Saurabh Tyagi — Business Development Executive

Marketo Engage Practitioner with over 12 years of experience in marketing automation strategies and technologies, adept at driving results for clients of various sizes. My strong strategic business acumen, combined with a technology-agnostic mindset, enables me to deliver tailored solutions that meet diverse marketing needs. Core Competencies: 🔹 B2B Marketing & Lifecycle Funnel Expertise: Proficient in understanding and optimizing the B2B marketing lifecycle to enhance customer engagement and drive conversions. 🔹 Agile Project Management: Experienced in utilizing multiple project management tools including Jira, Trello, and Asana to implement agile methodologies effectively across various client engagements. 🔹 Technical Proficiency in Marketo: Extensive hands-on experience with Marketo, having optimized operations for some of the largest global enterprises. 🔹 Client Collaboration: Acted as an integral part of enterprise teams, partnering with Director and VP-level stakeholders to achieve their marketing automation objectives. 🔹 Campaign Management: Skilled in creating and managing Marketo programs to execute campaigns, including integration with event platforms like ON24, Zoom, and WebEx. Operational Excellence: 🔹 Lead Flow Monitoring: Ensured seamless lead flow synchronization with Salesforce (SFDC) by configuring custom tags and channels for effective campaign tracking. 🔹 Data Analysis & Reporting: Developed insightful reports using Excel and Power BI to analyze campaign performance, identify trends, and recommend actionable improvements. 🔹 Event Management: Organized events and webinars, leveraging technology to enhance participant engagement and data collection. My commitment to continuous improvement and data-driven decision-making has consistently resulted in enhanced marketing performance and ROI for my clients. I am passionate about leveraging technology to create impactful marketing strategies that resonate with target audiences.

Stackforce AI infers this person is a Marketing Automation Expert with a strong focus on B2B strategies and campaign management.

Location: Panchkula, India

Experience: 14 yrs 1 mo