Apr 2019 – Mar 2021 · 1 yr 11 mos · Greater Toronto Area, Canada

• Uptake is a collective of world class machine learning and data scientists applying their expertise to help large scale industrial companies optimize by offering insights that help Dealers optimize their day to day operations through their ever evolving software solution set.
• As the Sr.Product Manager for Uptakes Dealer Suite, I lead 5 large teams, driving direction by defining they key initiatives that drive the product suite forward.
• Mobile Services (SalesLink for Sales Reps and ServiceLink for Technicians - Native applications on Android and iOS)
• Industrial CRM (SalesLink, Commissions Framework, Customer Hierarchy, Survey Hub, Customer Search)
• Sales Operations (Driving the iQuote quote development solution, and Customer Order to Invoice fulfilment management system)
• Service Operation (Equipment Monitoring Toolkit, Service Scheduler & Inventory and CSA Quoter)
• Service (ServiceLink - CRM for Service, Parts & Service Quoter, EquipmentLink & Conditioning Monitoring Portal)

Aug 2017 – Jan 2019 · 1 yr 5 mos · Greater Toronto Area, Canada

• Method is a No-Code platform that is known as the top rated CRM for QuickBooks Online and Desktop customers. Method also has a well utilized Field Service offering.
• Released new core functionality including Editable Grids and Integrated Calendar
• Researched, Designed and Road-mapped Method's next generation Field Service offering
• Member of the team that helped to drive profitability for the first time at Method.

Feb 2017 – Dec 2017 · 10 mos · Greater Toronto Area, Canada

• An independent consultant, helping Financial Institutions including the CIBC (via CGI as a change management and process enhancement consultant) to analyze and strategize sweeping change management and business processes. These changes include transitioning from Waterfall Project funding and execution, to the implementation of current modern practices including Human Centred Design, Design Thinking, Value Stream Mapping and Agile. These organizations then evolve to achieve Continuous Learning and Continuous Integration transitioning towards a Client focused, Product funded business planning and execution paradigm.

Aug 2016 – Feb 2017 · 6 mos · Greater Toronto Area, Canada

• Telmetrics is a data company that provides reporting, insights, and predictions using machine learning. Whether it's a phone call, text message or email, learning more about the customer and what they're thinking is critical and we help companies like Yelp and YP provide more value to their customers.
• As Director, Product Development, I helped in re-developing Telmetrics' API strategy.
• Worked with developers to drive new API endpoints
• Created the API reporting framework to understand how it is being used and by whom
• Worked with developers to identify and develop extensions within the Google Analytics framework

May 2015 – Mar 2016 · 10 mos · Greater Toronto Area, Canada

• Meta is a Big Data-as-a-Service company for science and IP that uses machine intelligence to solve core research information challenges for academics and industries built on the academic literature.
• As Senior Product Manager, I helped to conceive and drive Meta’s new platform - a complete rebuild and re-invention from Sciencescape.org to Meta.com.
• Worked with a team of key stakeholders, developers, designers, UX specialists, & Scientific/Academia SMEs to understand opportunities and build product requirements.
• Organized product requirements into themes, wrote stories to fill those themes, and acted as product owner to help drive the product roadmap milestones.
• Released the first Meta.com product offering – a scientific paper tracking system that alerts scientists to the newest relevant and important papers for their research.
• Released the first Meta Reader - a mobile app version of the meta.com offering

Oct 2014 – May 2015 · 7 mos · Pickering, Ontario

• ES3 is a well established provider of cable set-top box software, known for their games development, and evolving to lead the next generation VOD based video experience, within the set-top box environment.
• As Senior Product Manager, I helped to conceive and drive the creation of ES3's Dynamic Channel concept and feature rich demo, which was presented to existing and potential cable company clients at CES 2015.
• I then product managed and acted as product owner of ES3's Unity V1.6 (distribution and content management platform) and ES3's White Label Application V1.0 (front-end cable box software for the Ericsson Mediaroom platform), which was released in the second half of 2015.

May 2013 – Oct 2014 · 1 yr 5 mos · Richmond Hill, Ontario

• Kooboodle are a series of desktop and mobile tools which help people to find and trade photos that they want, giving new life to photos that sit and collect digital dust.
• As the Senior Product Manager for Kooboodle, I helped define, document, and create/manage the roadmap and Kooboodle MeFinder and PhotoFinder. I am also the product owner who both represents the customer in how it works, and acts as the business owner driving specific measurable results with deliberate features and actions.
• Created and managed the Agile backlog for MeFinder and PhotoFinder
• Represented Kooboodle for the launch of Kooboodle MeFinder and Kooboodle Photo Finder at Pepcom, Las Vegas, January 2014

Oct 2011 – Mar 2013 · 1 yr 5 mos

• Conceived, negotiated, developed and managed the first and second generation data warehouse, business analytics and business KPI dashboard for Virgin Gaming. Worked with multiple divisions – both as partners and as clients - to gather requirements, conceive quantifiable and actionable KPIs, develop, and deliver all automated daily, weekly, monthly, quarterly and annual reporting. Analytics support for key company initiatives including campaigns with ESPN, NOS, Pizza Hut, Dr. Pepper, EA Sports, Sony, Microsoft, and 2K Games. Led the design, architecture and development of multi-platform aggregation for the data warehouse, including the aggregation of Google Analytics, Zendesk (customer support), and Exact Target (CRM management). Led the design, architecture, and automation of all customer action triggered CRM campaigns to increase retention. As a result of efforts, the Virgin Gaming Platform grew by over 200% year over year in new customer acquisition, deposits, and revenue generating services rendered, and over 16 million customer action triggered automated CRM emails sent in a 4 month span.

Apr 2011 – Oct 2011 · 6 mos

• Managed the product definition and release of Series Tournaments (a patented technology that enables asynchronously timed online tournaments). As a result of efforts, the Series Tournaments enabled the Virgin Gaming Platform to host EA Sports’ Annual Challenge Series Tournament, with prize pools in excess of $1 Million. As a result of efforts, the Virgin Gaming Platform grew by over 1000% year over year in new customer acquisition, deposits, and revenue generating services rendered.

Sep 2009 – Mar 2012 · 2 yrs 6 mos

• Founded Blue Hemisphere, Inc. Building social media products that also focus on social responsibility.
• Assembled a team of experts and are currently building products.
• Pitched at the 2011 MaRS Upstart Competition.
• Conceived, product defined, financial modeled, pitched, developed and released Rukkis.com – a social media aggregation system built on an MVC platform (decommissioned in 2012)

Mar 2006 – Nov 2008 · 2 yrs 8 mos

• Responsible for the management, planning and execution of key initiatives for eBay Canada. As a result of these efforts, eBay Canada grew by 14% Year over Year.
• Responsibilities included:
• Product Managing the eBay Home Page, Search Engine, Registration System, Bidding Applications, Buying applications, Off-Platform projects, Charity applications, Hockey Pool, Pay Pal integration, eBay Mobile, Skype, Half.com and Shopping.com
• Led multiple teams of internal-offsite, third party, and offshore developers, designers, QA, content managers and product managers for ongoing optimization of the eBay global platform.
• Set an internal record at eBay for shortest time from concept, RFP, third party development and launch with tracked success at 7 business days.

Oct 2005 – Mar 2006 · 5 mos

• Led and managed the Web Development efforts for Destinator Technologies. Led a team of Designers, UI Specialists, Developers, and Database Admins to create a revolutionary web based GPS system for PDA & Mobile. The technology was adapted and is the base for many automobile in-dashboard GPS.

Jun 2003 – Jul 2005 · 2 yrs 1 mo

• Responsible for the strategic vision, planning, development, and release of multiple products into the Canadian Internet space. These products had risen their ranking to #1 the position in their categories, and generated over $40 million of revenue annually in advertising revenue. Responsibilities included:
• Sympatico / MSN Homepage, My Page, Entertainment, Music, Games, Video, Kids, Photos, Hotmail, Messenger, Mobile, Shopping, MSN Passport 3.0 and Rockstar.MSN.Com.
• Program managed the re-release of multiple products for the Sympatico / MSN portal site wide merger June 2004 - the single largest release in the history of MSN Worldwide including:
• o Sympatico/MSN Entertainment (resulting in the #1 rank in Canada for Entertainment
• o Games (resulting in the #1 rank in Canada for online Games destinations )
• o Sympatico/MSN Video (EN,FR)resulting in the #1 rank in Canada for Online Video portals
• o Sympatico / MSN Homepage (the #1 Portal Homepage in Canada)
• o Sympatico / MSN Mobile
• Led multiple teams of developers, designers, content managers and operation managers for ongoing optimization of the MSN platform, located offshore.

Jan 1999 – Jan 2002 · 3 yrs

• Strategized, planned, executed and managed the enterprise web strategy for all web development, hosting, security and support for McDonald’s Intranet, Extranet, and Internet Websites. Led, managed and mentored a collective of local and offshore teams of developers, designers, data analysts, support staff, and project managers/leads including FTEs, consultants and co-op students. Responsibilities included: McDonalds.ca, rmcc.ca, bostonmarket.ca, mchappyday.ca, Fantasy Sports Integration, Coupon Engine Integration, Event e-commerce registration engine, Online Games development, mcweb.ca (intranet), Webmail, Monthly Sales & P&L Data Collection, E-Learning application integration, National Directory Services Solution, Cognos Online Financial Analysis Solution, PM(Profit Marketability Office)-pilot and Bug tracking and incident tracking engines.

Jan 1998 – Jan 1999 · 1 yr

• Implemented and maintained an active e-commerce / online services website. Coordinated and planned all enhancements for day to day maintenance. Architected the user flow of the Website and online application to work with back end integrated systems, which included: secure e-commerce; financial systems; statistical analysis; and structural integrity of the Borderfree infrastructure.

Jan 1996 – Jan 1998 · 2 yrs

• Technical Expert for all Alias|Wavefront’s Internet-related software developments. Implementation strategist for phases 1 & 2 intranet, and technical lead for all 3rd party teams brought in to implement Interwoven and ATG. Lead a team of Developers, Designers and Content Providers. Responsibilities included:
• aliaswavefront.com, trydesign.com (software registry system), “FieldWeb” (extranet), “Inband” (intranet), Online Calendaring & Room booking.
• Architected, designed and developed the Alias|wavefront multilingual, secure, CMS engine

Jan 1993 – Jan 1996 · 3 yrs · Greater Orlando

• Managed a multi-national/multilingual team of designers, developers and administrators directly associated with all Internet development for all Client web projects. Architected, designed, and deployed over 100 websites on integrated SGI, BSDi, Sun and NT platforms, utilizing Apache, Netscape and IIS, 30 real media severs with over 500 real audio/video clips, and CGI Perl scripts. Projects included:
• Established the online presence for the Backstreet Boys, NSYNC, TLC, Aaron Carter, Take 5, Innosense, and many other top 40 musical acts.
• Targeted regional marketing for international tours, resulting in increased sales of concert tickets.