Nov 2024 – Dec 2025 · 1 yr 1 mo · Atlanta, Georgia, United States · On-site

• Part of the Experience Design team at Global Equipment Platforms of TCCC, designing the future of Coca-Cola’s cooling, dispensing(Freestyle) and vending systems across their multiple brands.
• Conducted consumer and market research internationally across five countries, translating insights into actionable design strategies that informed global product decisions.
• Directed limited-edition design programs, managing end-to-end execution from concept ideation, CAD refinement, and renderings to prototype build alignment.
• Defined design language guidelines for Coca-Cola’s largest equipment asset, ensuring design consistency across regional OEMs.
• Partnered cross-functionally with engineering, manufacturing, and marketing to deliver cost-efficient, scalable, and sustainable solutions.
• Keywords: Equipment innovation, CMF design, design strategy, prototyping, DFM, global collaboration, trend translation.

Jun 2024 – Sep 2024 · 3 mos · Framingham, Massachusetts, United States · On-site

• Lead and designed a portfolio project around portable speakers for Gen-Z consumers, emphasizing versatality, comfort, personalization and durability.
• Built detailed CAD surfacing using Siemens NX and Rhino, ensuring precision between design and engineering.
• Created multi-fidelity prototypes to validate form and usability through hands-on iteration.
• Collaborated with CMF and engineering teams to align design intent with production feasibility and brand language.
• Proposed design concepts for the Headphone accessories and next generation wearables based on trend forecasts and Market analysis.
• Wearables, consumer electronics, ergonomic design, Siemens NX, prototyping, CMF development, product storytelling.

Jun 2023 – Aug 2023 · 2 mos · California, United States · Remote

• Collaborated with a 10-member Education (EDU) team on Project Dahl, focusing on user-centric design strategies in the visioning phase of product development.
• Partnered with a UX intern to synthesize user research into actionable design insights for educational technology products.
• Contributed to multiple New Product Introduction (NPI) projects, applying ID/CMF principles to soon-to-be-launched educational devices.
• Balanced creative freedom with practical application, ensuring design choices met functional requirements and user expectations.
• Acquired hands-on experience in the transition from conceptualization to execution within the consumer electronics industry.

Feb 2022 – Jun 2022 · 4 mos · Kronberg, Hesse, Germany · Remote

• Designed an audio-based product for the ideal WFH future guided by the Director of communications at Braun.
• Researched various users, observed their routines and challenges, and conducted 20+ interviews and 5 other research tools to cultivate insights.
• Ideated on more than 20 concepts and managed to rapid prototype 15+ concepts on varying forms and finishes.
• Collaborated with engineers at Braun to formulate the technical aspects of the design.

Jun 2021 – Aug 2021 · 2 mos · Bangalore Urban, Karnataka, India · Remote

• Conducted trend and market analysis to develop CMF palettes for consumer products.
• Delivered high-fidelity renders and design presentations for client reviews.
• Supported design research for product lines in the sports and lifestyle category.
• CMF palettes, trend forecasting, product visualization, market research, client communication.