Apr 2024 – May 2024 · 1 mo · Gurugram, Haryana, India · Remote

• Generated ₹1,00,000+ in revenue within 2 months, ranking 2nd of 9 interns on direct sales performance
• Optimized CRM workflows across 6,000+ prospects, improving lead-to-win ratio by 5%
• Drove multi-channel demand generation independently across Tier 2/3 markets, boosting qualified leads by 8%
• Executed marketing campaigns Google Ads, SEO, email flows, and social media independently across multiple channels

Dec 2023 – Feb 2024 · 2 mos · Delhi, India · Hybrid

• Diagnosed margin compression in product mix and redesigned pricing architecture — bundle strategy, upsell scripts, and price ladder optimisation scaling AOV from ₹300 to ₹400 (+33%) across 2 outlets
• Reallocated digital spend toward high-intent segments and optimised funnel sequencing, driving 15% marketing ROI expansion and ₹8,00,000 in incremental revenue impact
• Eliminated operational bottlenecks by redesigning service workflows across 2 outlets, reducing delivery lead time by 7% and improving revenue per table cycle
• Drove demand growth through hyperlocal influencer marketing, strengthening brand recall and generating incremental foot traffic across 2 outlets

Aug 2023 – Mar 2025 · 1 yr 7 mos · Nagpur, Maharashtra, India

• Directed flagship intra-IIM multi-sport tournament, mobilizing 300+ participants and managing full event
• Managed ₹2,30,000+ event budget end-to-end vendor negotiations, procurement strategy, and cost discipline delivering all events on time
• Owned merchandise P&L across 7+ vendors managing design, pricing, and production delivering
• Led Sports Club digital growth strategy driving content production and distribution across social platforms generating 20,000+ views through structured engagement campaigns

Aug 2021 – Mar 2022 · 7 mos · Delhi, India

• Led community-based environmental campaigns including tree plantations and public clean-up drives; improved participation across 3 districts
• Designed and implemented women’s skill development workshops focused on entrepreneurship and digital literacy, impacting 150+ beneficiaries
• Built partnerships with local institutions to run awareness drives on sustainability and gender equality
• Managed project logistics, volunteer assignments, and stakeholder communications across multi-city efforts

Apr 2021 – Apr 2023 · 2 yrs · Remote

• Engineered tokenomics and pricing architecture for a 150+ asset NFT collection, defining supply constraints, scarcity mechanics, and monetization sequencing
• Executed full-stack launch strategy including brand positioning, website build, and smart contract deployment, translating concept to market-ready digital asset infrastructure
• Built and scaled a 5,000+ member community within months by designing structured content funnels and engagement flywheel mechanics

Jun 2020 – May 2021 · 11 mos · Delhi, India

• Coordinated community kitchen logistics serving over 2,00,000 meals during COVID and lockdown phases
• Engaged with donors and local suppliers to mobilize food and ration kits for vulnerable communities
• Recognized by local government authorities for consistent field-level contribution to Delhi NCR's hunger relief efforts