Sreyashi Ghosh

Project Manager

Mumbai, Maharashtra, India6 yrs 2 mos experience

Key Highlights

Led successful product launches generating significant revenue.
Expert in digital marketing and brand management.
Fluent in four languages enhancing global communication.

Stackforce AI infers this person is a Marketing and Brand Management expert in the Food & Beverage industry.

Contact

Skills

Core Skills

Brand ManagementMarketing StrategyMarketing ManagementPublic Relations

Other Skills

Brand BuildingProject ManagementCreative StrategyInnovation ManagementDigital StrategyAnalytical SkillsInfluencer MarketingCommunicationStakeholder ManagementLaunch ExperienceLaunch OperationsLeadership DevelopmentLeadershipConflict ResolutionData Analysis

About

As a Digital & Incubations Lead at Unilever, I lead digital-first brands and innovations for the Functional Nutrition portfolio, creating and executing marketing strategies that drive growth and customer engagement. I leverage my skills in content creation and curation, theme ideation, market research, brand promotions, and public relations, to bridge the gap between marketing and business development, and to deliver impactful and meaningful content for various digital platforms and channels. I am passionate about learning new skills and technologies, and I have obtained multiple certifications in social media marketing, digital marketing, and online reputation management. I am also fluent in English, Bengali, Hindi and French.

Experience

6 yrs 2 mos

Total Experience

1 yr 6 mos

Average Tenure

2 mos

Current Experience

Netflix

Project Manager - Launch Ops

Feb 2026 – Present · 2 mos · Mumbai · Hybrid

Launching your favourite titles across EMEA!

Blinkit

Category Lead

Jul 2025 – Feb 2026 · 7 mos

Building Bistro by Blinkit!

Yum! brands

Brand Manager - Innovations (KFC)

Feb 2024 – Jul 2025 · 1 yr 5 mos · Gurugram, Haryana, India · Hybrid

Led end-to-end launch of 6 new sustained product launches and 3 LTOs in FY 24
resulting in ~ 100cr + incremental revenue
Spearheaded geo-specific interventions that resulted in a menu-mix uptick ~ 4% across MH & KA
Introduced a premiumisation layer with 6 SKUs slated to lock in + 8% ADS at 1200+ restaurants for FY 25
Rationalised in-store ops processes, excess RM and menu-board for optimised Dine-In experience
Crafted BTL comms for all NPD campaigns for all channels – DI, Del with in-app CTRs at ~2%-4%

Brand ManagementBrand BuildingProject ManagementCreative StrategyMarketing StrategyInnovation Management

Unilever

ABM Digital & Incubations Lead - Brand Building

Feb 2023 – Mar 2024 · 1 yr 1 mo · Mumbai, Maharashtra, India · Hybrid

Launched 4 brands for Horlicks extensions:
Growth Plus, Strength Plus, Nutrigummies, Diabetes Gummies
Delivered ~20% + QOQ growth. Expanded a brand to four key markets within 6 months backed by introduction to expert-channel activation in addition to GT, MT, Online Marketplaces & D2C
Owned complete launch including pricing, key proposition, SNOP, comms and GTM choice

Tata group

Marketing

Feb 2020 – Feb 2023 · 3 yrs · Mumbai, Maharashtra, India · On-site

Multiple roles in Marketing across Tata CLiQ & CaratLane

Public RelationsDigital StrategyAnalytical SkillsInfluencer MarketingCommunicationMarketing Management+1

Wall street finance limited

Summer Intern

May 2016 – Jun 2016 · 1 mo · Mumbai Area, India

Worked in the treasury department while learning about the Fx market and dealt with various kinds of remittance and KYC approvals. Helped in overall admin related work and performed daily currency position checks via calling/e- mail across India.