Zuhair Abbas — Digital Marketing Specialist

Overall 8+ years of experience in Marketo Engage with 3X Marketo Certified Expert. I'm a results-driven Marketing Automation Leader with 8+ years of hands-on experience in Adobe Marketo, CRM systems, and full-funnel automation strategy — working across high-impact enterprise projects like Lenovo, Dell, American Express, and Google’s Palo Alto. My journey began at Adobe in 2019, where I was part of the Marketo pilot project post-acquisition. From vendor payroll to becoming one of the fastest Full-Time conversions, I grew into a Technical Lead and Subject Matter Expert (SME) — leading global escalations, managing P1 issues, and mentoring a 30-member team across NA, EMEA, and ANZ. Currently at Denave, I manage Lenovo’s entire global Marketo setup as a one-man army. I built and launched Nurture 2.0 (fixing a 68% lead suppression issue), developed a custom reporting framework (RFC) sold at over ₹5 lakhs, and pioneered Denave’s first in-house email marketing engine, integrating APIs with Twilio SendGrid to cut costs and boost delivery. Beyond execution, I specialize in: MarTech Stack Optimization Hyper-personalized automation using tools like Clay, Smartlead & AgentPro AI-driven engagement campaigns Lead scoring, data enrichment (Apollo, ZoomInfo), and intent-based targeting Whether it's rebuilding teams in crisis (like post-COVID attrition at Adobe), or managing 8+ enterprise/internal projects simultaneously, I bring clarity, ownership, and technical creativity to every challenge. Let’s connect if you're looking for someone who can blend strategy, systems, and storytelling to drive real marketing ROI.

Stackforce AI infers this person is a Marketing Automation Specialist with expertise in MarTech and enterprise-level project management.

Location: Noida, Uttar Pradesh, India

Experience: 8 yrs 8 mos