Rapti Gupta — CEO
I lead Marketing at Avataar Venture Partners, shaping how the fund shows up to founders, LPs, and the broader global tech ecosystem. My work sits at the intersection of brand strategy, narrative design, capital-markets storytelling, and GTM execution translating Avataar’s operator-led model into a differentiated voice in Venture Capital. With 14+ years across SaaS, AI, and fintech brands, I’ve built and scaled marketing engines that drive awareness, revenue, and community. My experience spans early-stage to growth-stage companies, working hands-on with founders and product teams to turn intent into measurable outcomes. Previously, as CMO at Bugasura, I led user acquisition, product marketing, and revenue growth—achieving 30% YoY customer acquisition, 50% revenue growth, two Top Product of the Day wins on Product Hunt, and a community-led GTM that put the product in front of global tech teams. Before that, at Instamojo, I built the brand and content function from the ground up growing organic channels, launching mojoVersity (35K+ monthly visitors), scaling the SME Wrap to 200K+ subscribers, and driving brand programs that meaningfully improved topline metrics. I also contributed to building HSR Founders Club, a 1000+ member community of high-intent entrepreneurs focused on real connections, real conversations, and meaningful founder support. Beyond marketing, I advise startups as a fractional CMO and mentor operators through Topmate (Top 1% rated). And in quieter hours, I write psychological horror fiction. Areas I specialize in: • GTM strategy & revenue-focused marketing • Brand & narrative design • Product marketing for SaaS / AI products • Founder & LP communication systems • Community-led growth • Content, comms, analytics & PR • Cross-functional leadership If you’re building something ambitious in SaaS, AI, fintech, or venture—always happy to connect.
Stackforce AI infers this person is a seasoned marketing leader in SaaS, AI, and Fintech sectors.
Location: Bengaluru, Karnataka, India
Experience: 11 yrs 5 mos
Skills
- Marketing Strategy
- Brand Management
- Go-to-market Strategy
- Product Marketing
- Gtm
- Business Strategy
- Community Development
- Fundraising
- Revenue Generation
- Brand Marketing
- Content Strategy
Career Highlights
- Led marketing for a $1B AUM venture fund.
- Achieved 30% YoY customer acquisition at Bugasura.
- Built a 1000+ member founder community in Bengaluru.
Work Experience
Avataar Venture Partners
Head of Marketing (6 mos)
Self Employed
Fractional CMO (1 yr 5 mos)
topmate.io
Marketing Coach on Topmate (1 yr 5 mos)
Datazip
GTM Advisor (2 mos)
HSR Founders Club
Wonder Woman (1 yr 10 mos)
Bugasura
Chief Marketing Officer (1 yr 4 mos)
Head of Marketing (11 mos)
Aimwiser
Brand and Marketing Consultant (4 mos)
Instamojo
Director Of Brand Marketing (1 yr 2 mos)
Content Marketing Head (3 yrs 4 mos)
Content marketer (1 yr)
Affimity
Content Ranger (1 yr 6 mos)
IBT Media
Correspondent (2 mos)
Correspondent and Sub-Editor (1 yr 10 mos)
Education
Bachelor of Business Management (BBM) at Garden City College
Hsc at St. Joseph's Residential School
