Muskaan Chugh

Business Development Executive

New Delhi, Delhi, India6 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Executed over 100 successful events.
Led marketing strategies enhancing brand visibility.
Expert in B2B event management and brand storytelling.

Stackforce AI infers this person is a Marketing and Events professional specializing in B2B brand strategy and digital marketing.

Contact

Skills

Core Skills

Event ManagementBrand MarketingMarketing ManagementBrand StrategySearch Engine Marketing (sem)Media StrategyMarketing Strategy

Other Skills

Event PlanningBrand CommunicationLeadershipSocial Media CommunicationsDigital StrategyBrand ManagementStrategic CommunicationsB2B Marketing StrategyStrategic PlanningTeam ManagementOnline AdvertisingCampaign DevelopmentMedia PlanningCampaign Management

About

Hi, I am Muskaan :) Events & Marketing professional with 6+ years of experience who thrives at the intersection of brand strategy and real-world experiences. From shaping narratives to bringing them alive on the ground, every campaign, event, and touchpoint is a chance to build a connection. My work spans end-to-end event execution, right from concept to design, logistics, content, and engagement, and aligns seamlessly with broader brand objectives. Whether it's launching a new product, activating at scale, or crafting assets that speak the brand's language, I bring both structure and creativity to the table. I enjoy building brands not just by what they say, but how they show up. Campaigns & Events, when done right, aren’t just moments—they’re brand stories in motion. Let’s connect if you’re building bold brand narratives or looking to create unforgettable brand moments :)

Experience

6 yrs 4 mos

Total Experience

2 yrs 1 mo

Average Tenure

4 yrs 1 mo

Current Experience

Bolt.earth

3 roles

Assistant Manager- Events and Marcom

Jan 2025 – Present · 1 yr 3 mos

Executed 100+ events and exhibitions, positioning Bolt.Earth as a category leader in EV charging solutions
Designed booth experiences and activations that drove footfall, brand visibility, and lead conversions
Created digital and offline brand collaterals, ensuring message alignment and creative consistency
Built and executed integrated campaigns in collaboration with product, growth, and leadership teams
Played a key role in Bolt.Earth’s strategic shift from B2C to B2B and D2C market communication
Monitored KPIs, optimized campaigns based on performance data, and ensured maximum ROI

Event ManagementEvent PlanningBrand Marketing

Lead Marketing Operations

Promoted

May 2023 – Jan 2025 · 1 yr 8 mos

Led the marketing efforts at Bolt.Earth, overseeing a comprehensive range of marketing endeavours. My expertise spans across various domains, including digital marketing, branding, event management, expos, public relations (PR), and content marketing. Through my experience and skills, I orchestrate strategies that enhance Bolt.Earth's brand visibility and engagement.
Leveraging my proficiency in these diverse areas to drive growth and amplify our presence across different channels, ensuring our marketing efforts align with our goals and resonate effectively with our audience.

Marketing ManagementLeadershipBrand Strategy

Senior Marketing Executive

Feb 2022 – Apr 2023 · 1 yr 2 mos

Social Media CommunicationsDigital Strategy

Dentsu creative

Senior Media Executive

Feb 2021 – Feb 2022 · 1 yr · India

Managed paid digital campaigns for Tata Motors (EV), TVS, SBI Life, Hindustan Coca-Cola Beverages Ltd, and others
Executed cross-channel campaigns across Google, Meta, LinkedIn, and programmatic platforms
Built full-funnel marketing strategies including ad copy, targeting, bidding, and creative recommendations
Incorporated SEM into 360° marketing plans by collaborating with internal and external stakeholders
Delivered measurable uplift in campaign CTR, lead generation, and ROI

Social Media CommunicationsSearch Engine Marketing (SEM)Media Strategy

Wns global services

Account Manager

Oct 2019 – Jan 2021 · 1 yr 3 mos · Gurugram · On-site

Assisted North American advertisers with Google Ads campaigns for Search, Display, Shopping, and Video
Delivered insights and optimizations to improve campaign effectiveness and ROI
Conducted competitor and market research to help clients scale performance marketing efforts
Supported SEM strategy from onboarding through execution and performance reporting
Developed relationships with advertisers and internal Google teams to deliver better user outcomes

Search Engine Marketing (SEM)Marketing Strategy