Michael Hanson

CEO

London, England, United Kingdom18 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of innovative sales framework COSMIC
  • Expert in B2B sales and customer-centric strategies
  • Public speaker on unconventional sales techniques
Stackforce AI infers this person is a B2B sales strategist with expertise in SaaS and social impact initiatives.

Contact

Skills

Core Skills

Sales LeadershipB2b Sales StrategyPublic SpeakingSales GrowthSocial ImpactInnovation ManagementOpen InnovationPolitical Strategy

Other Skills

Sales Leadership TrainingResearchProject ManagementCustomer Relationship Management (CRM)Sales TrainingB2B SalesSales StrategyMarketingEmail MarketingCommunity EngagementEvent ManagementContent CreationClient Relationship ManagementChallenge DesignPolitical Consulting

About

Hi - I’m Mikey Hanson, based in London but have been fortunate to live & work in places like Medellin (Colombia), Madrid (Spain), Berlin (Germany) & Johannesburg (South Africa). People mainly know me for B2B sales advice as I believe the world of sales is broken. Only 18% of buyers trust salespeople. Sellers are stereotyped as sleazy, pushy pests who only care about their commission. And often they live up to that reputation. So I believe most salespeople focus too much on their targets but what they really have is a spiritual problem. They don’t respect themselves and they don’t respect their customers as they: ❌Talk about their product features and not the customer’s goals & challenges ❌Send the same automated email to thousands of people ❌Give the same generic demo with no customer research ❌Rely on email as they’re scared to pick up the phone ❌Use jargon like “best of breed” and “streamline” That’s why we created a sales framework called COSMIC that helps you connect with buyers on an emotional and spiritual level. We use COSMIC to: ✅ Train you to generate more pipeline through thoughtful outreach ✅ Train you on discovery, demo & negotiation calls to help you close more deals ✅Train you to deepen relationships with current customers to drive renewals, upsells & cross-sells ✅ Onboard new hires quicker and align sales & marketing by writing sales playbooks ✅ Write sales cadences that help you generate more qualified pipeline ✅ Help you convert more marketing leads into closed won deals For companies that have 5+ salespeople, we offer the following free audits: ✅ Send us 1 of your sales cadences, and we’ll recommend 10 things to change ✅ Send us 1 discovery or demo recording, and we’ll recommend 5-10 things to improve ✅ Send us a recording of one of your training sessions, and we’ll give 5 way to make them more engaging Think all this talk of COSMIC is hippy dippy nonsense? Check out our success stories below: 🏦📈Fintech Dext grows revenue 2 x thanks to Growth Genie’s playbooks, training & coaching for their UK, France & Australian teams. 🏠 Fortune 500 real estate leader JLL grows its pipeline with Growth Genie training & playbooks in Europe, North America & APAC 📍Location intelligence tech CARTO receives Series C of $61 million with the help of our sales playbooks ⏫ Sales outsourcer Operatix decreases new sales hire ramp time by 75% with our playbooks Want to learn more about COSMIC? 📞 +447958312534 📧 mhanson@cosmicgrowth.com

Experience

The cosmic bridge podcast

Podcast Host

Nov 2022Nov 2024 · 2 yrs · London

  • In a world of social media polarisation, The Cosmic Bridge wants to close the gap and help build a bridge between extremes and ultimately have more balance in the world. Sharing inspiring stories weekly from cult survivors, pro footballers, death row psychiatrists and more.

Pavilion

Member

Jul 2021Jul 2025 · 4 yrs

Modern sales pros

2 roles

MSP Expert

Jun 2020Present · 5 yrs 10 mos

Member

Apr 2019Present · 7 yrs

Cloudtask

2 roles

Board Advisor

Jan 2020Dec 2020 · 11 mos

VP Growth (Sales & Marketing)

Feb 2017Jan 2020 · 2 yrs 11 mos

  • I helped scale the company from 5 to 200 employees and enabled our sales and marketing team to do the following:
  • Book more qualified sales meetings through outbound sales outreach via calls, LinkedIn, email and SMS
  • Increase conversion rates of sales meetings to deals by showing the real value of our solutions to our partners
  • Email marketing campaigns
  • Increase organic search to our website
  • Create relevant content that resonated with our target audience
Sales StrategyMarketingEmail MarketingSales Growth

Beam

Supporter

Jan 2020Present · 6 yrs 3 mos

  • Supporting Beam’s members by donating and encouraging them to achieve their career goals.
  • Beam is the world’s first crowdfunding platform that helps people from disadvantaged backgrounds to train up and get into work.
  • Beam has proven a powerful new model to help homeless people get into work.
  • Beam has been covered widely including by the BBC, The Times, The FT, The Independent, London Evening Standard, Sky, Time Out and others and has been named by The Guardian as one of the most important social tech innovations of 2018.
  • www.beam.org

Growth genie

2 roles

Founder & CEO

Promoted

Sep 2019Present · 6 yrs 7 mos

  • If you'd like to see one of the following:
  • Discovery & Demo Coaching Checklist
  • Deal Review Checklist
  • Sales training playbook to create more customer-centric messaging
  • 30 touch outbound sales cadence to get in front of your ideal customers
  • Guides for writing better emails and LinkedIn messaes to generate more consistent pipeline
  • Please message me directly on LinkedIn or email me at mhanson@growthgenie.co
Sales Leadership TrainingResearchProject ManagementCustomer Relationship Management (CRM)Public SpeakingSales Leadership+1

Public Speaker

Sep 2019Present · 6 yrs 7 mos

  • Are you looking for a more unconventional, unorthodox speaker to shake things up on the sometimes boring topic of B2B sales?
  • I'm a regular speaker at digital events, in person conferences, podcasts and webinars. I've spoken for brands such as Sales Hacker, the Salesman, Modern Sales Pros, Leadfeeder and Vidyard. A few topics I have spoken about include:
  • Selling with less ego - how to prevent ego-driven emotions from damaging your sales process
  • From murder capital to the world's most innovative city - how Medellin defined my career
  • The 30 touch sales cadence - why a high touch, well thought out cadence is not harassment but truly customer-centric sales.
  • Email me at mhanson@growthgenie.co to learn more
Public SpeakingSales TrainingB2B Sales

Trellick films

Advisor

Aug 2019Present · 6 yrs 8 mos

Enmotion

Founder

Jul 2017Feb 2020 · 2 yrs 7 mos · London, United Kingdom

  • We work with governments, NGOs and farmholders to empower their communities to:
  • Charge phones using enMotion's solar-powered battery packs
  • Water crops using enMotion's solar-powered irrigation systems
Project ManagementCommunity EngagementSocial Impact

Opinno

Content Manager

Apr 2016Nov 2016 · 7 mos · Madrid Area, Spain

  • Designing and managing the content of large-scale innovation events in partnership with MIT Technology Review, the US Embassy in Spain and Salesforce. My roles included:
  • Preparing, moderating and facilitating design thinking workshops
  • Designing event themes and content of interactive breakout sessions (innovation challenges, icebreakers, dynamization)
  • Recruiting and managing key-note speakers
  • Facilitating relationships between investors and entrepreneurs
  • Projects and events include:
  • IN3 - http://in3spain.com/
  • DreamForce
  • EmTech France - http://www.emtechfrance.com/
Event ManagementContent CreationInnovation Management

Innocentive

Account Manager

Mar 2014Oct 2016 · 2 yrs 7 mos

  • I was involved in all aspects of the planning and execution of open innovation Challenges. My primary responsibilities were:
  • Development and design of Challenges including expert consultation, writing reports, and drafting of all prize design elements
  • Moderating and facilitating creative thinking workshops
  • Management and organization of final events
  • Developing strong and sustained client relationships
  • I worked with governments, NGOs and leading companies in the fields of pharma, neuroscience robotics, international development and business incubation. Clients included
  • World Vision, USAID, UKTI, The MasterCard Foundation, Nokia, Novo Nordisk, UBS Optimus Foundation, Votem
  • In addition to some of our smaller prizes, I was the project manager for the CPN Challenge - a $20 million Program of grants and prizes, which aims to transform the lives of people living with Spinal Cord Injury.
Client Relationship ManagementChallenge DesignOpen Innovation

Crosby textor

Political Consultant

Dec 2013Feb 2014 · 2 mos · London, United Kingdom

  • Researching EU and UK legislation, and advising on its potential impact on the British and European political landscape
Political ConsultingResearchPolitical Strategy

Guava

Political Consultant

Mar 2013Nov 2013 · 8 mos · Johannesburg Area, South Africa

  • Speech-writing, legislation research, strategy advice and social media management for a Sub Saharan African political party. Initiatives set up include:
  • Partnership with Ushahidi to identify areas of political violence
Political ConsultingResearchPolitical Strategy

London 1st

Marketing Manager

Dec 2011Jan 2013 · 1 yr 1 mo · London, United Kingdom

Institute for cultural diplomacy

Programme Co-ordinator

Jul 2011Nov 2011 · 4 mos · Berlin Area, Germany

  • Editor for the NGO’s cultural diplomacy news website and part of marketing team that organized conferences with some of the world’s leading politicians

Yes to fairer votes

Campaigner

Jan 2011May 2011 · 4 mos · Nottingham, United Kingdom, London

  • Convincing British citizens on the electoral register to vote Yes in the referendum on the Alternative Vote electoral system through phone calls, emails, and guerrilla marketing

Godlike and electric

A&R

Jun 2007Jun 2011 · 4 yrs · London, United Kingdom

  • Scouting new artists and producers for the record label

London 1st

Administrator/Teacher

Apr 2007Sep 2008 · 1 yr 5 mos · London, United Kingdom

  • Dealing with student's administration, and teacher of Microsoft Office and Adobe Photoshop

Education

University of Nottingham

BA — Politics

Jan 2008Jan 2011

St Paul's School

A levels - Politics

Jan 2002Jan 2007

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