Luke Swartz

CEO

San Francisco, California, United States21 yrs 8 mos experience
Highly Stable

Key Highlights

  • Led product strategy for internationalization at Google.
  • Improved user experience metrics significantly at Capital One.
  • Expert in AI/ML-driven product personalization.
Stackforce AI infers this person is a Fintech and Tech Product Management expert with a strong focus on AI/ML and user experience.

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Skills

Core Skills

Product ManagementUser Experience (ux)Machine LearningCross-functional Team LeadershipMilitaryLeadershipEngineering Management

Other Skills

Product LaunchAnalyticsProgram ManagementCommunicationTechnical PresentationsPublic SectorAgile MethodologiesStrategic PlanningProduct Requirements

About

Results-driven product executive with 15 years Product Management & 9 years people management experience; expert in managing organizational & technical complexity • Led PM Teams: Recruited and managed high-performing PM teams; mentored dozens of PMs through promotions, ladder transfers, and other career challenges. Re-wrote and taught introductory PM course to 100s of new Google PMs. • Managed Organizational Complexity: Launched multiple products and features across 3+ orgs whose only common manager was the CEO, obtaining buy-in through SVP+. Built alignment and drove clarity across disparate groups (different companies, org structures, functional areas, strategies, etc) through empathetic listening, clear communication of trade-offs & priorities, and mutual understanding. • Cross-functional Teamwork: Collaborated with a wide array of leads (user experience research & design, legal, sales, marketing, etc) to understand user needs, data, and market opportunities, create an aligned strategic vision and roadmap, and then measure & iterate on solutions with user insights. • Platform/Infrastructure Product: Launched and improved multiple developer-facing infrastructure products and internal tools, including platforms with >$1B incremental revenue impact • Technical Leadership: Deeply partnered with research, UX, data science, and engineering teams to deliver innovative solutions to complex problems. Worked with multiple layers of technical architecture (front-end, back-end, AI/ML, NLP, mobile, web, OS, cross-platform frameworks, web standards). MS in Computer Science from Stanford. Analytical thinker who seeks data-driven insights, with an eagerness to learn. Expertise includes: Search | Personalization/Content Recommendation | AI/ML | Language Technology | Full-stack Infrastructure Skills/Interests • Search/personalization/content recommendation: using AI/ML to drive user growth, engagement, and other key metrics, especially when using personalized features to suggest more engaging content • Scaling products globally: international growth and strategy, internationalization (i18n), localization (L10n), language technology (including Natural Language Processing) • Diversity Equity & Inclusion: building inclusive products and teams, mentoring military veterans • Traveling/languages (conversational French & Italian, notes at wikinapoli.com), urban policy, homemade ice cream

Experience

Capital one

Senior Director of Product Management

Nov 2023Jan 2026 · 2 yrs 2 mos · San Francisco, California, United States · Hybrid

  • Led team of 5 Product Managers, partnering with a cross-functional team of >80 to develop the front-end infrastructure that powers the Capital One app, web app, website, and other products servicing our >100M banking customers. Improved our cross-platform design system to meet company needs (improving internal NPS from -2 to 38), driving user experience improvements on our flagship consumer-facing mobile app. Worked closely with engineering and design teams to improve designer/developer productivity, extensibility/contribution, self-service, and accessibility.
Product ManagementCross-functional Team LeadershipUser Experience (UX)Product LaunchAnalytics

Google

4 roles

Group Product Manager, Internationalization Engineering, Android, and Fuchsia

Promoted

Jun 2019Mar 2023 · 3 yrs 9 mos

  • Led product strategy, resources, and execution for three teams, with total >70 engineers. Recruited, hired, managed, and mentored PM team across three continents. Thought leader for language handling across Google Search, focusing on innovative uses of ML to enhance user growth, engagement, and retention; advised teams across Google on scaling to many languages, cultures, and countries
  • Revenue Growth/Ads: Grew annual revenue from <$50M to >$1B by identifying opportunities, securing buy-in from Ads stakeholders and executives, and executing business & engineering strategy with partners across Display Ads, Video/YouTube Ads, and Search Ads.
  • User Growth/Personalization: Led team to work with YouTube and Discover Feed to use ML/AI to personalize their content recommendation & ranking systems, leading to +5-20% user growth & engagement metrics.
  • Created Android international strategy and got buy-in from VP-level executives. As first step in the strategy, worked with a cross-functional, cross-org team spanning 5 timezones to launch Android 13’s Per-app Language Preferences.
  • Worked across 4 orgs (whose only common manager was the CEO) to successfully launch Fuchsia OS on thousands of live Google Home Hub devices across hundreds of countries and dozens of languages.
  • Launched ICU4X 1.0 (a lightweight, portable, secure i18n library), working with multiple infrastructure teams (Flutter, Dart, Wear OS, Skia), to accomplish goals like reducing binary size 20 MB → 100 KB
  • Product inclusion: Convinced SVP that Google’s emoji handling needed improvement, then rallied product & eng teams across the company to fix the problem
  • Led a small team of pro bono volunteers to build a data warehouse and dashboard for the City of San Francisco to better understand its housing pipeline and how projects get “stuck”; involved detailed ethnographic UX research, coordinating dozens of diverse stakeholders, and iterating using user-centered design with key government executives
Product ManagementMachine LearningCross-functional Team LeadershipUser Experience (UX)Analytics

Senior Product Manager, Internationalization Engineering

Jun 2014Jun 2019 · 5 yrs

  • Led product for >40 engineers working to scale features across Google Search, Assistant, and other products
  • 0 → 1 & Personalization/Content Recommendation: Led a cross-functional team to develop an ML system using data from 5 product areas to improve content recommendation across multiple products while respecting user privacy (drove key engagement metrics >10%); shepherded from ideation to execution
  • Scale & Productionizing Research: Worked with researchers, linguists, and engineers to develop data, ops, and tooling to scale Google Assistant’s Natural Language Understanding and Generation (NLU / NLG) to 12 languages
  • Growth & Engagement: Launched multiple improvements to Google Search, including scaling brittle spreadsheet-based systems with limited scope to fully operationalized and productionized features, scaled up to dozens of countries and languages, experimenting to drive user growth & engagement
Product ManagementMachine LearningCross-functional Team LeadershipUser Experience (UX)Analytics

Senior Product Manager, Search Ads

Promoted

Nov 2012Jun 2014 · 1 yr 7 mos

  • Responsible for automatic and trust-related ad formats on Google Search Ads, leading >30 engineers.
  • Revenue: Grew three ad formats by >$500M annual revenue by defining the roadmap and collaborating with sales, marketing, PR, UX design, and engineering to improve user-facing and advertiser-facing experience and metrics
  • Innovation: Worked with small teams of engineers and designers to create and iterate on cutting-edge ad formats that leveraged data to meet business & user goals
Product ManagementAnalyticsUser Experience (UX)Cross-functional Team Leadership

Product Manager II, Internationalization Engineering

Nov 2010Nov 2012 · 2 yrs

  • Unified language settings across Google products, getting buy-in from execs, working with dozens of teams to coordinate product and technical requirements, including a complete rewrite of Google Search language handling
  • Launched Android support for Right-to-Left (RTL) languages (Arabic, Hebrew, Persian, Urdu), ~4 years before iOS
  • Piloted a 0 → 1 system to localize Search Ads in multiple languages, which eventually led to >$1B annual revenue
  • Together with a cross-functional team, launched Google+ in 40 languages and >100 countries on day 1
Product ManagementCross-functional Team LeadershipUser Experience (UX)Analytics

Us navy

2 roles

Special Operations Assistant

Promoted

Jun 2008Aug 2010 · 2 yrs 2 mos · Naples, Italy

  • Managed special operations projects for submarines in Europe and Africa, and strategic communications for these projects to military executive leadership
  • Coordinated operational logistics for dozens of NATO submarines in the North Atlantic and Mediterranean
  • Won "Junior Officer of the Year" award
MilitaryProgram ManagementLeadershipCommunicationAnalytics

Submarine Officer in Training

Jun 2003Jun 2005 · 2 yrs · Various · On-site

  • Dive/SCUBA, Nuclear Power, and Submarine School
MilitaryEngineering ManagementCommunication

Us navy

Division Officer

Jun 2005Jun 2008 · 3 yrs · Bangor, WA

  • Managed teams of 5-30 over 3 years on a nuclear-powered submarine (USS Ohio), including responsibility for reactor plant mechanical systems, missile launch/strike systems, and Special Operating Forces / diving systems
  • Won "Junior Officer of the Year" award
  • Certified Nuclear Engineer by Naval Reactors
MilitaryLeadershipEngineering ManagementCommunication

Education

Stanford University

MS — Computer Science

Jan 2001Jan 2003

Stanford University

BS — Symbolic Systems

Jan 1998Jan 2003

Saint Ignatius College Prep San Francisco

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