Adyasha Roy Tomar

Head of Design

South Delhi, Delhi, India11 yrs 4 mos experience

Key Highlights

  • Creative lead on major brand campaigns.
  • Expert in digital marketing strategies.
  • Strong storytelling and creative direction skills.
Stackforce AI infers this person is a Marketing and Brand Strategy expert with a strong focus on digital engagement.

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Skills

Core Skills

Creative DirectionStorytellingCreative WorkCreative ManagementBrand StrategyDigital StrategyDigital Marketing

Other Skills

EditorialSkill DevelopmentPerformance ReviewsRelationship DevelopmentAttention to DetailCreativity and InnovationSocial Media CommunicationsCopywritingCreative StrategyCreative WritingSocial MediaPublic RelationsMarketing StrategyBrand ManagementBranding & Identity

About

Writing. For brands. For people. For the soul. Sometimes, for my cats.

Experience

Kult app

Head - Creative & Brand Communications

Oct 2025Apr 2026 · 6 mos · Gurugram · On-site

Mccann worldgroup

Creative Director

Jan 2024Oct 2025 · 1 yr 9 mos · Gurugram · On-site

L&k saatchi & saatchi

2 roles

Creative Director

Promoted

Oct 2022Dec 2023 · 1 yr 2 mos

EditorialCreative DirectionSkill DevelopmentPerformance ReviewsRelationship DevelopmentStorytelling+4

Associate Creative Director

Aug 2021Oct 2022 · 1 yr 2 mos

EditorialCreative DirectionSkill DevelopmentRelationship DevelopmentStorytellingCreativity and Innovation+2

Ogilvy

2 roles

Creative Supervisor

Promoted

Apr 2018Aug 2021 · 3 yrs 4 mos · New Delhi Area, India

EditorialRelationship DevelopmentStorytellingCreative Work

Copy Supervisor

Apr 2018Jul 2019 · 1 yr 3 mos · New Delhi Area, India

Relationship DevelopmentCreative ManagementCreative Work

Wunderman thompson

Creative Group Head

Nov 2017Apr 2018 · 5 mos

The glitch

3 roles

Associate Group Head, Brand Strategy

Apr 2017Nov 2017 · 7 mos

  • Creative lead on the VLCC Conglomerate
  • Creative lead on Fabindia apparel and home decor
  • Creative lead on individual projects for HP India
  • Creative lead on several pitches and projects
  • Training brand managers and senior managers hands on; creating fully self sufficient teams that work to their full potential
Social Media CommunicationsBrand Strategy

Brand Strategy Manager

Promoted

Mar 2016Mar 2017 · 1 yr

  • Creative Lead on VLCC
  • Creating end to end digital strategies for brands like Lay's, Tropicana, Tropicana Slice and Fabindia
  • Scripted and executed digital films for Tropicana Essentials
  • Created an ORM strategy which gave Lay's 98% positive conversations
  • Concurrently training team juniors to bolster their performance
Social Media CommunicationsDigital Strategy

Junior Brand Manager

Mar 2015Mar 2016 · 1 yr

  • Managed brands' digital presence ; creating content and overseeing design
  • Highlights-
  • Managed Lay's India on digital, trending nationally 3 times
  • Digitally translated & executed The Lay's "Love To Love It" campaign
  • Managed the brand presence of confectionary brands such as Happydent, Mentos and Centerfresh- changing the visual language entirely of Happydent in particular
  • Created strategy for the Launch Of Chupa Chups (Perfetti Van Melle) in India
  • Created an end to end digital strategy for Bonhomia, a premium coffee machine brand
  • Also worked on various projects and pitches
Social Media CommunicationsDigital Marketing

Global march

Copywriter

Jul 2014Dec 2014 · 5 mos · New Delhi Area, India

Mccann

Trainee Copywriter

Apr 2014Jul 2014 · 3 mos

Mail today (the india today group)

Intern

Jun 2012Jul 2012 · 1 mo

Education

Indian Institute of Mass Communication

Master's Diploma — Advertising and Public Relations

King's College London

Academic English

Hindu College, Delhi University

Bachelor of Arts (B.A.) — English Literature

Delhi Public School - R. K. Puram

High School/Secondary Diplomas and Certificates

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