Mar 2023 – Jun 2023 · 3 mos

• Handled the Solution Engineering function across SMB, Mid-Market & Enterprise customer segments, in the Asia-Pacific and ANZ regions as part of the Channel Partnerships Team
• Managed and propelled the growth of the Freshworks EX Product Portfolio, driving innovation and expansion through technologies such as ITIL Framework, CMDB, Chatbots, Orchestration, SAP, and Marketplace integrations
• Prepared and delivered product messaging to highlight Freshworks' value proposition through 400+ presentations, product demonstrations, and proof of concept management, managing technical scoping involving complex workflow analysis and in-depth examination of the interaction between Freshworks and customer’s infrastructure
• Established long-term technical relationships with Freshwork's partners at all levels (Solution Partners, ISVs, Technology Partners, Strategic Partners), contributing to $1.35 million ARR in 2021 with 91% YoY growth and $1.68 million ARR in 2022 with 41.3% YoY growth
• Contributed towards making ANZ an ITSM powerhouse achieving 90% YoY growth and 74% contribution to the region’s yearly MRR by winning 20+ Enterprise logos
• Ranked among the Top 3 SEs across Freshworks, contributing to the highest ARR and winning 150+ logos valued at over $1.68 million
• Represented Freshworks and presented to over 1000 IT leaders and industry veterans across 9 countries, generating a pipeline worth $2 million ARR through physical events and roundtable
• Identified and qualified 300+ business opportunities, converting 150+ prospects to customers, and collaborating with cross-functional teams of developers and architects to prototype integrations within the customer environment
• Provided technical mentorship and training for Freshworks solution engineers and solution engineers from partner companies, by creating playbooks for presales & implementation

Mar 2021 – Mar 2023 · 2 yrs

• Responsible for handling the ITSM/ITIL/ITAM/ESM Presales function for the Asia-Pacific, Australia & New Zealand regions, as part of Channel Partnerships Team
• Working with Channel Managers to identify and qualify business opportunities, identify key customer technical objections and convert prospects to customers
• Working closely with the product management team and other cross-functional teams of developers and architects with a variety of both regional and international geographies, to demonstrate and prototype integrations within the customer environment
• Preparing and delivering product messaging to highlight Freshworks value proposition through presentations, product demonstration, proof of concept management and RFP response documents
• Working with prospects/customer’s technical teams on technical scoping involving complex workflow analysis and in-depth examination of the interaction between Freshworks and customer’s infrastructure
• Providing technical mentorship and training for new hires and peers
• Implementing and supporting compliance to Freshworks compliance and information security processes

Feb 2021 – Present · 5 yrs 3 mos

Mar 2020 – Feb 2021 · 11 mos

• To achieve volume and value objectives of TN3 region within budget, time and policy parameters through efficient control of the network under charge, to ensure all planned distributors in the zone are appointed in time and are operational through proper coordination and to build long-term relationships with the sales team and customers in the assigned territory and gathering market insights for optimum utilization of company resources.
• Handling a turnover of 20Cr through a strong SS/DBR network of 130+ distributors and stockists
• Managing a highly skilled team of 22 TBIs and 3 ABEs, and indirect reporting of over 20 DSMs
• Achieved YTD growth of 54% and MoM growth of 25% on average
• Awarded the Best Area Business Manager for June '20 for achieving an all-time high number of 1.9Cr

Dec 2019 – Mar 2020 · 3 mos

• To achieve volume and value objectives of the assigned territory within budget, time and policy parameters through efficient control of the network under charge, to ensure all planned distributors in the zone are appointed in time and are operational through proper coordination and to build long-term relationships with the sales team and customers in the assigned territory and gathering market insights for optimum utilization of company resources.
• ACHIEVEMENTS -
• 1. U2 division development at Vizianagaram by appointing a new distributor, covering the category of Unibic Wafers, Butterly & Chocokiss
• 2. Carried out wholesale activation and bakeries sampling at Tier-2 cities
• 3. Business development in AP region, by adding high valued clients, including schools, colleges, sweets and savories chain outlets & tea tree chain
• 4. Launch of protein bars & snackbars in leading institution clients such as Geetam University, Vizag
• 5. Devising effective ways such as phasing strategy to promote multiple primaries and reduce last week primary

Sep 2019 – Dec 2019 · 3 mos

• As an ABE, my roles & responsibilities include distributor / SS management, merchandising, reporting and territory management, which majorly includes coverage optimization & ACP, plan & achieve on week-wise primary sales plan, ensure investment & stock norms, required infra & timely delivery of stocks, managing billing efficiency, to work on the MC territory objectives , calculate YTD targets vs achievement, assisting /tracking sales incentives, doing sales call to retail / customer / influencer / product range & building selling skills, train the TBI on doing right sales call, reviewing secondary sales on SFA, implement beat / market working guidelines, increase coverage & registration in loyalty programs as applicable, doing merchandising & display for high brand recall observing & reporting competitor activities.
• ACHIEVEMENTS -
• 1. Handled the TN-SPL team, with exclusive supermarkets coverage. In 2 months, achieved a growth of 200% with TN-SPL team
• 1. Reduced the number of unbilled supermarkets to almost 50% in Oct’19 and 25% in Nov’19
• 3. Responsible for business development to TN Sales through addition of 104 new supermarkets including Grocerybus, Freshco chain and KPN
• 4. Category Development of Snackbars & Protein Bars, with an exclusive team right from planning their PJP, identifying target outlets analysing the outlet profile, tracking the category placement on a regular basis and coordinating with the trade marketing team for placement of creative snackbars POPs to promote offtake. Covered a total of 240 outlets, with 35% productivity generating additional sales of Rs.15L
• 5. Initiated a live project with 2 leading B-Schools of Country, IIT-M and IFMR, for new product launch, sales, merchandising, brand influencers and execute in-store visibility. Executed the project for 3 months with 10 students after recruitment & training, covering various projects such as oatmeal & snackbar activation, business development through gyms & sports arenas for protein bars

Jul 2019 – Sep 2019 · 2 mos

• As a BO, my roles & responsibilities include coverage optimization & ACP, plan & achieve on week-wise primary sales plan, ensure investment & stock norms, required infra & timely delivery of stocks, managing billing efficiency, to work on the MC territory objectives , assisting /tracking sales incentives, doing sales call to retail / customer / influencer / product range & building selling skills, train the TBI on doing right sales call, reviewing secondary sales on SFA, doing merchandizing & display for high brand recall observing & reporting competitor activities.
• ACHIEVEMENTS -
• 1. Business development in Rest of Tamil Nadu region, by DBR Correction, adding high valued clients, including schools, colleges, star hotels & factories, to Unibic portfolio generating a revenue of 50L
• 2. Developed Point-of-Purchase Tracker, which simplified the syncing of sales team with the trade marketing team
• 3. Product launch of protein bars and snack bars in ROTN region across A-class outlets
• 4. Upcountry business development by appointing DSM model DBRs, adding another 80L to the region's sales

Apr 2019 – Jul 2019 · 3 mos

• As a territory business in-charge, my role was to meet the distributor & his sales men for discussing on days agenda, stock availability / status., fill rate, liquidation planning, achieving focus pack targets, optimal utilisation of the promos, pending orders and delivery status, loss of trade/face/loyal customer /brand, cash collection / credit status at the market, ensuring FIFO to check for expiry and have a discussion with distributor on primary based on the secondary sales till date
• ACHIEVEMENTS -
• 1. Developed the general trade market for Unibic in East & South Bangalore adding over 1000 outlets, generating a revenue of Rs.1.2Cr
• 2. Added DusMinute, a modern trade chain, generating a turnover of Rs 1Cr
• 3. Added Break Station, a corporate canteen, generating a turnover of Rs 5L
• 4. Successfully channeled the business opportunity of Unibic with one of the leading MT chain, Super99, becoming one of the leading revenue spinner for MTD

Mar 2019 – Mar 2020 · 1 yr

• As part of Management Trainee Program, my responsibilities include handling various
• roles in a particular geography to understand the aspects of sales, distribution planning,
• ensuring category availability-visibility-freshness, implementing market level planning
• and budgeting, stock control, customer business development, salesforce management
• and training of sales team.Involved in product research, packaging, U&As, marketing
• plan, concept and communication development and GTM strategy based on competition
• bench marking and organisation's aspirations.

May 2018 – May 2018 · 0 mo · Hyderabad, Telangana, India

• Experience of interacting with interns from 100+ different organizations and 30+ campuses
• Education, to learn something new on technology!
• Exposure to Google’s culture and values!

Apr 2018 – Mar 2019 · 11 mos · Bengaluru Area, India

• As elected President of the Public Relations Cell, my duties/responsibilities encompass:
• Leading a team of 46 highly skilled individuals who are actively involved in various PR activities such as Media Relations, Branding, Ranking, Corporate Relations and External Collaboration
• Driving the team in organizing NMIMS Business Conclave and TEDxNMIMSBangalore
• Creating a sustainable database

Apr 2018 – Mar 2019 · 11 mos · Bengaluru Area, India

• As the Design Head of MarGene - The Marketing Club of NMIMS Bangalore, my duties/ responsibilities encompass:
• Creating content and designs for online and offline marketing of events by MarGene
• Leading a team of 6 designers who are involved in designing marketing content
• Ideation of MarGene events and executing promotional strategies

Apr 2018 – May 2018 · 1 mo · Chennai Area, India

• To identify the core branding policy at SPI Incubator, prepare branding document for each project and strategize a branding plan for the company
• Preparing the Master Template, Social Media Branding for Project Delta, Job Vacancy and offerings for Project Delta, AWS Website Server Migration, Web Design/ Content Changes and Social Media Engagement

Dec 2014 – Apr 2017 · 2 yrs 4 mos · Chennai Area, India

• Working for one of the leading “Legal” domain customer, as part of IME vertical
• Working in Agile model and handled multiple releases as part of this project
• Part of backend development where we design and enhance the “Search” functionality of the application, using Marklogic and XQuery
• Storing and accessing huge data in XML format, from Marklogic (NoSQL) database

Jul 2014 – Nov 2014 · 4 mos · Mysore

• Completed the ETA- Foundation Program Training
• Trained in Java, Database and Software Engineering as part of Generic track
• As part of IVSMF stream, trained in mainframes, manual and automation testing

Jun 2012 – Jun 2012 · 0 mo · Chennai Area, India

• • Inplant Training in Hardware, Networking, System Administration and Software Platforms