Apr 2019 – May 2021 · 2 yrs 1 mo

• Key Responsibilities:
• ● Established and cultivated a robust nationwide community of startups.
• ● Worked closely with government & non-government startup initiatives.
• ● Managed a strong partner network across the Indian startup ecosystem.
• ● Worked across partner growth, lead generation, referral program & partner nurturing program.
• ● Facilitated & supported startup meets, events, and seminars to increase brand awareness & market presence.
• ● Worked towards expanding the partnership & outreach program through different co-branding & marketing activities.
• Most Proud Of:
• Building a community of 1500+ pan-India startups.
• ● Increasing the YoY conversion rate of key accounts by 27%.
• ● Maintaining an account conversion rate of 77% in a single fiscal year.
• ● Streamlining account activation process by reducing the per account TAT from 48 hours to 4 hours
• ● Managing and driving key partnerships with Startup India, VISA India, Assocham India, IAMAI & NASSCOM.
• New Initiatives:
• ● Introduced co-branding & PR events across the startup domain.
• ● Introduced account nurturing as a process, a timely conscious effort to follow up on existing clients for feedback & suggestions.
• ● Conceptualized & introduced customer feedback mechanism for better product adoption & constant product improvement based on customers' opinions & suggestions.

Jun 2017 – Apr 2019 · 1 yr 10 mos

• Strategic Collaborations:
• ● Researched market trends and identified potential areas for collaboration.
• ● Engaged with startups, industry experts, and stakeholders to explore partnership opportunities.
• ● Facilitated the formation of strategic alliances for co-creation of innovative solutions.
• ● Expanded business horizons through strategic collaborations.
• Community Building and Engagement:
• ● Curated and organized events, workshops, and networking opportunities for startups.
• ● Fostered a sense of belonging and collaboration within the pan-India startup community.
• ● Leveraged digital platforms and social media to build an online presence for startups.
• ● Facilitated knowledge sharing and resource exchange within the community.
• Track Record of Success and Impact:
• ● Drove growth and accelerated the success of startups through strategic partnerships.
• ● Enhanced visibility and growth of startups and the organization.
• ● Proven ability to foster collaboration and build strong alliances.
• ● Passionate about making a difference in the dynamic world of entrepreneurship.

Apr 2016 – Jun 2017 · 1 yr 2 mos · New Delhi Area, India

• ● Accountable for the government business vertical. Developed negotiation strategies and positions by studying the integration of new ventures with company strategies and operations.
• ● Generate sales leads and contacts by following up on new business opportunities and attending meetings.
• ● Carry out client presentations expressing the value plan of products, solutions, and service offerings.
• ● Monitor customer, market and competitor activity and provide feedback to the company leadership team and other company functions.
• ● Prepare monthly sales reports, and, Forecast sales targets and ensure they are met by the team.

Jun 2015 – Aug 2015 · 2 mos · Mumbai Area, India

• The project involved:
• ● Analyzing the decision-making patterns of corn farmers in the Davangere district of Karnataka
• ● Designing rural marketing and promotional strategies for DOW Agrosciences
• ● Suggesting the use of a state-sponsored subsidy scheme for selling corn seeds in the Davangere district of Karnataka to DOW Agrosciences
• The objective was to help DOW Agrosciences increase its market share in the Davangere district by understanding the decision-making patterns of farmers and developing targeted marketing strategies that address the specific needs and preferences of the local market. The project provided valuable insights to DOW Agrosciences, enabling the company to make informed business decisions and improve its market position in the Davangere district of Karnataka.

Aug 2012 – Jul 2014 · 1 yr 11 mos · Gurgaon, Haryana

• I was responsible for managing the company's online presence and engaging with our community across various social media platforms. My key responsibilities included:
• ● Developing and executing social media strategies that aligned with the company's overall marketing goals and objectives.
• ● Creating and curating engaging content for social media platforms, including Facebook, Twitter, LinkedIn, and Instagram.
• ● Managing and monitoring the company's social media accounts.
• ● Building and maintaining relationships with influencers and brand advocates to drive engagement and reach.
• ● Analyzing and reporting on social media metrics to measure the success of campaigns and identify areas for improvement.
• ● Collaborating with the marketing team to develop campaigns and initiatives that integrated with the overall marketing strategy.
• ● Staying up-to-date with the latest social media trends and best practices, and implementing new tactics to keep our social media presence fresh and engaging.
• During my time at Zeemo, I successfully increased our social media following by 40% and engagement rates by 75%. Additionally, I spearheaded several successful social media campaigns that resulted in increased brand awareness and sales.

Jan 2011 – Jan 2011 · 0 mo · Rudrapur, Uttarakhand, India

• Project Title: Job Site Starter Kit - A Complete Job Portal using ASP.NET and Microsoft SQL
• Project Description:
• The Job Site Starter Kit is a complete job portal developed using ASP.NET and Microsoft SQL that provides a comprehensive solution for managing job listings, job applications, and candidate profiles. This project aimed to create a scalable, user-friendly, and reliable job portal that could cater to the needs of job seekers and employers.
• The project involved developing a web application that allowed job seekers to browse through job listings, create their profiles, upload resumes, and apply for jobs. On the other hand, employers could post job listings, view candidate applications, and shortlist suitable candidates. The system also featured an admin panel that enabled administrators to manage the entire job portal, including job listings, employers, candidates, and user accounts.
• To ensure a seamless user experience, the project team designed a user-friendly interface that made it easy for users to navigate through the portal. Additionally, the team integrated various features such as search filters, advanced job listing, and candidate profile management to make the job portal more effective and efficient.
• Throughout the project, the team utilized best practices in software development to create a reliable, secure, and scalable job portal. The system was developed using ASP.NET and Microsoft SQL, which ensured high performance, stability, and compatibility with various web browsers and devices.
• The successful completion of this project has provided a powerful solution for job seekers and employers to connect and streamline the job application process. The team ensured that the project met all the requirements, and the final product was delivered on time, within budget, and to the satisfaction of the client.