BASAVARAJU N.

Business Development Executive

Bengaluru, Karnataka, India7 yrs 10 mos experience

Key Highlights

  • Expert in inventory and product planning processes.
  • Proven track record in campaign management and analysis.
  • Strong background in market research and competition analysis.
Stackforce AI infers this person is a Retail and Supply Chain Management expert with strong analytical skills.

Contact

Skills

Core Skills

Inventory ManagementProduct PlanningCampaign ManagementData Analysis

Other Skills

Market ResearchR ProgrammingAutomationCompetition AnalysisEmail MarketingSMS CampaignsRetailMicrosoft ExcelSupply Chain ManagementMicrosoft PowerPointSilverpopTableauGoogle BigQuerySAP R/3INHERENT SIMPLICITY- SYMPHONY

Experience

7 yrs 10 mos
Total Experience
1 yr 11 mos
Average Tenure
--
Current Experience

Zepto

Senior Category Manager II

Sep 2024Mar 2025 · 6 mos · Bangalore Urban, Karnataka, India · On-site

Swiggy

Senior Category Manager - FMCG private label

Mar 2023Sep 2024 · 1 yr 6 mos · Bangalore Urban, Karnataka, India · On-site

Bigbasket.com

Category Manager

Nov 2020Aug 2022 · 1 yr 9 mos · Bengaluru, Karnataka, India

Titan company limited

2 roles

Assistant Manager- Merchandising, Large format stores

Oct 2018Mar 2020 · 1 yr 5 mos

  • Managing the gamut of inventory and product planning process for the 7 International watch brands, Xylys and Fragrances
  • Worked on automation and implementation of dynamic range and buffer management process for all watches and fragrances using R programming
  • In season inventory management through inter store transfers, promotional offers and inventory cover
  • Liaising with the product team to develop an inventory plan for New product lines
  • Providing the optimal merchandise plan considering chains working capital requirements (open to buy)
  • Worked with chains and Internal team to facilitate RTVs (SOR)
  • Market research, competition analysis, on Deodorants to analyze the market and plan range and inventory
Inventory ManagementMarket ResearchProduct PlanningR Programming

Assistant Manager- Analytics

Jan 2016Sep 2018 · 2 yrs 8 mos

  • End to end responsibility of campaigns from formulation to calculation of effectiveness for all businesses across Titan
  • Sole responsibility in designing, planning and deploying customer campaigns
  • Involved in the creating the content for E-mail and SMS campaigns and helping the brands design the offer and the target base
  • Responsible for introducing a variety of new technologies for campaigns including Profile marketing, WhatsApp based targeting and IVRs
  • Pre campaign and Post campaign analysis for all Major campaigns
  • Monitoring IP and Domain reputation
Campaign ManagementEmail MarketingSMS CampaignsData Analysis

Education

Sri Jayachamarajendra College of Engg., MYSORE

Bachelor's degree — Industrial Engineering

Jan 2008Jan 2012

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