Parichita Dewanjea

Design Manager

Gurugram, Haryana, India10 yrs 4 mos experience

Highly Stable

Key Highlights

Over 4 years of experience in Ad Operations.
Proven track record in event management and client satisfaction.
Strong problem-solving and communication skills.

Stackforce AI infers this person is a MarTech and Event Management professional with strong HR capabilities.

Contact

Skills

Core Skills

Ad OperationsClient ManagementHuman ResourcesEvent Management

Other Skills

Ad Campaign ManagementClient CommunicationProblem SolvingTeam CoordinationSEO Best PracticesAd TraffickingCampaign ManagementHR RecruitmentInterviewingVendor NegotiationLogistics ManagementPeople ManagementEmployee MotivatorCorporate EventsInterpersonal Communication

About

I have a 4+ experience in Ad Operations Services where I have been executing day to day deliverables related to creating, monitoring and optimizing the ad campaigns. I have been working closely with the internal teams including the Account Managers to ensure the highest level of client satisfaction on direct campaigns. Besides I have a proven experience as Event Manager with project management skills and knowledge of KPIs and marketing techniques for event management. I have mastered the art of client communication and negotiation ability, is proficient in MS Office. I have a natural knack for solving complex problems with customer centricity attitude and a team player. I have also worked with consultants firm where I could have developed my HR Recruitment ability by handling database, taken preliminary interview of the candidates, explaining the JD to the candidates and maintaining a good relationship with them. Educationally, I am MBA and also a Diploma holder in Human Resources and Psychology. I am a Certified Life Coach and help counsel people under stress or poor mental health in my spare time.

Experience

10 yrs 4 mos

Total Experience

3 yrs 3 mos

Average Tenure

6 mos

Current Experience

Ipg mediabrands

Manager

Nov 2025 – Present · 6 mos · Pune, Maharashtra, India · Hybrid

Liaison & Coordination: Facilitate seamless project execution by clarifying requirements and gathering key inputs across internal SBUs and US-based stakeholders.
Financial Compliance: Oversee end-to-end billing approval workflows, ensuring accurate processing and audit-ready documentation for all creative estimates.
Design Operations: Coordinate the creative workflow for the Communication Design team, including asset tracking, deliverable management, and status reporting.
Quality Assurance: Review all submissions for compliance and accuracy, effectively streamlining the approval process and improving overall project turnaround time.

Taboola

Ad Operations Specialist

Jun 2022 – Sep 2025 · 3 yrs 3 mos · Gurugram, Haryana, India · Hybrid

Primary PoC and Team handling for AMER and EMEA, including conflict resolutions, driving growth for the team through communicating with the AMs for case requests
and reports and in-depth problem-solving.
Directing and monitoring all intra-team coordination for campaign management and all inter-team conflict resolutions for projects in APAC/EMEA/AMER regions.
Supervising refreshers and training sessions; Mentoring new members for updates.
Executing day to day deliverables related to ad campaigns (including Campaign set up, QA and flawless execution of campaigns) to the internal clients of Taboola within defined SLAs and KPIs.
Taking initiatives for driving business growth and development through discussions with account managers and clients for increased project flow.
Working closely with internal teams to ensure highest level of client satisfaction on direct campaigns and campaign optimization.
Running periodic analysis of all on-page attributes and providing recommendations based on SEO best practices for optimization with account management teams.
Preparing presentations and analysis reports for clients as per deliverables.

Ad Campaign ManagementClient CommunicationProblem SolvingTeam CoordinationSEO Best PracticesAd Operations+1

Amazon

Ad Ops Associate

May 2021 – Jun 2022 · 1 yr 1 mo · India · Remote

Being a part of Campaign Enablement Services (CES), provided world class service and support for Amazon Global Advertising business.
Executing campaigns by trafficking ads to Amazon stable properties, building creatives in an ad server using third party tags, activating the ads in the ad servers.
Communicating status of campaign creation to key global partners.
Providing support and coverage to other advertising teams.
Ensuring functionality and accuracy of the creatives.

Ad TraffickingCampaign ManagementClient CommunicationAd Operations

Talentmart.ca

Human Resources Recruiting Specialist

Dec 2020 – Jan 2022 · 1 yr 1 mo · India

Contacting major clients to understand requirements for the candidates.
Induction and supervising candidates from the received matched database.
Explaining them the JD, taking preliminary interviews, and overseeing the induction process for scheduled interview.
Maintaining a good relationship with the candidates and taking feedback after interviews and recruitment processes.
Motivating the candidates for taking preparation for the interview and enjoy the work environment.

HR RecruitmentClient CommunicationInterviewingHuman Resources

Blue waves event specialization

Event Manager

Jun 2015 – Dec 2020 · 5 yrs 6 mos · Kolkata, West Bengal, India · On-site

Key Account Management - HDFC Bank, IndusInd Bank, HDFC Life, HDFC Ergo, ERECA, HP, Samsonite etc.
Recruiting, allotting, and managing manpower for the events.
Brainstorming and implementing event plans and concepts.
Liaising and negotiating with vendors - Hotels, Stage, Light, Sound, LED, Photographers etc.
Handling logistics.
Handling post-event reports which includes invoicing, submitting feedback etc.

Event ManagementVendor NegotiationLogistics Management