Mar 2023 – Feb 2024 · 11 mos

• Working on high-end journey and campaigns strategies for 30+ clients on Attentive.com (Platinum Partner)
• Streamlining the SMS Department
• Leading Email Marketing strategies with Account Managers
• Working with the Retention.com team to skyrocket existing Email monthly revenue by 2-4X
• Working on new service opportunities such as Chatbots ( not launched yet!)

May 2022 – Feb 2023 · 9 mos

• Streamlining SMS Marketing Department (Attentive.com)
• Leading a team of new-age designers and copywriters - Emails and SMS for multiple brands (15 accounts under my belt)
• Managing Email (klaviyo.com) and SMS Strategy of a couple of accounts

Jul 2021 – May 2022 · 10 mos

• Leading a team of copywriters, email designers, Klaviyo flow masters, and managing email marketing strategy for more than 15 E-comm clients.

Sep 2019 – Mar 2020 · 6 mos

• Lead the launch of a new product at SpaceBoat - Lokus/Support Role for Curio Launch
• Lokus/Curio is a neighborhood learning and recreation center for Adults/Children. Technology is fast replacing human interactions and we are trying to bring people together and create communities over shared experiences.
• The work is challenging and expects the leader to juggle many hats. The major work includes Marketing online (through social media platforms, emails, Online Social media Ads) and offline along with the brand building of the Entrepreneurs coming onboard at Lokus (Curio still under launch stage) to share their knowledge with the outside world.
• Also, the brand-building involves marketing strategies that also incorporate creating a brand of Lokus independent of the content partners joining in. It requires multifaceted skills starting from Product Design to Marketing, Sales, Event Management and Operations Management.
• Amazing experience to be with multiple Entrepreneurs helping them design their future as they decide to share their expertise with working professionals, homemakers and senior citizens.

Sep 2018 – Dec 2019 · 1 yr 3 mos

• Working on helping content Entrepreneurs grow with us by providing the best classroom experiences and operations assistance to run the center without any hassle.
• Responsibilities & Achievements:
• Managed multiple high ticket accounts and partnerships across different product categories.
• CRM: HubSpot
• Heading Marketing for SpaceBoat leading to brand building and inbound queries in the B2B context.
• Client Retention
• Grown revenue 4X with the team at SpaceBoat.
• Supply acquisition in Delhi NCR for meeting demand. Footprints grown to more than 75 centers.
• Handled four education demand categories: Corporates, Professional courses, Entrances and Workshop Categories (with more than 40 use cases) end to end.
• Problem Solving
• Product Development - feedback and solution design

Dec 2017 – Sep 2018 · 9 mos

• SpaceBoat (www.spaceboat.in) helps Education & Sports Entrepreneurs with new-age ideas, content, and methods to reach out to more students quickly. We are Building a space-sharing platform, focused on Educators.
• Role & Responsibilities:
• Inbound marketing (B2B) - Marketing, being my niche has been incorporated to improve inbound sales and brand visibility. The work includes Social Media Strategy, Implementation, Measuring improvement, Analysis of the performance, Coming up with a revised strategy to improve brand appearance and visibility.
• Sales and Business Development - Sell our services through inbound and outbound Sales efforts (B2B)
• Client Relationship Management and Retention - My major achievement is managing more than 50 clients and accounts across 5 categories along with new outreaches.

Jun 2015 – Oct 2015 · 4 mos · Greater Delhi Area

• SPACE stands for innovation, passion and commitment towards the popularization of astronomy and space sciences amongst all.
• The company reaches to more than 20,000 students annually and serves over 250 schools, colleges & universities through its various programmes and partners in locations pan India!
• It is a member of the Confederation of Indian Industry (CII), India’s premier business association.
• I worked here as an astronomy educator and managed Indraprastha Global School, Paschim Vihar as a full-timer. The performance was appreciated by the school because of my relationship management and ability to manage students without any external support.

Jan 2013 – Jan 2014 · 1 yr · Lucknow Area, India

• Make A Difference (MAD) is a youth driven, non-profit organisation working to ensure equitable outcomes for children in orphanages and street shelters. Registered as a non-profit in 2006, Make A Difference reaches out to over 3,460 children in 67 shelters across 23 cities in India, through a highly efficient 3,822 strong volunteer network. Volunteers commit a year and spend between 2 and 10 hours every week mentoring, teaching and interacting with children in order to ensure that they get the support and care they need during childhood.
• I worked as an educator for a year and taught a batch of 6 students. Also, I worked as a PR intern for 3 months where we covered fundraising events (CSR) and dream camps with the Mentors.