Dhrissty Chawla

Co-Founder

Mumbai, Maharashtra, India9 yrs 3 mos experience

Key Highlights

  • Drove ₹390 Cr in digital sales in real estate.
  • Achieved 283% revenue growth in digital marketing.
  • Scaled brands from ₹2L to crores in revenue.
Stackforce AI infers this person is a Digital Marketing Expert with extensive experience in B2C and B2B sectors.

Contact

Skills

Core Skills

Digital MarketingPerformance MarketingMarketing StrategyBrand ManagementSales ManagementEvent ManagementClient Services

Other Skills

Performance MonitoringContent MarketingTeam BuildingSponsorship SalesCustomer Relationship Management (CRM)Marketing Campaign PlansMedia PlanningCampaign ExecutionDigital MediaStrategy ImplementationDigital CampaignsMarketing MaterialsProduct Launch EventsMarketing Budget ManagementLaunch Events

About

I’ve spent 8+ years inside brands and agencies — running campaigns, building teams, managing crores in budgets, and figuring out what actually moves the needle. I started on the agency side, learning how media, creative, and strategy come together. Then I moved brand-side — and that’s where I saw the gap. Most brands either don’t know how to brief agencies well, or they’re handed solutions that don’t fit their stage of growth. That’s the problem I solve. I’ve scaled brands from ₹2L to crores in revenue. I’ve driven ₹390 Cr in digital sales in real estate. I’ve helped coaching businesses go from a ₹99 entry offer to a full-scale lead generation and conversion engine. Across B2B, D2C, and service businesses — the pattern is always the same: right strategy, right team, right sequence. Through GrwyLine Studio, I work with founders in two ways: As an integrated marketing consultant — I assess what’s broken, loop in the right resources, and build systems that generate real revenue. Whether you have a team or need one built. As a LinkedIn personal branding strategist — I help founders show up with intention, build authority, and turn their profile into a lead engine. If you’re a founder who knows your brand has more potential than your current marketing is unlocking — let’s talk. 📩 Dhristychawla@gmail.com

Experience

9 yrs 3 mos
Total Experience
1 yr 10 mos
Average Tenure
--
Current Experience

Kalpataru limited

Digital Marketing Manager

Sep 2024Aug 2025 · 11 mos · On-site

  •  Delivered a 283% revenue growth in Q3 + Q4 post-joining by overhauling digital strategy,
  • messaging, and engagement.
  •  Scaled direct digital revenue to Rs. 390 Cr, establishing digital as a primary sales driver for key projects.
  •  Managed marketing budgets exceeding Rs. 12 Cr across projects, ensuring optimal media allocation and ROI delivery.
  •  Reduced walk-in cost by 57% through sharper targeting and performance optimization.
  •  Maintained a COA of 4.33% overall, showcasing consistent cost-efficiency in digital acquisition.
  •  Revamped visibility campaigns — unlocked 4 bookings in a month with strategic repositioning of projects like KL Magnus and KL Summit.
  •  Drove 45% increase in qualified walk-ins through integrated strategy across performance, brand, and channel campaigns.
  •  Improved campaign efficiency by 35% via continuous testing and message refinement.
  •  Increased confirmed site visits by 22% with stage-specific communication.
  •  Enhanced lead-to-visit conversion with smarter CRM workflows and retargeting.
  •  Onboarded 3 vendors ( Website, Whatsapp & Creative)— cut production turnaround time by 30% and costs by 20%.
  •  Explored platforms like MediaKartz, Truecaller, Vi Ads for new audience acquisition.
  •  POCs for all the Website and Perfotmance agency; drove Meta and Google PoCs for innovation and results.
Performance MonitoringPerformance MarketingDigital Marketing

Carnival group

Asst. General Manager– Marketing

Dec 2021Apr 2023 · 1 yr 4 mos · Mumbai, Maharashtra, India · On-site

  • ▪ Building Brands -From identifying a need, defining the purpose and
  • positioning of various sub-brands, to nurturing and growing the brands in
  • various markets.
  • ▪ Performance marketing entails driving efficiencies in low-cost customer
  • acquisitions and achieving CAC breakeven in less than 4-5 months.
  • ▪ Creating business through multiple platforms, events, and special orders
  • using in-house digital campaigns on platforms such as Facebook, Google,
  • and affiliates for all brands. In addition, coordinate new product launches
  • across brands in order to capitalise on regional festivals and market
  • opportunities.
  • ▪ Responsible for developing and implementing marketing (offline and
  • online) strategies for 20+ stores in order to meet business objectives in
  • accordance with marketing plans.
  • ▪ Responsible for New Product Launches, New Store Launches, City Launch &
  • seasonal campaigns.
  • ▪ In charge of ATL, BTL, PR, and integrated marketing campaigns, with
  • effective media evaluation and a focus on maximum new customer
  • acquisition.
  • ▪ Manage and Run Zomato and Swiggy advertising (Month on Month Growth
  • of 50% - leading to 155% growth in 3 months)
Performance MonitoringPerformance MarketingMarketing StrategyBrand Management

Servotech power systems limited

Marketing Manager– Brand

Sep 2020Nov 2021 · 1 yr 2 mos · Delhi, India · On-site

  • Build Sales and Marketing Team
  • ▪ Achieved 28% growth in revenue in 2021
  • ▪ Website development and Customer Funnel creation
  • ▪ Sales Training, Monitoring & Lead Generation Avenues
  • ▪ Design, Management and Execution of digital campaigns – includes
  • Content, Targeting, and Budgeting
  • ▪ Ensure that all marketing efforts are geared towards achieving the brand
  • objective and sales
  • ▪ Product Listing and Advertisement on Online Portals like Amazon, Flipkart,
  • Mensxp and others with 200% ROAS
  • Increase brand awareness and developed revenue avenues through
  • strategic alliances and Partnerships with other Brands, E-COM portals and
  • Affiliates
  • ▪ Social Media Marketing driving leads and sales
  • ▪ WhatsApp and Email Marketing setup driving 500% ROI
  • ▪ Handle PR campaigns and conferences
  • ▪ Create and implement effective communication through unique collateral
  • for defined target audiences for B2C and B2B Online for products
Content MarketingTeam BuildingSales ManagementDigital Marketing

Bada business pvt. ltd.

Manager – Marketing and Events (Global ACT Pvt Ltd.)

Jun 2018Jun 2020 · 2 yrs · Delhi, India · On-site

  • ▪ Organized 30+ events in 20 cities and 13 states. Audience size ranged from
  • 100 to 3000
  • ▪ Developed the process of creating, designing and producing content online
  • and offline (brochures, flyers, mailers, ads and others)
  • ▪ Increased revenue by substantially reducing the running costs of open
  • events (1500 + audience) by 50% by enabling strategic partnerships with
  • the hospitality sector
  • ▪ Increased visibility and generate revenue for the Bounce back series
  • through Barter partnerships with Media (Outdoor, Print and Radio) and
  • Affiliates, resulting in 100X ROI
  • ▪ Optimized Marketing Expenses by running campaigns and generating leads
  • through our social media channels organically
  • ▪ Worked with regional PR aggregators for regular PR activities on press
  • releases, briefings, interviews, case studies to inform and validate the event
  • ▪ Lead a team of 4 to deliver and handle workflow within in the schedules
  • ▪ Developed and worked on Revenue generation through Event Sponsorship.
Content MarketingSponsorship SalesEvent ManagementMarketing Strategy

Embassy corporate promotion

Marketing Executive

Apr 2014Feb 2018 · 3 yrs 10 mos · Raipur, Chhattisgarh, India · On-site

  • ▪ New Client acquisition
  • ▪ Lead Generation
  • ▪ Media Buying – Traditional Media (Print, TV, OOH, and Radio)
  • ▪ Execute Events and Conferences (BTL Activity)
  • ▪ Client Servicing
Customer Relationship Management (CRM)Client Services

Education

MICA - School of Ideas PG Certification-Digital Marketing & Communication

PGDM

Jun 2021Jul 2022

ST. VINCENT PALLOTTI DEGREE COLLEGE

Bachelor of Commerce - BCom

Jan 2012Jan 2015

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