Jürgen Hoika

CEO

Munich, Bavaria, Germany28 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Proven leader in semiconductor and electronics marketing.
Expertise in digital marketing and customer engagement.
Extensive experience in driving marketing operations.

Stackforce AI infers this person is a leader in semiconductor marketing with expertise in digital strategies.

Contact

Skills

Core Skills

Digital MarketingStrategic Marketing

Other Skills

Customer EngagementMarketing OperationsStrategic Marketing ManagementCommunicationSemiconductorsEmbedded SystemsICAnalogMixed SignalSemiconductor IndustryElectronicsMicrocontrollersSoCSystems EngineeringEDA

About

Strong and experienced leader in the field of Sales & Marketing in the semiconductor and electronics business

Experience

28 yrs 9 mos

Total Experience

4 yrs 1 mo

Average Tenure

12 yrs 5 mos

Current Experience

Infineon technologies

2 roles

Senior Vice President Marketing

Promoted

Mar 2024 – Present · 2 yrs 1 mo

Heading division marketing worldwide including Digital Marketing and Customer Engagement, Distribution Marketing, Pricing Excellence, Marketing Operations and Communications for Infineon's Automotive Division.

Digital MarketingCustomer EngagementMarketing OperationsStrategic Marketing ManagementStrategic MarketingCommunication

Vice President Distribution and Digital Marketing

Nov 2013 – Mar 2024 · 10 yrs 4 mos

Driving the distribution business and digital marketing for all products of Infineon’s Automotive division

Silicon laboratories

Business Development Director EMEA

Jul 2013 – Oct 2013 · 3 mos · Germany

Develop new business for microcontroller and RF products of Silicon Labs in EMEA

Energy micro as

VP Sales & Marketing EMEA

Aug 2010 – Jun 2013 · 2 yrs 10 mos

Drive and build up sales & marketing for energy friendly microcontrollers and radios of Engery Micro in Europe, Middle East and Africa.

Infineon technologies

Director Marketing

May 2008 – Jul 2010 · 2 yrs 2 mos

Head of worldwide Marketing of Microcontroller for Industrial and Multimarket and the regional marketing for EMEA.

Qimonda flash gmbh

2 roles

Senior Manager System Engineering

Promoted

Oct 2006 – Apr 2008 · 1 yr 6 mos

Head of global System Engineering for Qimonda Flash (Application Engineering & Technical Marketing)

Program Manager USB Product Line

Oct 2005 – Sep 2006 · 11 mos

Program Management USB Flash Drives

Infineon technologies

2 roles

Senior Marketing Manager High Integration System ICs

Jan 2003 – Oct 2005 · 2 yrs 9 mos

Head of product marketing for Automotive mixed Signal system ICs for airbag, braking (ABS, ESP), steering (EPS) and powertrain (engine & transmission management) applications

System Marketing Manager Powertrain

Mar 2000 – Dec 2002 · 2 yrs 9 mos

Driving cross business unit sales of semiconductors for powertrain systems like engine management and transmission control for microcontroller, power and sensor products.

Siemens

Quality Manager

Jan 1997 – Mar 2000 · 3 yrs 2 mos

Leading a team of quality engineers to unify the quality processes and reporting in the worldwide fab cluster of Siemens/Infineon for memory products.