Nov 2016 – Dec 2020 · 4 yrs 1 mo

• Research, identify, develop and launch new product or product strategy opportunities to support growth of the Advisory Board Research division of Optum Insights. Including: assess new markets and competitive landscape, evaluate new product opportunities, craft and support execution of go-to-market, and manage staff.
• Current focus on life sciences market (pharmaceutical, medical device, diagnostics sectors): Medical Affairs, HEOR, and Market Access roles

Jun 2012 – Oct 2016 · 4 yrs 4 mos

• Research and recommend strategies for hospitals and health systems on growth strategy. Areas of expertise include: strategic planning, service line planning, consumer marketing, patient portals, telehealth, price transparency, ambulatory network development and market analytics. Service line expertise includes: women's services, neurosciences, cardiovascular, and general surgery.

May 2011 – Dec 2011 · 7 mos

• Conducted market research, data analysis and developed project tools: interview questionnaires for stakeholders across healthcare value chain, workshop exercises, and data collection templates.
• Assisted in project planning, management and workshop design and facilitation.

Jan 2011 – Dec 2011 · 11 mos

• Collaborated with team to develop the New Jersey Social Innovation Institute; a comprehensive training program designed to assist social innovators and enterprising non-profit organizations to develop business plans and investment proposals for new social businesses based on best practices for social entrepreneurship training.
• Planned the second NJ Social Entrepreneurship Summit for business, nonprofit, and investment professionals. Identified and managed marketing/PR consultants, event location, program layout, and volunteers. The event provided extensive networking and social business education for 275+ cross-sector representatives from private, public and nonprofit organizations at the NJ Performing Arts Center in Newark.

Mar 2009 – Apr 2010 · 1 yr 1 mo

• Managed internal and external communications for healthcare IT firm specializing in electronic medical records and developed training materials for clients and staff based on research of government policy and industry best practice studies (e.g. ARRA, HITECH Act, Affordable Care Act, ONC, AHRQ).
• Accomplishments:
• · Collaborated with COO to design a Rapid Response process for CRM team that improved client retention by improving quality of customer service and problem-resolution, reducing initial response time from 2 to 3 days to less than 15 minutes
• · Conceptualized, designed, and managed development of Online Support Center that provided clients with 24-hour access to product tutorials, live technical support, and product and service information, resulting in superior customer service for 600+ users

Jan 2006 – Sep 2008 · 2 yrs 8 mos

• Created and implemented state-wide health education and promotion program activities.
• Accomplishments:
• · Enhanced NJPIES’s brand awareness by conceptualizing, identifying funding for, and gaining buy-in to create a multi-functional Web site that helped expose the Center’s services to public and establish community partnerships with support organizations
• · Created comprehensive, two-day Train-the-Trainer program for educational and healthcare professionals to outreach. Conducted two pilot programs and recommended updates
• · Increased number of individuals who received in-person, poison prevention education programs in 2006 by 400% and +200% in 2007

Oct 2005 – Jan 2006 · 3 mos

• Provided intensive individual-level and multi-session prevention case management to persons at high risk for transmitting or becoming re-infected with HIV by developing individualized risk reduction plans to manage personal life challenges to reduce high risk behaviors.