Aug 2022 – May 2023 · 9 mos · Omaha, Nebraska, United States

• A student-run marketing services firm at Creighton University | jblueagency.com
• "This is an exclusive opportunity for Creighton students to go beyond classroom theory and provide extensive real-world experience. From initial discovery meetings to vision board development to pitch delivery, students walk through all stages of a marketing and branding campaign to produce viable products for actual clients."

Jun 2022 – Dec 2022 · 6 mos · Omaha, Nebraska, United States

• Delta Pi Chapter at Creighton University

Aug 2021 – Jan 2022 · 5 mos · Omaha, Nebraska, United States

• Work directly with the Director of Field Placement and Certification, the Chair, the Associate Chair, and the Administrative Assistant
• Work closely with program directors to develop and disburse marketable pieces for individual programs to utilize for recruitment and dissemination of information
• Communicate directly with members in the department, alumni, and alumni relations to produce and continually develop a department newsletter
• Seek out, create, and maintain content for social media, digital sign, and newsletter
• Assist in analyzing marketing data to help shape future marketing strategies
• Support department needs for visual aids for class content and academic presentations
• Aid faculty with updating individual and program information on Creighton websites
• Communicate with and help faculty interested in creating a website
• Develop study plans/guides for teacher candidates taking the Praxis Exams

May 2021 – Feb 2024 · 2 yrs 9 mos · Omaha, Nebraska, United States

• Develop, execute, and oversee the direction of all marketing activities for an annual premier ethnic festival, attended by thousands of guests
• Focus in content creation, content strategy, branding strategy, and external collaboration
• Manage and oversee all social platforms
• Create digital and physical promotional materials; graphic design, logo development
• Organic reach maximization strategy, resulting in 300K organic reach between June-Aug. 2023
• Conceptualized, designed, and printed physical promotional “ticket tents” placed in local Omaha businesses
• Created and grew an email marketing bank, resulting in 70% average open rate
• Facilitate media relations with numerous local networks, resulting in televised features, digital articles, social media posts & videos
• On-ground work: Photograph & post HQ/immersive images throughout the weekend
• Create, organize, & manage comprehensive content library