Carlos Silva

Business Development Executive

Valencia, Valencian Community, Spain13 yrs 3 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Scaled organic search traffic by 485% at Semrush
  • Recognized as LinkedIn Top Voice in Remote Work
  • Helped marketers from less-developed countries land remote jobs
Stackforce AI infers this person is a Content Marketing Leader with expertise in SaaS and digital marketing strategies.

Contact

Skills

Core Skills

Search Engine Optimization (seo)Content StrategyContent MarketingNewsletter WritingJob CoachingMarketing

Other Skills

Technical WritingEmail MarketingContent ManagementWritingEditingArtificial Intelligence (AI)Digital MarketingNewslettersNewsletter ProductionBusiness StorytellingB2B Marketing StrategyE-commerce SEOContent DevelopmentSEO AuditsTechnical SEO

About

I'm a Content Marketing Leader with 10+ years of experience specializing in AI-enhanced content strategies, team leadership, and remote work optimization. At Semrush, I’ve scaled organic search traffic by 485% (from 3.3M to 19.3M monthly visitors), boosted AI/LLM visibility by 146%, and reduced content production costs by 30%+ through process automation and AI integration. I manage cross-functional content operations including freelancer coordination, budget allocation, and workflow optimization—always focused on driving measurable results. I'm recognized as a LinkedIn Top Voice in Remote Work and named one of the Top 100 Future of Work Leaders. My approach combines AI tools with deep customer empathy to create content strategies that actually move the needle. But here's why I do what I do: 10 years ago, I lost everything—my marriage, my business, my home. Marketing and remote work saved my life. They gave me a second chance to rebuild, to find purpose, and to create a career on my own terms. That experience taught me that remote work isn't just about flexibility—it's about access, opportunity, and transformation. Today, my mission is clear: I help marketers from less-developed countries break into remote work. I run programs and create products to help writers push past their career dip, master remote work, and land great jobs. I specialize in AI-enhanced content strategies that help writers work smarter, faster, and more strategically. Here's how I can help you: → 1:1 CV and/or LinkedIn optimization call: https://tidycal.com/cesilva87 → 1:1 MENTORSHIP: Personalized coaching to help you break into remote work. Apply or DM me to learn more. → EMAIL LIST: Join 1,000+ remote job seekers learning how to land remote jobs. Get frameworks, tips, roles, resources, and practical advice: https://carlos-silva-m.kit.com/ea24d20981 → MORE LINKS: https://linktr.ee/cesilvam Ready to take the next step? Reach out.

Experience

Semrush

2 roles

Content Production Expert

Dec 2025Present · 4 mos · Remote

Senior Content Writer

May 2022Jan 2026 · 3 yrs 8 mos · Remote

  • Reduced content production costs by 30%+ by leading optimization project using n8n automation platform and integrating AI tools across multiple workflow stages
  • Increased AI share of voice by 146% through strategic LLM optimization including prompt engineering, query fan-out expansion, FAQ optimization, and NLP content structuring
  • Scaled organic search traffic from 3.3M to 19.3M monthly visitors by implementing SEO best practices and maintaining high-quality writing standards
  • Increased content performance by 2.8x in traffic and 2x in revenue per piece by developing and implementing new content guidelines and editorial processes
  • Improved Semrush's largest newsletter's (3M+ subscribers) metrics by establishing new email copywriting standards, resulting in 181% higher click rates and 132% higher CTOR
  • Directed end-to-end content production strategy by coordinating cross-functional stakeholders, optimizing workflows, and ensuring consistent output quality across multiple content initiatives
  • Led weekly content workshops to elevate content marketing practices across teams, focusing on SEO and conversion strategies
Technical WritingEmail MarketingSearch Engine Optimization (SEO)Content ManagementNewsletter WritingWriting+2

Edem escuela de empresarios

Digital Marketing Master Professor

Jun 2025Aug 2025 · 2 mos · Valencia, Valencian Community, Spain · Hybrid

  • Taught two courses in EDEM’s Digital Marketing Master’s program, focusing on SEO and AI applications.
  • Taught “Creación de Contenido para SEO” - covered content creation for search engines, keyword research, and how to measure content performance for modern search algorithms
  • Pioneered and taught “Aplicación de la IA al SEO” - introduced students to AI tools for SEO, including automated content optimization and reporting
  • Built course materials and practical exercises that gave students hands-on experience with modern AI and SEO techniques
  • Helped master’s students apply AI and SEO strategies to real business scenarios
Artificial Intelligence (AI)Content MarketingContent StrategyDigital MarketingSearch Engine Optimization (SEO)

Chili piper

SEO Content Manager

Oct 2021May 2022 · 7 mos · Remote · Remote

  • Wrote product-led, pain-point SEO articles that connected customer challenges directly to Chili Piper's solutions for B2B revenue teams
  • Collaborated with product and sales teams to create sales enablement content aligned with user needs and business objectives
  • Created diverse content types including product marketing materials, thought leadership pieces for C-level executives, and SEO-optimized articles
  • Contributed to video content creation by developing scripts, collaborating on brainstorming sessions, and supporting overall video strategy development
  • This was my first real SaaS experience. Learned a ton, made some great connections, and loved their culture.
Technical WritingSearch Engine Optimization (SEO)WritingBusiness StorytellingB2B Marketing StrategyContent Strategy

Hello remote

Editor In Chief

Nov 2020Dec 2023 · 3 yrs 1 mo · Remote · Remote

  • I used to write a newsletter that highlighted curated remote marketing jobs at companies that are remote-first and remote-only.
  • Developed and managed a weekly curated newsletter reaching 3K+ subscribers by highlighting hand-picked remote marketing jobs
  • Built an engaged audience through high-quality curation and personalized commentary on remote job opportunities at distributed companies
  • Established editorial guidelines and content standards to maintain a consistent voice and valuable insights for the remote work community
  • This project is currently on pause. Twitter erased all of my subscribers. Now 100% focused on the mentorship program.
NewslettersJob CoachingNewsletter WritingNewsletter Production

Kisspatent | intellectual property for startups

3 roles

Head Of Marketing

Promoted

Dec 2019Oct 2021 · 1 yr 10 mos

  • Led lean marketing team to establish thought leadership for legal tech startup by developing customer-centric content strategy rooted in deep user empathy and understanding of industry pain points
  • Oversaw multi-channel content production across website, email, blog, and events to support company mission of helping underdogs compete against larger corporations
  • Expanded content offerings by 6+ new formats including long-form gated content, niche webinars, free email courses, lead generation quizzes, case studies, and SEO-optimized blog posts
  • Grew existing content channels while launching new marketing campaigns that converted prospects by addressing specific customer needs and frustrations with traditional IP services
  • Built marketing foundation through customer research and empathy-driven messaging that differentiated KISSPatent in a commoditized legal services market
SEO AuditsMarketingSearch Engine Optimization (SEO)Web Content WritingTeam ManagementOff-Page SEO+6

Marketing Manager

Jul 2019Dec 2019 · 5 mos

Marketing Manager

Mar 2019Jul 2019 · 4 mos

Sun.risas organization

Volunteer Staff

Jan 2018May 2022 · 4 yrs 4 mos · Remote · Remote

  • Provided remote SEO expertise to improve the online visibility for this international children's education NGO, helping increase their global fundraising reach
Search Engine Optimization (SEO)E-commerce SEO

Kogneta

Content and SEO Specialist

Jan 2018Nov 2021 · 3 yrs 10 mos · Remote · Remote

  • Managed multiple client content calendars and oversaw end-to-end content production processes to ensure consistent delivery and quality
  • Developed comprehensive content brief templates that streamlined article creation, optimized for relevant keywords, and established clear quality standards
  • Led a team of freelance writers while providing detailed feedback and editorial guidance to maintain client satisfaction
  • Applied deep SEO knowledge to create data-driven content strategies that achieved client growth objectives, using analytics tools to track performance and report results
Content DevelopmentSearch Engine Optimization (SEO)Content MarketingContent StrategySEO AuditsTechnical SEO+1

United nations

Catering Manager

Aug 2017Aug 2018 · 1 yr · Valencian Community, Spain

  • Although not my favorite job, I was lucky enough to land this opportunity and work as a Catering Manager for the UN Support Base in Valencia.
  • I was in charge of managing the staff, inventory, accounts, purchase orders and receipts, customer service, and transportation logistics.
  • This wasn't what I wanted to do with my life, but it was a job I needed at the time. I also learned a lot from myself — what I can handle, what I can't, and most importantly, to stand up for myself.

Slow

Co-Owner, Website Developer and SEO Manager

Nov 2016Aug 2017 · 9 mos · Greater Valencia Metropolitan Area

  • After losing my coffee shop, I decided to take my chances again. My girlfriend and I opened up the first Cold Pressed juice store in Valencia!
  • I wasn't so lucky this time around either. Although Valencia wasn't ready for us, we learned A LOT from this experience.
  • One of the things I was happiest about was that SEO alone allowed us to rank on Google's first page and receive nationwide orders in just a couple of months without spending any money at all on advertising.

Guayoyo cafe health bar

Owner

May 2015Dec 2016 · 1 yr 7 mos · Valencian Community, Spain

  • I fulfilled a life-long dream of owning a restaurant. Although technically not a restaurant, it was a beautiful little health bar and coffee shop in Valencia, Spain. Managed to get noted as one of the top 5 spots for Brunch in Valencia!
  • It came to be well known in Valencia as one of the first and best healthy bars, with a great number of social media followers and excellent reviews in newspapers (ABC España), magazines (Lonely Planet), and blogs.
  • I lost it to a divorce. It hit me hard, dragged me down to my lowest low, but I now realize losing it is the best thing that ever happened to me.

Nh hotel group

Sales Executive

Aug 2011Dec 2013 · 2 yrs 4 mos

  • Back when I thought Hotel Management was my thing, I handled and managed corporate and social events at the Convention Center (the biggest in the country), more specifically dedicated to international and national Medical Congresses and Conventions.
  • This job taught me just about everything hard about life and nothing about hotel management. I learned that people will do just about anything for money and that corruption lies just about where you least expect it.

Education

Ohio Wesleyan University

Bachelor of Arts (B.A.) — Business/Managerial Economics

Jan 2005Jan 2009

The Marketing Seminar

TMS Certificate Granted — Seth Godin's Akimbo Workshops

Jan 2020Present

The Story Skills Workshop

STR Certificate Granted — Seth Godin's Akimbo Workshops

Jan 2020Present

thePower

Programa ThePowerMBA Future Leaders — Business Expert - Administración y Dirección de Empresas

Jan 2018Jan 2019

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