Mukesh Bajpai

VP of Marketing

Gurgaon, Haryana, India24 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

20+ years in high-impact marketing roles.
Led AMD India's marketing strategy and team.
Expert in brand transformation and digital growth.

Stackforce AI infers this person is a Marketing Leader in the Semiconductor and Consumer Electronics industries.

Contact

Skills

Core Skills

Strategic MarketingBrand PositioningConsumer EngagementSales ManagementChannel DevelopmentDistribution Management

Other Skills

marketing headBrand StrategyMulti-Channel MarketingTeam Leadershiptech marketingB2B Marketing StrategyGaming IndustryBrand ActivationGo-to-Market StrategyProduct LaunchesConsumer Marketingretail strategyBTL marketingMarketing ROISales & Marketing Leadership

About

With 20+ years of experience across high-impact marketing roles in technology, consumer durables, and FMCG industries, I am passionate about building brands that lead with purpose, perform with precision, and resonate with audiences at every touchpoint. As the Marketing Head at AMD India, I lead a high-performing team in developing and executing integrated, digital-first marketing strategies across gaming, consumer, and enterprise verticals. My focus is on driving brand transformation, go-to-market innovation, and partner ecosystem growth to elevate AMD’s leadership in the semiconductor space. I bring a unique blend of cross-industry insight, strategic acumen, and operational rigor—having worked with iconic companies like Philips, HP, and Pidilite. From orchestrating 360° campaigns and experiential activations to driving data-led decisions and channel enablement, I believe in empowering teams, transforming narratives, and delivering measurable impact. Core Strengths: Strategic Marketing | Brand Positioning | B2B & B2C Campaigns | Go-to-Market Strategy | Channel Marketing | Team Leadership | Product Launches | Customer Engagement | Integrated Communication | Digital Transformation Let's connect if you're passionate about marketing leadership, technology innovation, or shaping the next era of brand storytelling.

Experience

24 yrs 10 mos

Total Experience

4 yrs 1 mo

Average Tenure

15 yrs 8 mos

Current Experience

Amd

Marketing Head, AMD India.

Aug 2010 – Present · 15 yrs 8 mos · Gurgaon, India

Lead AMD India’s end-to-end marketing strategy across consumer, enterprise, channel, and gaming segments—positioning AMD as the most trusted and premium semiconductor brand in the market.
Built and scaled a 10-member high-performing marketing team, fostering a culture of creativity, accountability, and results.
Orchestrated 360° integrated campaigns with a digital-first focus, significantly boosting brand awareness, gamer affinity, and CIO/ITDM engagement.
Delivered strategic go-to-market plans for major product launches, consistently exceeding KPIs on reach, engagement, and conversion.
Partnered cross-functionally with global and regional teams to ensure brand consistency, channel alignment, and local market relevance.
Managed large-scale marketing budgets, optimizing investments across media, partnerships, events, and influencer programs.
Drove thought leadership and community engagement, placing AMD at the center of India’s gaming and innovation ecosystem.

marketing headBrand StrategyMulti-Channel MarketingTeam Leadershiptech marketingB2B Marketing Strategy+3

Philips electronics india ltd

Consumer Marketing Manager

Feb 2008 – Aug 2010 · 2 yrs 6 mos · Gurgaon

Crafted and executed annual marketing strategies for the Accessories Business Unit, contributing directly to topline growth and P&L performance.
Led sell-through campaigns with in-store visibility, BTL promotions, and consumer offers to boost brand salience and footfall.
Managed agency relationships and MARCOM budgets, ensuring ROI-positive campaigns.
Aligned sales and marketing teams to drive market penetration and category leadership across channels.

Consumer Marketingretail strategyBTL marketingMarketing ROIBrand ActivationBrand Positioning+1

Hewlett-packard

Regional Sales Manager - Punjab

May 2007 – Feb 2008 · 9 mos · Ludhiana Area, India

Achieved aggressive sales targets for consumer PCs and notebooks in a competitive northern India market.
Directed a team of 5 Area Sales Managers, focusing on channel development and territory expansion.
Rolled out regional marketing programs and promotions, driving incremental revenue and market share.

Sales & Marketing LeadershipChannel SalesConsumer PCsRegional ManagementSales ManagementChannel Development

Philips electronics india ltd.

Zonal Key Accounts Manager [South India]

Jan 2006 – May 2007 · 1 yr 4 mos · Bangalore Area, India

Grew Philips’ counter share across large-format retailers in South India through strategic partnerships and LFR engagement.
Drove sales and visibility for LCD and Plasma TVs via localized activations and partner programs.

Key Account ManagementRetail PartnershipsMulti-Channel MarketingChannel DevelopmentSales Management

Ici paints

Branch Manager

Nov 2004 – Jan 2006 · 1 yr 2 mos

Delivered 27% YoY growth in Haryana region, surpassing national performance benchmarks.
Led a multi-layered team and over 60 dealers, managing trade schemes, promotions, and depot operations.
Enhanced channel efficiency expanded the dealer base, and improved loyalty program engagement.

Channel developmentRegional salesTrade MarketingTeam ManagementSales ManagementChannel Development

Pidilite industries ltd

Area Sales Manager

Jun 2001 – Nov 2004 · 3 yrs 5 mos

Successfully achieved the targeted sales in all quarters with consistent growth.
Improved Stockist ROI through streamlining inventory management at stockist level & streamlining stockists' claim settlement procedure - ensuring customer satisfaction & extra working capital.
Improved distribution coverage, by ensuring more indirect salesmen on stockist payrolls & better route working.
Achieved additional business through innovative promotions in schools, hobby classes etc.
Handled independently the responsibility of launch planning and execution of new fabric care products in Andhra Pradesh - generated extra business of Rs. 50 lacs over a period of 6 months.

FMCG salesDistribution strategyProduct launchesTrade PromotionsSales ManagementDistribution Management