Veronica Deng

Head of Growth

Cambridge, Massachusetts, United States0 mo experience

Key Highlights

  • Expert in connecting insights to marketing strategies.
  • Proven track record in growth marketing and lead generation.
  • Strong background in digital marketing and market research.
Stackforce AI infers this person is a Growth Marketing Specialist with expertise in SaaS and MarTech industries.

Contact

Skills

Core Skills

Digital MarketingGrowth StrategyGrowth MarketingMarketing Communications

Other Skills

Lead GenerationSalesforceCRM ManagementSocial Media MarketingData AnalysisContent PlanningDigital & Product MarketingGrowth Strategy & Integrated Marketing CampaignMarket Research

About

I’m deeply passionate about understanding markets, products, and users—digging into the “why” behind behaviors and the “how” behind business growth. With every role I’ve taken on, I’ve been driven by the challenge of connecting insights to strategy. For me, marketing isn’t just about campaigns; it’s about shaping how products resonate with people and how businesses grow with intention. My expertise lies in: • Digital & Product Marketing • Growth Strategy & Integrated Marketing Campaign • Market Research Let’s connect if you’re a passionate marketer, building, marketing, or scaling products—I’d love to exchange insights and explore opportunities together.

Experience

Ioffer.ai - college application ai native platform

Head of Growth & Marketing

May 2025Present · 11 mos · Boston, MA · On-site

Digital MarketingGrowth Strategy

Emerson college

Student Admission Representative

May 2025Jun 2025 · 1 mo · Boston, Massachusetts, United States · On-site

Logrocket

Customer and Growth Marketing Intern

Jan 2025May 2025 · 4 mos · Boston, Massachusetts, United States · On-site

  • Developed lead generation campaigns through Outreach and LinkedIn by leveraging insights from Salesforce to boost lead conversion rates.
  • Serve as a Salesforce Admin to upload and organize the leads in the CRM while enhancing database integrity.
  • Create Salesforce reports to identify and analyze customer segments to improve targeting precision and retention strategies.
Lead GenerationSalesforceCRM ManagementGrowth Marketing

Brandnographer

Marketing Communications Specialist

Jun 2024Sep 2024 · 3 mos

  • Improved LinkedIn organic engagement rate and click-through rates through data-driven social media content planning and industry research-based storytelling.
  • Conducted expert interviews and analyzed qualitative research for customer’s interior redesign project to synthesize insights into high-impact client presentations.
  • Analyzed LinkedIn campaign data to clarify market segment, and developed the sustainable social media pipeline.
Social Media MarketingData AnalysisContent PlanningMarketing Communications

Education

Emerson College

B.S. Graduated Dec 2025 — Marketing Communication

Aug 2023Dec 2025

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