Laurence Fitch

Co-Founder

Singapore, Singapore13 yrs 8 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Over 10 years of experience in sales and consulting.
Co-founder of a Slack-first Salesforce Partner.
Expert in leveraging Slack for organizational productivity.

Stackforce AI infers this person is a SaaS expert with a strong focus on collaboration and productivity solutions.

Contact

Skills

Core Skills

SlackSalesforce.com Implementation

Other Skills

ConsultingChange ManagementCorporate CommunicationsAI agentsCommerce CloudEinstein 1 PlatformEinstein AIService CloudSales CloudMarketingSalesforce Marketing CloudSalesforce.comDigital MarketingMobile MarketingAdvertising

About

With over 10 years of work experience in sales and consulting, I am passionate about helping organizations leverage the power of Slack as a co-founder at Bryd. Bryd is a Slack consultancy that offers services and technology to launch, manage, and optimize your workplace experience. As a former employee of Slack and Salesforce, I have a deep understanding of how to effectively utilize Slack within your organization and create a connected collaboration hub that centralizes all your human and system notifications and streamlines your processes. My mission is to empower your employees and customers to be happy and productive, regardless of their location or working arrangements. I value innovation, diversity, and customer satisfaction. Prior to co-founding Bryd, I worked as an Account Director for large enterprise clients at Slack, covering Thailand, Philippines, and Indonesia and Salesforce covering many APAC countries. In this role, I was responsible for developing and executing strategic sales plans, building and maintaining strong relationships with key decision-makers, and delivering customized solutions that met the client's needs and goals. I also partnered with cross-functional teams, such as marketing, product, and customer success, to ensure a seamless and positive customer journey. I also obtained certifications in strategic leadership and Salesforce leadership during this time.

Experience

13 yrs 8 mos

Total Experience

2 yrs 9 mos

Average Tenure

4 yrs 1 mo

Current Experience

Salesforce

Advisory Board Member: Community

Jul 2025 – Present · 9 mos

Working with the best and the brightest across the Salesforce ecosystem to ensure a cohesive and future proof community strategy and alignment across all the clouds - bringing in an ex-Salesforce and Slack POV

Slack

2 roles

Slack Community Leader - Singapore

Jul 2023 – Present · 2 yrs 9 mos · Singapore

Sales Director - Large Enterprise

Feb 2022 – Jun 2023 · 1 yr 4 mos · Singapore

Bryd

Co-Founder

Jul 2023 – Present · 2 yrs 9 mos · Singapore, London, New York

At Bryd, we started as a Slack-only consultancy – a bold move at the time – but as the market evolved, so did we. Today, we’re proud to stand as a Slack-first Salesforce Partner, harnessing the power of AI agents to drive real productivity and collaboration.
Our mission is to help organisations unlock the full potential of Slack and Salesforce by combining these platforms seamlessly. With tools like Sales Elevate and the upcoming AgentForce 2.0, Slack is quickly becoming THE interface for interacting with the Salesforce ecosystem. This evolution aligns perfectly with our expertise and the direction of the future of work.
Why Bryd? Slack’s user-friendly interface combined with Salesforce’s robust capabilities creates a connected collaboration hub that centralises data, notifications, and workflows. With AI agents embedded into Slack, we’re helping teams work smarter, faster, and more efficiently.
We’ve brought together a team of Salesforce-certified experts, AI-certified professionals, and seasoned Slack specialists to deliver solutions that are future-proof and impactful.
The future of work isn’t just coming – it’s happening now, and Bryd is leading the way.
Get in touch or explore our website to learn more: https://www.bryd.io/

SlackConsultingChange ManagementSalesforce.com ImplementationCorporate Communications