Chris Hafner — Co-Founder
I am an accomplished e-commerce executive with proven success across General Management/P&L ownership, Professional Services, and Product Management. Over my 18-year Amazon career, I fed my passion for building—launching and scaling new businesses; hiring and developing high-performing teams; and building simple solutions for complex, ambiguous customer problems. I particularly enjoy building strong culture and developing talent, with a leadership style focused on collaboration, teaching and empowering, and demonstrating that empathy can co-exist with high standards. I am leveraging that passion as an Executive Coach for high-achieving, mid-to-late career professionals. As a General Manager, I have led a variety of businesses to success and to exceed growth and profitability targets - both domestic and international, nascent and established (including two $1B+ businesses), and in categories as diverse as Books, Video Games, and Automotive Parts. I have also owned strategy and execution across all of Amazon’s sourcing channels (retail, 3P marketplace, and Amazon Global Store). As a Professional Services leader, my teams built, applied, and scaled B2B solutions, working directly with B2B customers and earning their trust by bringing increased visibility and intentionality to their procurement processes. I am also applying my passion for building, problem-solving, and strategy to my role as board Vice President for Field of Hope, an NGO focused on equipping Ugandan farmers with the education, training, and access to financial resources they need to thrive. Agriculture is absolutely central to Uganda; 80% of the total Ugandan population (including more than 90% of rural Ugandan women) are involved in agriculture, compared to roughly 6% in the US, and most families, communities, and churches have small farming plots. Increased yields will have a transformative effect on the country, bringing better nutrition, improved quality of life, and more local prosperity. After nearly two decades working relentlessly on behalf of Amazon customers with some of the smartest businesspeople in the world, it has been challenging and rewarding to shift that focus to working with Field of Hope’s outstanding agricultural experts on behalf of Ugandan farmers.
Stackforce AI infers this person is a B2B and B2C E-commerce executive with extensive leadership experience.
Location: Seattle, Washington, United States
Experience: 25 yrs 5 mos
Skills
- B2b Solutions
- Team Leadership
Career Highlights
- Led two $1B+ businesses at Amazon.
- Expert in building high-performing teams.
- Passionate about developing talent and culture.
Work Experience
Chris Hafner Executive Coaching & Consulting
Coach/Consultant (1 yr 3 mos)
Field of Hope
Board Vice President (2 yrs 3 mos)
Amazon Business
Head of Professional Services, North America (1 yr 6 mos)
Technical Advisor/Business Operations Manager, Amazon Business Worldwide (1 yr 6 mos)
Amazon
Head of 3P, Amazon Mexico (1 yr 3 mos)
Category Leader / General Manager - Physical Media Categories & Global Store for Amazon Mexico (3 yrs)
DMM (Manager, Vendor Management) - US Automotive, Tires, Powersports, RV (4 yrs)
Senior Vendor Manager (Senior Buyer) - US Automotive (1 yr 6 mos)
Senior Product Manager - US Automotive (4 yrs 1 mo)
Site Merchandiser - US Automotive (8 mos)
Associate Buyer - US Automotive (8 mos)
Parts & People
Regional Manager (1 yr)
American City Business Journals
Fulfillment Specialist/Campaign Coordinator (1 yr)
Advance Publications Inc.
Managing Editor/Copy Editor - On Track Magazine, On Track Online (3 yrs)
Education
Bachelor's degree at University of Washington