Aadil Malik

Digital Marketing Specialist

Srinagar, Jammu & Kashmir, India10 yrs 5 mos experience

Key Highlights

  • 7+ years of expertise in SEO and Paid Search
  • Increased leads by 40% and reduced CPA by 25%
  • Doubled traffic through on-page and link building
Stackforce AI infers this person is a Digital Marketing Specialist with a strong focus on SEO and SEM strategies.

Contact

Skills

Core Skills

Google AdsSeoSem

Other Skills

Google Ads SearchSearch Engine Optimization (SEO)Project ManagementSearch Engine Marketing (SEM)Digital Marketing MediaOff-Page SEODigital MarketingDigital Marketing ExperienceGoogle AnalyticsOnline MarketingDMAdsPerformance ManagementPPC OptimizationPaid Analytics

About

Senior Digital Specialist with 7+ years of expertise in SEO and Paid Search. Beyond managing high-performing Google Ads campaigns, I am currently scaling Optilabs Pro to provide specialized SEO insights and NafisHr to streamline HR operations. I focus on creating data-transparent systems that drive immediate ROI while building the long-term technical infrastructure businesses need to succeed.

Experience

Insights marketing & communication

Digital Marketing Specialist

Feb 2026Present · 2 mos · Srinagar · On-site

Google Ads SearchGoogle AdsSearch Engine Optimization (SEO)Project ManagementSEO

Geosoft-surtech

Digital Marketing Specialist

Jul 2023Jan 2026 · 2 yrs 6 mos · Doha, Qatar · On-site

  • ✅ Key Responsibilities & Achievements:
  • Google Ads: Managed Search & Display campaigns; increased leads by 40% and cut CPA by 25%.
  • PPC Optimization: Executed A/B testing and automated bidding to maximize ROI.
  • Paid Analytics: Used GA4 & GTM to track conversion funnels and spend efficiency.
  • WordPress SEO: Optimized site speed, schema, and plugins for technical health.
  • Organic Growth: Doubled traffic (+120%) through on-page and white-hat link building.
  • Technical Audits: Utilized SEMrush & Search Console to resolve crawl errors.
  • Site Management: Collaborated with devs to ensure WordPress themes remained SEO-compliant.
Search Engine Marketing (SEM)Search Engine Optimization (SEO)Digital Marketing MediaOff-Page SEOGoogle Ads SearchDigital Marketing+9

Chlear

Digital Marketing Specialist

Feb 2022Sep 2023 · 1 yr 7 mos · Bangalore · On-site

  • ✅ Key Responsibilities & Achievements:
  • ✔ Portfolio Management: Managed Google Ads for 10+ clients, achieving a 3x increase in total conversions.
  • ✔ SEM Optimization: Scaled Search & Display campaigns via A/B testing and precision bidding.
  • ✔ Performance Tracking: Integrated GTM & GA4 to monitor paid acquisition ROI and lead quality.
  • ✔ Client Reporting: Developed Looker Studio dashboards to visualize Google Ads spend and performance.
  • ✔ Technical Management: Optimized WordPress back-ends for schema, XML sitemaps, and site speed.
  • ✔ Organic Strategy: Drove 3x organic traffic growth through advanced keyword and competitor analysis.
  • ✔ SEO Auditing: Utilized SEMrush & Search Console to resolve crawl errors and boost domain authority.
  • ✔ Asset Optimization: Partnered with designers to build high-converting, SEO-friendly WordPress landing pages.
Search Engine Marketing (SEM)Search Engine Optimization (SEO)Content StrategyGoogle AnalyticsKeyword ResearchGoogle Webmaster Tools+7

Allied insights

Search Engine Optimization Specialist

Dec 2019Jan 2022 · 2 yrs 1 mo · United States · Remote

  • ✅ Key Responsibilities & Achievements:
  • ✔ Executed impactful SEO strategies for international clients across B2B, SaaS, and local business sectors
  • ✔ Provided technical SEO audits, on-page optimization, and white-hat link-building campaigns
  • ✔ Monitored website performance using Google Analytics, Search Console, and SEMrush
  • ✔ Collaborated with content writers to create SEO-aligned articles, blogs, and landing pages
  • ✔ Implemented improvements that boosted keyword rankings, organic traffic, and user engagement
  • ✔ Maintained long-term client relationships by delivering consistent results and clear reports
Search Engine Optimization (SEO)Off-Page SEOSEO

Alrug.com

Search Engine Optimization Expert

Dec 2018Sep 2019 · 9 mos · Canada · Remote

  • ✅ Key Responsibilities & Achievements:
  • ✔ Optimized SEO for a large carpet e-commerce site (product & category pages)
  • ✔ Researched keywords focused on interior décor and handmade rugs
  • ✔ Improved on-page SEO: meta tags, image alt-text, and internal links
  • ✔ Built backlinks via guest posts and niche directories
  • ✔ Fixed technical SEO issues: sitemaps, crawl errors, page speed
  • ✔ Increased organic traffic by 2x and boosted keyword rankings
  • ✔ Coordinated with content and dev teams for SEO implementation
Google AnalyticsLink BuildingDigital Marketing AnalyticsSEO

Upwork

Search Engine Optimization Specialist

Oct 2015Feb 2022 · 6 yrs 4 mos · United States

  • ✅ Key Responsibilities & Achievements:
  • ✔ Provided freelance SEO services to global clients in e-commerce, SaaS, and local business sectors
  • ✔ Specialized in on-page SEO, off-page SEO, and white-hat link building strategies
  • ✔ Delivered measurable improvements in rankings, traffic, and conversions
  • ✔ Built long-term client relationships through consistent delivery of results and detailed SEO reporting
  • ✔ Used tools like Google Analytics, Ahrefs, and Moz to track KPIs and make data-driven decisions
Search Engine Marketing (SEM)Search Engine Optimization (SEO)On-Page SEOKeyword ResearchGoogle Webmaster ToolsWeb Analytics+8

Fiverr

Level One Seller

Oct 2015Feb 2022 · 6 yrs 4 mos · United States · Remote

  • ✅ Key Responsibilities & Achievements:
  • ✔ Worked with 100+ global clients on Fiverr across various industries including e-commerce, blogs, real estate, SaaS, and local businesses
  • ✔ Delivered end-to-end SEO services: on-page, technical, and off-page SEO, with a focus on high-authority white-hat backlink building
  • ✔ Boosted clients' search rankings, domain authority, and organic traffic through customized keyword strategies and content optimization
  • ✔ Managed SEO audits and fixed crawl, indexing, and speed issues across WordPress and Shopify platforms
  • ✔ Maintained a 5-star Fiverr rating and earned “Level 2 Seller” badge based on quality, communication, and timely delivery
  • ✔ Provided detailed SEO reports and growth tracking using Google Analytics, Search Console, and SEMrush
Social Media MarketingOn-Page SEOLink BuildingGoogle Webmaster ToolsAnalyticsOff-Page SEO+1

Education

Swami Vivekanand Institute of Engineering & Technology, Banur

Master of Technology - MTech — Computer Software Engineering

Jan 2020Jan 2022

Government Boys Higher Secondary School

10th to 12th Class

SSM College of Engineering

Bachelor of Technology (B.Tech.) — computer science and engineering

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