Tanica Mukhopadhyay

Business Development Executive

Bengaluru, Karnataka, India1 yr experience

Key Highlights

Proficient in Adobe Creative Suite for media projects.
Experienced in managing high-impact marketing campaigns.
Strong background in public relations and event management.

Stackforce AI infers this person is a Marketing and Public Relations Specialist with expertise in campaign management and content creation.

Contact

Skills

Core Skills

MarketingCampaign ManagementContent MarketingPublic Relations

Other Skills

BTL ActivationsEvent ManagementAd ServingConsumer MarketingJournalismMedia RelationsCreative StrategyAccount ManagementCreative Problem SolvingBusiness RepresentationClient ServicesCustomer SupportCustomer Service RepresentativesCustomer ServiceWeb Content Writing

About

Dynamic student at Christ University, Bangalore, pursuing a Bachelor's in Communication Media and Psychology. Armed with excellent interpersonal communication skills, content writing, and social media management expertise. Specializing in the organization of events and public relations, I aspire to build a career in Corporate Media, Brand Management, Event Management, Public Relations, and Social Media Management. Interned at a PR company specializing in corporate and celebrity PR. Proficient in Adobe Photoshop, Adobe Illustrator, and Excel, with a flair for hosting and anchoring events. Eager to contribute to the vibrant landscape of media and communications.

Experience

1 yr

Total Experience

8 mos

Average Tenure

4 mos

Current Experience

Kinnect

Account Executive

Jan 2026 – Present · 4 mos · Bengaluru, Karnataka, India · On-site

Adbeets

Business Development Associate

May 2025 – Jan 2026 · 8 mos · Bengaluru, Karnataka, India · On-site

Executed impactful campaigns for ITC across product lines such as Organic Pulses, Atta, and Aashirvaad Dairy, driving targeted visibility and brand growth across major metros including Bangalore, Hyderabad, Mumbai, Delhi, and Kolkata.
Successfully led the ACT Fibernet “Sprint Bonanza” Mesh WiFi Pod launch in Delhi, overseeing campaign planning, execution, and performance tracking to maximize market impact.
Acquired and managed client portfolios across FMCG, Broadband, and Fintech sectors, ensuring seamless brand execution and alignment with business objectives.
Spearheaded end-to-end campaign management, including creative strategy, DOOH advertisements, BTL activations, and premium flyer campaigns in collaboration with Swiggy Instamart, Blinkit, and Zepto.
Currently managing premium sampling and digital campaigns for brands including Miresi, Hocco, Sid’s Farm, Brown Soul Coffee, Reliance Jio, and Airtel across quick commerce and retail platforms.

MarketingBTL ActivationsCampaign Management

Techwhoop

Content Marketing Intern

Dec 2023 – Mar 2024 · 3 mos · Remote

Authored technical content and product descriptions for electronic productsto support sales, marketing objectives, and content creation.
Leveraged market insights for trend analysis and business performance evaluations, aligning with communication strategy goals.
Delivered high-quality content by adhering to brand SOPs, optimizing SEO, meta descriptions, and user engagement

Ad ServingConsumer MarketingContent Marketing

Sai communications & p.r

Public Relations Intern

May 2023 – Jul 2023 · 2 mos · Kolkata, West Bengal, India

Coordinated internal communications and employee engagement initiatives, creating presentations, reports, website content, and media activity summaries for clients like IIFL, Times of India, Indian Express, ABP Ananda, Samsung, and Oppo.
Assisted in launch campaigns for new smartphone models by Samsung and Oppo in Kolkata, contributing to event coordination, media outreach, and on-ground execution.
Managed the company’s social media presence, overseeing content updates, client communication, and online engagement across platforms.
Managed client relationships and coordinated cross-functional teams to execute media conferences, corporate events, and online/offline campaigns.
Crafted product descriptions, press kits, social media posts, and other PR materials to support pre-launch campaigns.

Event ManagementJournalismPublic Relations