound prospecting strategies, ensuring alignment and lead handoff.
  • Spearheading and building the Outbound motion prospecting strategies in partnership with Sales, ensuring alignment on ICP, messaging, and lead handoff for improved conversion rates.
  • Implemented SDR training and coaching initiatives, focusing on cold calling, objection handling, and multi-channel outreach, leading to increased booking rates.
  • Launched the first-ever call blitz initiative, fostering team collaboration and improving call volume and meeting conversions.
Sales ManagementTrainingPerformance ImprovementTeam Development

Women in sales

Member

Jan 2024Present · 2 yrs 2 mos

Toast

Leader / Manager Enterprise BDR

Apr 2022Aug 2024 · 2 yrs 4 mos · San Francisco Bay Area

  • Spearhead Top Of Funnel (Inbound and Outbound) initiatives to drive lead generation whilst maintaining and managing metrics to drive monthly, quarterly and yearly goals.
  • Oversee and manage a team of eBDRs (hired and scaled the team)
  • Successfully hire, onboard, coach, train, motivate and help ramp up eBDRs
  • Built a high performing team (team hit 150% in 2022 and 170% in 2023)
  • Champion in building a high performing and positive team culture (#oneteam) for long term success (coaching, shoutouts, incentives etc.;)
  • Bi -annual performance appraisal and performance improvement plan for the team
  • Collaborate with Marketing, Sales, Enablement, CSM teams to orchestrate effective TOFU activities & identify area of improvement on quality and quantity of sales pipeline.
  • Spearheaded Air Coverage and highly targeted ABM Campaigns for Enterprise accounts
  • Evaluate and implement platforms (ex: Outreach/Mixmax/Salesloft, Reachdesk etc) to enhance TOFU capabilities for eBDRs
  • Continuous coaching around outbound cadences, campaign strategy, pitches for best possible outcomes
  • Developed sequences and designed strategic outbound campaigns
Lead GenerationTeam ManagementCollaborationSales Management

Sdrleader.com

Member

Nov 2021Present · 4 yrs 4 mos

  • An active member of SDRLeader.com

Workboard inc.

Enterprise Business Development Manager

Mar 2020Apr 2022 · 2 yrs 1 mo · Redwood City, California, United States

Lasva fine arts

Founder and Artistic Director

Mar 2018Present · 8 yrs · Milpitas

  • Lasva Fine Arts is an initiative started by Prahelika Rajagopalan to continue her passion for dance by teaching. The academy not only trains the students in Bharathanatyam but also imparts the rich Indian culture. Lasva Fine Arts is structured based on the learnings from the Vazhuvoor and Bharatanrityam style as formulated by Dr. Sujatha Mohan.
  • Classes include theory sessions in which the Hasthas, Karnas, Bedhas and various other technical aspects from the Natyasastra will be taught. Yoga will be an important component of the classes which enhances flexibility and stability for the dancers.
  • Prahelika personally trains all the students. Class sizes are kept small, with individual attention being given to each student. Students progress based on their ability and capability. Students joining the school after receiving prior training elsewhere, are placed in classes suitable to their level.At Lasva, each dancer works at his/her own skill levels and pace and dancers will encourage each other.
  • www.prahelikar.com

Amiseq inc.

Business Development Manager

Jun 2017Feb 2020 · 2 yrs 8 mos · San Francisco Bay Area

  • Manage full IT cycle and marketing for client’s projects, acquisition of new clients, servicing of inherited clients and full penetration of all accounts
  • Identifies customer’s business needs, challenges, and technical requirements to match the solutions
  • Facilitate and maintain customer relationships to ensure timely resolution of customer issues
  • Collaborate and Interact with C level executives for partnership
  • Coordinate Sales approach with extended sales team and external partners.
  • Helping management in data analysis, client surveys, employee engagement activities, trainings, internal meetings, huddles.
  • Facilitate contract renewals and negotiations to protect revenue
  • Actively monitor and maintains status of opportunities in CRM, and forecasting pipeline management
  • Pursues the highest propensity prospects, fills the funnel with opportunities; cold calling prospects

Nextgen technologies inc

Business Development Manager

Jan 2017Jun 2017 · 5 mos · San Francisco Bay Area

  • Responsible for identifying and developing strategic business relationships with organizations and potential customers including targeting, prospecting and presenting compelling business propositions.
  • Interaction with C- level decision makers to develop long term strategic relationships.
  • Prepare and present powerful sales pitch/ presentation
  • Develop and maintain robust pipeline towards targeted companies.
  • Maintain consistent sales growth by continuously establishing new accounts and
  • maintaining existing accounts
  • Presented product demos for end-users – Made regular product presentations conducted on-site product-demos of our Product Offerings ATOM and solutions and focused on Solution Selling rather than Feature Selling,
Client ManagementSales StrategyData AnalysisBusiness Development

Hcl technologies

Senior Executive - Sales & Marketing

Jun 2014Jun 2016 · 2 yrs · India

  • Develop campaign project goals/forecasts based on historical performance and future campaign initiatives for existing accounts
  • Maintain client retention through rapport building and frequent follow up’s
  • Prepare and maintain dashboards that show effectiveness of marketing efforts.
  • Communicate with Marketing Managers and Corporate Events staff to ensure event coordination
  • Coordinate presentations and preparation for client interviews
  • Initiated a company newsletter featuring key projects and achievements across the firm
  • Managed all internal communications to achieve a better focus.
  • Negotiated deals with vendors to produce promotional materials.
  • Coordinated marketing presentations for and with the management
  • End to end management of multi-million dollar bids for public and private sector clients
  • Coordinated cross-functional teams using war rooms to ensure timely bid management
  • Maximize our rate win through the appropriate and timely engagement of sales, delivery and commercial teams
  • Authored quarterly summary and forecast reports for national sales teams on a quarterly basis
  • Facilitated recruitment drives to identify appropriate resources to fulfill captive market needs
  • Delivered sales pitches to generate new leads
Business DevelopmentSales Strategy

Tata communications

Sales and Marketing Intern

Apr 2013Jun 2013 · 2 mos · Chennai Area, India

  • Performed extensive market research in helping launch a new service in the market
  • Met few prospects and helped deliver presentations
  • Active customer interactions for better understanding of requirements of customers accompanied with successful relationship building
Campaign ManagementClient RetentionSales ManagementMarketing

Consim info pvt ltd

Junior Marketing Analyst

Apr 2011Jun 2011 · 2 mos · Chennai Area, India

  • Ideation and content creation for web portal and related campaigns
  • Conducting marketing activities to generate leads
  • Relationship Management and service calls to real estate agents

Education

Alliance University, Bangalore

Master of Business Administration (MBA) — Marketing

Jan 2012Jan 2014

Shanmugha Arts, Science, Technology & Reserch Academy (SASTRA), Thanjavur

Master of Fine Arts (MFA) — Dance

Jan 2012Jan 2014

M.O.P Vaishnav College for Women, Chennai

B.Sc. Electronic Media

Jan 2009Jan 2012

Chettinad Vidyashram

High School

Jan 2004Jan 2009

Park View Primary School, Singapore

Jan 1997Jan 2004

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