Nov 2023 – Present · 2 yrs 6 mos · Wiesbaden, Hesse, Germany · Hybrid

• HMU Trockenbau deals in fire protection services installation and renovation. Working as a Digital Consultant to digitize processes within the organization and with contractors.
• Introduction of tools like Jira, PlanRadar and Fieldwire in the organization and it's contractors
• Introduction of collaborative document management in the organization through SharePoint b/w on-site and off-site technical and commercial teams
• Working with day to day operations and assisting the site team to ensure smooth transition to digital processes through effective change management
• Getting budget approvals from stakeholders and defining KPIs to monitor and asses results after implemenation and progression.
• Researching trends, technologies, tools to implement gradually

May 2023 – Oct 2023 · 5 mos · Munich, Bavaria, Germany · Hybrid

• TradeBeyond solutions help retailers, and brand manufacturers to digitize and visualize a transparent and collaborative workflow from plan to pay – one intelligent collaboration solution for the entire enterprise in the Cloud.
• Working with one of the largest retailers in Germany for Tradebeyond. Basically responsible for overall project including timelines, development, deployment and support in an agile environment.
• Highlights:
• 1.Requirements gathering and story writing.
• 2. Solutions design and discussing with client to sign off. Then assigning for development.
• 3. Live support for client queries about existing functions and new roll outs.
• 4. First level investigation of bugs or queries raised by clients by checking database, logs, simulation.
• 5. Coordinating new roll outs and patches with client, internal team. And providing support in deployment.
• 6. Coordinating change requests in existing functionality with the client as consultant.
• 7. Coordinating with different international teams of the client.
• 8. Coordinating test calls with external testing team of client and providing walk through of new roll out features. Also providing testing framework and steps to speed up process of testing.
• 9. Maintaining confluence pages for different streams (rollouts and live).
• 10. Maintaining project reports and presenting weekly to clients.
• 11. Coordinating with development team in sprint meetings.

Aug 2022 – May 2023 · 9 mos · Munich, Bavaria, Germany · Remote

• Managed product from conception.
• Highlights:
• 1. Research and vision setting for our product in the rewards and cashback industry.
• 2. Customer surveys.
• 3. Tie up with potential partners.
• 4. Prioritizing tasks with tech team to build up MVP.

Mar 2020 – Feb 2023 · 2 yrs 11 mos · Munich, Bavaria, Germany

• Masters in Digital Business and Entrepreneurship with a focus on :
• 1. Digital Marketing
• 2. Design Thinking
• 3. Trends Analysis
• 4. Customer Experience
• 5. Finance
• 6. Strategy and Innovation
• 7. Salesforce

Dec 2017 – Mar 2020 · 2 yrs 3 mos · Pakistan

• Managed a company involved in security systems and contracting. Executed several projects of Integrated Physical Security Systems in retail outlets, gas stations, factories and government offices in Sindh, Pakistan. Led sales management and operations. Dealt in Dahua, Capture and Hikvision.
• Highlights:
• 1.Secured Military/Govt contracts for security systems.
• 2.Complete project planning and execution involving several suppliers and contractors.
• 3.Customized solution design for clients by incorporating different supplier products and contractors.

Dec 2015 – Dec 2017 · 2 yrs · Dubai, United Arab Emirates

• Founded and led the eCommerce marketplace startup (backed by seed investment from a private group) from scratch to 1 million+ USD (over 15k+ orders) revenue company to exit.
• Highlights:
• 1. Building teams and departments from scratch (to 25+ people in 6 depts.)
• 2. Product vision/roadmap and management. Creating MRDs and PRDs for tech development team and prioritizing features of the product to be developed based on the dev team size and market impact/urgency. Competition product analysis.
• 3. Digital Marketing strategies including UGC campaigns which resulted in 460% increased engagement and 100% decrease in CAC vs paid media.
• 4. Avg. Order margin increased from 3% to 10-15% in one year.
• 5. Implementing robust workflow process to minimize returns and complaints.
• 6. On ground door knocks for business development.
• 7. In person customer calls / social media chats and interactions to collect feedback about our service.
• 8. Website optimization by understanding customer pain points (via Hotjar) and using tools like Google Page Speed Insights.
• 9. Complete Product development and management by incorporating cloud platform and apps like Azure, security licenses / firewalls, performance partners like Cloudfare, analytics products for web app and social media, integration of shipping, payment processors, customized tools for ecommerce by inhouse team.
• 10. Project Management using Trello, Jira
• 11. CRM used : Salesforce

Mar 2008 – Dec 2015 · 7 yrs 9 mos · Doha, Qatar

• Contracting Sector Pre Sales / Sales (Previous mixed govt. client /contractor sales) of Physical Security and ELV Systems.
• Highlights :
• 1.Dealt with Major brands like Pelco, UTC, Lenel, Indigovision, APT, Bouyer
• 2.Closed major deals with Siemens, Kahraama, Emiri Guard, Qatar Foundation, Qatar Airways and Hamad Intl Airport
• 3.Increased avg. project margin by 7% by value engineering and supplier negotiations
• 4.Avg. yearly sales of 3 mil USD per year with a few years exceeding 200% above quota
• 5.Developing business in new segments and new country suppliers.
• 6.Project design and development by incorporating various suppliers and manufacturers for a complete integrated (sometimes seamless) solution.

May 2006 – Mar 2008 · 1 yr 10 mos · Pakistan

• ACVS (Access Control Video Solutions) Sector Sales
• Highlights :
• 1. Dealt with major brands e.g. Pelco, American Dynamics, Tyco Fire & Security Brands, GE Security, Axis, Bosch etc.
• 2. Sold the first Biometric ACS for the organization when proximity cards were ubiquitous.
• 3. Sold "Hi-sharp" a Taiwanese brand to Shell Pakistan Ltd. where we failed to get in with European / US brands. It later on became one of the major clients with 250 plus sites
• 4. Integrated project design incorporating various Tyco brands