Jun 2021 – Jun 2024 · 3 yrs · Beaverton, Oregon, United States · Hybrid

• Oversaw creative development and operational strategy for Nike’s flagship e-commerce, customer service, and retail product experiences across Web, iOS, and Android platforms. Prioritized enhancement of the Design team’s toolkit through learning and development programs focused on Design Thinking and business acumen — aligned with Nike’s strategic goals and industry benchmarks.
• Key Achievements
• Led a team of three Design Operations individual contributors with a strong emphasis on career growth and development.
• Created and implemented cross-functional training programs that significantly elevated team capabilities in Design Thinking and business acumen, in partnership with LUMA and the Design Department.
• Improved operational efficiency by introducing shared practices for work management, meeting effectiveness, and project sizing. Successfully secured funding to enable high-impact initiatives.

Apr 2020 – Nov 2020 · 7 mos · Los Gatos, California, United States

• Growth, Customer Health, Core XD teams

Dec 2018 – Apr 2020 · 1 yr 4 mos · Los Gatos, California, United States

• Studio XD

Jul 2017 – Nov 2018 · 1 yr 4 mos · San Francisco Bay Area

• Embedded into Airbnb's Trust and Safety, and Payments creative teams where I defined product roadmapping, prioritization, and adaptive design practice frameworks, and bootstrapped resource allocation tracking to deliver greater rigor and management insights to cross-functional team leads and contributors. Partnered with front-end UI engineering teams to define sprint plans and facilitate quality assurance practices. Mapped and streamlined Airbnb's various creative contractor engagement processes.

Dec 2016 – Apr 2017 · 4 mos · Vancouver, Canada Area

Nov 2013 – Dec 2016 · 3 yrs 1 mo · Vancouver, Canada Area

• Lead, grow, manage and motivate the Hootsuite product design team and oversee the implementation of product design projects and creative direction.

May 2012 – Sep 2013 · 1 yr 4 mos · San Francisco Bay Area

Aug 2008 – Feb 2011 · 2 yrs 6 mos · Greater New York City Area

• Led all aspects of client projects – built and maintained customer relationships, collaborated with internal discipline leads, and coordinated the work of up to 40 team members that included user experience designers, visual designers, artists, writers, programmers, and QA. Managed scope, budget, quality, and timeliness to deliver technically complex and SEO-compliant web sites.

Aug 2008 – Feb 2011 · 2 yrs 6 mos · Greater New York City Area

• Led a series of initiatives to develop a new in-house capability and generate new revenue opportunities. Identified and negotiated vendor relationships, evangelized best practices, provided cross-discipline in-house training, and led client relationships.

Feb 2006 – Jul 2008 · 2 yrs 5 mos · Greater New York City Area

• Managed a team of designers and programmers in delivering design solutions to solve public relations challenges for clients such as Accenture, Kraft, Intel, Pfizer, Hormel, and FedEx.

Oct 1999 – Feb 2006 · 6 yrs 4 mos

• Website design, print (typography, art direction) design, visual identity, creative direction, front end programming, email marketing design for clients in the beverage, health care, consumer packaged goods, entertainment, and financial software services markets. User interface designer for companies in the video game and consumer software markets.
• Clients included:
• TribalDDB (projects included Sun-Rype and GLAD ForceFlex storyboards, carboptions.ca website production)
• Xerox Japan (family of application icons for DocuWorks and EFour products)