Giovanna Reategui

Digital Marketing Specialist

Dublin, Ireland8 yrs 9 mos experience

Most Likely To Switch

Key Highlights

5 years of experience in performance marketing.
Expert in managing ad accounts across major platforms.
Strong analytical skills driving campaign success.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in performance marketing across various platforms.

Contact

Skills

Core Skills

Digital MarketingData AnalyticsStrategic ThinkingGoogle AdsStakeholder Management

Other Skills

Client InsightBusiness CommunicationsThinking SkillsYouTubeItalianCampaign managerBuild Strong RelationshipsDV360Performance MarketingLeadershipTeamworkSocial Media ManagementForeign LanguagesCustomer ServiceTime Management

About

Highly analytical, solution driven marketer with 5 years of experience in performance marketing. Experience managing ad accounts across all major social media, Ecomm, SEM and Display platforms. Skill set includes a mix of strategy, analytics, operational management as well as people management. An effective team worker and self-starter, excelling in multi-tasking who is extremely organised, detail - oriented and able to successfully collaborate with cross-functional teams with the ability to communicate with management, direct reports and external parties.

Experience

8 yrs 9 mos

Total Experience

1 yr 10 mos

Average Tenure

2 yrs 2 mos

Current Experience

Google

2 roles

Digital Marketing Strategist, Customer Success Acceleration (English, Italian)

Promoted

Mar 2024 – Present · 2 yrs 2 mos · Dublin, County Dublin, Ireland · Hybrid

Collaborate closely with Account Managers/Account Executives/Sellers to determine the optimal support for the client portfolio.
Develop and apply knowledge of the market, industry, products, and tools in preparation to offer solutions for our clients' business challenges.
Analyze data and trends in order to create meaningful insights for clients.
Implement solutions, track performance, and optimize against advertiser goals.
Report on key performance indicators and value delivered for customers. Create proposals to represent solution design around client goals.

Stakeholder ManagementDigital MarketingData AnalyticsClient InsightBusiness Communications

DV360 Specialist (via Coyle Consulting)

May 2023 – Mar 2024 · 10 mos · Dublin, County Dublin, Ireland · Hybrid

Working closely with large clients and agencies to develop solutions, focusing on short and long term Marketing and Business Objectives via DV360 platform solutions.
Creating a client strategy and finding opportunities to improve performance, and consequently investment towards Google, by implementing key products within the platform such as custom bidding, CTV, Automation and many more.
Collaborating with the Sales Team to align on the most suitable solution for the client and work together on pitching and implementation of each product.
Problem Solving at high level for issues relating to main product implementations. This often involves collaborations with various teams such as engineering, sales, gps, agency and vendor services.
Reporting and Data Analysis in order to add value to a pitch and find opportunities for the client to invest.
Development of training sessions to provide detailed training, to agencies, on campaign implementation of specific products.

Thinking SkillsStakeholder ManagementStrategic ThinkingGoogle AdsYouTubeItalian+3

2k

Biddable Specialist, Demand Generation

Jul 2020 – Mar 2023 · 2 yrs 8 mos · Dublin, County Dublin, Ireland

Successfully build complex SEM, Social Media and
Ecomm campaigns to generate inbound leads and
conversions across a number of markets including
EMEA, APAC and Americas.
Manage large budgets (up to +1M), planning and
execution of audience, platform and creative strategy
of multiple games.
Analyse campaign data through Excel, Datorama & Tableau to
ensure campaigns are on track to meet set KPIs.
Create roadmaps for new testing strategies in areas
such as ad types, audience segmentation, landing page,
etc.
Attend weekly territory conference calls to discuss
account performance and overall impact of running
campaigns.
Manage a team of up to four graduates.

Thinking SkillsStakeholder ManagementStrategic ThinkingBuild Strong Relationships

Starbucks

3 roles

Customer Service Staff

Jun 2019 – Jul 2020 · 1 yr 1 mo

Preparing beverages according to customer orders.
Computing purchases, taking orders and payments accurately.
Responsible for opening/closing of the store.

Customer Service Staff

Feb 2019 – May 2019 · 3 mos

Customer Service Staff

Sep 2017 – Jun 2018 · 9 mos · Dublin

Deloitte

Corporate Tax Intern

Jun 2018 – Aug 2018 · 2 mos · Ireland

Reviewing clients’ financial statements and comparing major changes from one year to the next.
Highlighting relevant figures for tax computations.
Preparing a Query Log and an Assumptions Log to send to clients regarding changes in the Financial Statement as well as requesting necessary information for tax calculation purposes.
Computing Tax on Deloitte owned software based on Financial Statements and responses on Query Log from clients.
Writing up a Corporation Tax report to reflect tax computations and obligations for each client.
Consulting managers and partners and assigned trainee between each step-in .order to maintain clear communication.
Contacting the Revenue with client queries.

Stakeholder Management

The natural bakery

Customer Service Staff

Sep 2017 – May 2018 · 8 mos · Greater Dublin

Computing purchases, taking orders and payments accurately
Assisting customers in bagging purchases and preparing beverages.
Responsible for setting up store and receiving stock in the mornings.

Kfc uk & ireland

Customer Service Staff

Aug 2015 – Sep 2017 · 2 yrs 1 mo · Greater Dublin

Working with my team towards goals set at the start of each period in relation to sales target.
Working at front counter taking and assembling orders, providing customer care, dealing with complaints and keeping the lobby constantly clean and presentable.
Working middle of house (kitchen), preparing and packing food.