Charu Ratnu

Associate Partner

Hyderabad, Telangana, India16 yrs 4 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Over 12 years of HR and consulting experience.
Expert in leadership development and HR technology strategy.
Passionate about human potential and intentional leadership.

Stackforce AI infers this person is a Human Capital Research and Insights Leader with expertise in HR consulting and organizational behavior.

Contact

Skills

Core Skills

Leadership DevelopmentHr Technology StrategyResearch & SensingTalent ManagementConsultingHr StrategyMedia AnalysisPublic RelationsContent CreationEvent Management

Other Skills

CommunicationOrganizational BehaviorProfessional SkillsBusiness TransformationCode of EthicsBehavioral ScienceProblem SolvingCritical ThinkingStakeholder ManagementThought LeadershipManagement ConsultingStrategy to ExecutionManagementResearchCorporate Communications

About

I am an experienced HR and Talent researcher, author, and industry analyst focused on bringing leading HR practices and insights to organizations to help solve their business and talent problems and explore innovative solutions. I am passionate about people and educating organizations about how true human potential can be realized though empathy, humanistic perspective, and intentional leadership. My current work allows me to draw upon over 12 years of experience in HR, Consulting, Corporate Communications, Public Relations, Radio and TV Journalism and 5 years of education in Behavioral and Organizational Psychology to bring fresh perspectives to my work. In my current role in Research & Sensing, I have developed research in Leadership Development, Organization Design, HR Technology Strategy, Application of AI in HR, Talent Management, Performance and Management. *Views my own

Experience

Deloitte consulting

4 roles

USI Delivery Leader, Research, Eminence, Market Activation

Promoted

Jan 2022 – Present · 4 yrs 3 mos

CommunicationOrganizational BehaviorProfessional SkillsBusiness TransformationCode of EthicsBehavioral Science+8

Senior Consultant, Research & Sensing, Deloitte Consulting LLP.

Promoted

Aug 2016 – Jan 2022 · 5 yrs 5 mos

CommunicationOrganizational BehaviorProfessional SkillsCode of EthicsBehavioral ScienceProblem Solving+6

Consultant, Deloitte Consulting LLP

Promoted

Oct 2014 – Aug 2016 · 1 yr 10 mos

CommunicationOrganizational BehaviorProfessional SkillsCode of EthicsBehavioral ScienceProblem Solving+5

Media Analyst, Deloitte US Public Relations & Communications

Apr 2011 – Sep 2014 · 3 yrs 5 mos

>Media research and analysis of the US based media publications
>Design/create media reports and dashboards prepared for national, FSS and industry leaders by gathering and analyzing secured media coverage
>Development of collaterals (executive summaries, POVs, etc.)
>Scanning publications for competitive intelligence on marketing/PR platforms
>Design and drive research methodology to develop business cases based on leadership requests
>Design communication material - developing content for emails, presentations, newsletters

CommunicationProfessional SkillsCode of EthicsStakeholder ManagementMedia AnalysisPublic Relations

Reliance broadcast network

Creative Head - Content and Communication

May 2009 – Oct 2010 · 1 yr 5 mos · Udaipur Area, India

>Mood mapping of the consumer and positioning the radio station to meet listenership targets
>Content research and planning: Promos, Jingles, RJ image branding
>Competition tracking and analysis
>Copywriting and voice-overs for radio ads and jingles
>Draft press releases and organize press conferences promoting radio programs
>PR led event management- planning and execution of radio station events
>Street Level Marketing- designing detailed on ground marketing plan for listenership building and brand visibility

CommunicationProfessional SkillsCode of EthicsStakeholder ManagementStrategy to ExecutionContent Creation+1