Or Karpel — Business Development Executive
Driven by the intersection of business strategy and client success, I bring over 13 years of international experience - ranging from fast-paced tech startups to established global brands - to my current work as a Senior Account Strategist. My career has always been defined by a simple goal: solving complex challenges with clear, data-driven solutions. Having spent over a decade leading full-cycle marketing projects, cross-functional teams, and product launches, I have a deep understanding of what truly moves the needle for a business. I now focus that experience on fostering strategic partnerships and driving sustainable growth. I thrive on translating business vision into actionable, high-impact results, always with a "people-first" approach to collaboration. What I bring to the table: -Strategic Growth: A track record of leveraging data to identify opportunities and drive revenue. -Commercial Mindset: Combining an MBA with 13+ years of experience to solve for both business objectives and client needs. -Effective Leadership: A proven ability to navigate complex, cross-functional environments and align teams toward a common vision. -Adaptability: A lifelong learner, fueled by curiosity and a commitment to operational excellence. Outside the office... My career path has been as dynamic as my travels. I started as a flight attendant and am a certified diver... so if you want to swap travel stories 🌍 or need a reliable diving buddy 🤿, I’m your person. I believe that whether we’re exploring new markets or new reefs, the key to success is staying curious and staying connected.
Stackforce AI infers this person is a SaaS and Marketing expert with a strong focus on growth and strategy.
Experience: 14 yrs 5 mos
Skills
- Marketing Strategy
- Leadership
- Content Marketing
- Growth Marketing
- Customer Loyalty
- Brand Management
- E-commerce Marketing
- Consumer Journey
Career Highlights
- Over 13 years of international marketing experience.
- Proven track record in driving strategic growth.
- Expert in leading cross-functional teams and product launches.
Work Experience
Senior Account Strategist (2 mos)
Powtoon - a Visual Native company
Head of Product Marketing & Marketing OPS (1 yr 7 mos)
Fiverr
Marketing Projects & Content Marketing Strategy Lead - Growth (1 yr 10 mos)
Product Marketing Manager - Select Loyalty Program (Program Manager) (7 mos)
Product Marketing Manager - Localization & Retention (9 mos)
IBBLS (CBC Group) Coca Cola IL
Marketing Team Lead (2 yrs 8 mos)
Philip Morris International
E-Commerce RRP PMM Executive (6 mos)
Customer Journey RRP Executive (6 mos)
Brand Manager Marlboro (1 yr 3 mos)
Brand Executive L&M & Next (10 mos)
Digital Account Executive (11 mos)
Events Promoter (1 yr 11 mos)
EL AL Israel Airlines
Air Hostess (1 yr 3 mos)
Education
Master of Business Administration (M.B.A.) at The Open University of Israel
Master’s Degree at The Open University of Israel