Jun 2021 – Aug 2021 · 2 mos · India

Apr 2020 – Jun 2021 · 1 yr 2 mos

• Setting up processes & teams, working closely with product & tech to improve delivery on both the demand and supply side.
• Leading a 90+ strong team of unit & micro market managers with revenue, profitability, cash, product & operational responsibility for 50+ Enterprise customers & 1500+ vendors with annualized revenues of USD 50Mn+

Feb 2019 – Mar 2020 · 1 yr 1 mo

• Created synergies across Blackbuck's businesses - supply commerce to supply modelling to launch new categories through innovative GTM strategies and driving teams on fast paced execution.
• Head of demand of leading Chemicals & FMCG Businesses (FTL long-haul surface transport freight business). Led a 7+ strong BD and KAM team with revenue, profitability, and cash flow responsibility for 40+ Enterprise customers with annualized revenues of USD 65Mn+
• Awarded ‘Spirit of Blackbuck’ in April 2019 - Top 10 significant impact creators across all functions and businesses (1200+ employees) of Blackbuck for FY2019.

Oct 2017 – Jan 2019 · 1 yr 3 mos

• Envisioned, designed, launched, and scaled the largest accounts and geographies of Blackbuck across the entire BDM team (15–20-member team) – growth came at rapid pace and high quality – keeping in mind margins (NCM +ve) as well as cash & multiple micro and PAN-India processes firmed up by me on customer engagement and internal management. Built the largest business portfolio (20% of entire SBU top line by Q4 FY19 across the BDM team.
• Delivered 10X portfolio growth from annualized revenues of USD 2.5Mn+ in Q2 FY17 to USD 30Mn+ by Q4 FY19 across 10-15 large scale customers like Asian Paints, Reliance Industries, JIO, Tata Chemicals, Haldia Petrochemicals etc maintaining profitability & cash hygiene and overall quality of growth.
• Awarded ‘Rockstar Mile Award’ in 2017 & 2018 - Top 10 impact creators from each SBU (500+ employees)

Mar 2016 – Sep 2017 · 1 yr 6 mos

Jun 2015 – Jan 2016 · 7 mos · Kolkata Area, India

• Drove new business development, account retention and sales with an annual turnover of USD 3Mn+ from 15 large scale industrial accounts from across sectors like Heavy Metals, Paints and Chemicals, Auto, FMCG and Power
• Increased business extraction from 3 HPLS (High Potential Low Share) key accounts from less than 10% to 80% + & developed and negotiated on a single opportunity of value INR 2Cr+ to make Philips the front runner in a System + Service engagement with a ‘Top 3’ account in the region.
• Designed and executed account wise strategy with regards to product, pricing models, channel partner engagement, competition understanding, multi - year contracts and service agreements and quality-of-sale enhancement.

May 2014 – May 2015 · 1 yr · Kolkata Area, India

• Led sales through channel partners and direct customers for an annual business turnover of USD 1.5Mn+ across sectors like industry, retail and infra through segment-focused sales strategies & delivered sales growth by 20% month on month over Q3 and Q4 (FY15) cracking GTM for tea garden market & hospitality segment.
• Implemented marketing initiatives (product on wheels/LED-ification drives/in-house mockups) in small scale industrial clusters across the geography (Guwahati & Upper Assam) that saw segment wise business extraction go up by 70%

Apr 2013 – May 2013 · 1 mo · Gurgaon, India

• Highlights
• Selected for the CEO Presentation Round and awarded a pre-placement offer (8/41 interns awarded)
• Project
• Developed a 4P strategy for an entire new portfolio of electrical accessory products and sized the potential market for the portfolio
• Delivered an extensive competition analysis report as well as consumer validated communication concepts for the portfolio based on retailer and consumer research done in different markets across North India

Jan 2010 – Jun 2012 · 2 yrs 5 mos · Pune Area, India

• Awarded the ‘STAR Performer Award’ (less than 1% of the employees from across the organization) and promoted to the post of Senior Software Engineer in Jan 2012
• Appreciated by the Account Head for creating a customer focused project matrix to ease the understanding of complex deliverables and frameworks which reduced the time in design and negotiation phases by 35%

Jul 2008 – Dec 2008 · 5 mos · Noida Area, India