Vikas Khoria

Co-Founder

Bengaluru, Karnataka, India21 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Veteran business leader in digital advertising.
  • Expert in programmatic media buying and optimization.
  • Strong track record in business development and monetization.
Stackforce AI infers this person is a seasoned leader in Ad Tech with expertise in programmatic advertising and business development.

Contact

Skills

Core Skills

Business DevelopmentMonetization StrategyStrategic AdvisoryProduct DesignContent MonetizationProgrammatic Advertising

Other Skills

Organizational ConsultingRevenue & Profit GrowthBusiness Advisory ServicesFreelancingAnalytical SkillsPerformance MarketingProgrammatic Media BuyingRemarketingProduct ManagementTestingIntegrationAgile MethodologiesMobile ApplicationsData AnalysisQuality Assurance

About

Veteran business leader with a demonstrated history of working in the internet industry. Skilled in Product Optimisation, People Management, General Management and Operations in the digital advertising industry, specialised towards performance results. Strong business development professional with a Bachelor of Technology (B.Tech.) focused in Information Technology from Sikkim Manipal University of Health, Medical and Technological Sciences.

Experience

21 yrs 3 mos
Total Experience
2 yrs 9 mos
Average Tenure
4 yrs 7 mos
Current Experience

One engine media works

Co-Founder and Head of Programmatic

Aug 2024Present · 1 yr 9 mos · Bengaluru, Karnataka, India · On-site

  • Helping grow the programmatic platform and business, with a special focus on re-targeting solutions. We are launching in multiple markets and customising the solutions for different client verticals. We have also started other new business vertical like B2B and Scratch Cards.

Cheggout

Head of Advertising Business

Aug 2024Present · 1 yr 9 mos · Bangalore Urban, Karnataka, India · Hybrid

  • Building revenue and growth strategies at Cheggout - one of the largest loyalty and engagement platforms with banks.
  • We are building a strong and large scale monetisation platform for consumer apps using their post transaction engagement journeys. Delivering high quality destination for advertisers to acquire premium users for their business.
Organizational ConsultingRevenue & Profit GrowthBusiness DevelopmentMonetization Strategy

Startups

Freelance Advisor

Jul 2024Present · 1 yr 10 mos

  • Helping some startups with strategy on GTM, product design and specially towards monetisation and advertising features. Advising some people in network who are working on new ideas and trying to bring innovation.
Business Advisory ServicesFreelancingStrategic AdvisoryProduct Design

Rotary bangalore prime

Member

May 2022Present · 4 yrs · Bengaluru, Karnataka, India

Paytm

Associate Vice President - Ads

Apr 2022Jul 2024 · 2 yrs 3 mos · Bengaluru, Karnataka, India

  • Business leader helping delivery the objectives of the brands we work with and play a pivot role in farming them, helping with business development.

Theethnic.co

Angel Investor

Oct 2021Present · 4 yrs 7 mos · Greater Bengaluru Area

Fewcents

Vice President and India country head

May 2021Apr 2022 · 11 mos · Bengaluru, Karnataka, India

  • Part of founding team, we were trying to solve for content monetisation efficacy for digital publishers. Was responsible for hiring and building a team in India.
Analytical SkillsBusiness Development

Freelance

Advisor - Programmatic Advertising

Apr 2021Mar 2022 · 11 mos

  • Consulted with teams to build and optimize business on programmatic platforms. This is across product, sales and operations.
Analytical SkillsContent Monetization

Revx

3 roles

Global Business Director

Jul 2019Apr 2021 · 1 yr 9 mos

Performance MarketingProgrammatic Media BuyingRemarketingProgrammatic Advertising

Senior Business Director

Apr 2018Jun 2019 · 1 yr 2 mos

  • Part of the leadership team and responsible for Global P&L for the organization. Handling client serving, which includes campaign delivery and account management, creative services and technical solutions.
  • Business leadership team member with global P&L delivery ownership for RevX
  • Leading team of Account Managers,Operations,Product support, Creative and owning key client relationships
  • Working closely with other stake holders helping with sales, finance and R&D of new user acquisition product.
  • Collaboration with multiple functions including Sales, Product Management, Analytics, Engineering, Publisher Development & Accounting.

Director Of Business

May 2017Mar 2018 · 10 mos

Criteo

Senior Account Strategist - India

Mar 2016May 2017 · 1 yr 2 mos · Bengaluru Area, India

  • Was part of the landing team. Helping clients optimise on performance, up-sale new products and grow accounts.
  • Working with some of the top eCommerce companies in India spreading from retail, fashion, travel and niche verticals.

Inmobi

5 roles

Team Manager – Delivery, Programmatic

Sep 2014Mar 2016 · 1 yr 6 mos

  • In this role, I lead the delivery function for the InMobi Exchange business. I was also involved and have some stakes in our China programmatic business.
  • Currently managing a team of 3 people and work with various regional teams and accounts across the globe.
  • Detailed knowledge of programmatic ecosystem.
  • Helping business scale by managing key accounts and taking care of their needs.
  • Internal Stakeholder Management, involving interactions with different internal teams like Ad quality, Finance ops and making sure all their needs are met.
  • Great team player and a strong mentor having groomed multiple people.

Lead - Technical Account Managment, Programmatic

Jul 2013Oct 2014 · 1 yr 3 mos

  • Leading the team of programmatic technical account management team. Involved in partner account management along with business relationship managers, to help scale each account. Acted as a partner for the clients to help bridge the gap between business and technical needs. Involved in detailed analysis of account performance to come up with insights helping set directions for each of them in scaling.

Lead Solutions Engineer

Jan 2013Jul 2013 · 6 mos

  • Leading a team managing channel integrations. Mostly involved into technical account management and working very closely with the product team to further scale and enhance the product.

Associate Product Manager

Promoted

Jan 2012Dec 2012 · 11 mos

  • Part of the product team defining features for various products for developers ecosystem.

Senior Software Engineering

Apr 2009Dec 2011 · 2 yrs 8 mos

  • Worked into different roles under software engineering and involved into starting a new product, which gave a change to build something from scratch -
  • Ad network billing software:
  • Worked on complete re-engineering of the billing software and re-write it in python from sql store procedures.
  • Maintained and enhanced the system for performance improvements and scalability.
  • Mobile payments:
  • Co-started the team for mobile payments product development. Got involved actively into designing and building the systems, data schema for the software.
  • Worked with payment providers (partners) across globes, for payment gateway integrations.

Amazon

Software Engineer

Aug 2007Apr 2009 · 1 yr 8 mos · Bangalore

  • My role here was to ensure the availability and performance of the production environment for applications and services. Responsible for all production support activities including ticket management, change management, monitoring, metrics, documentation, process development, host provisioning, and hardware management. Also debug, evaluate, and resolve software issues for applications and services that will improve availability and performance. Develops scripts and applications to automate redundant tasks and to improve operational efficiency. Work with Development, QA, and other Support teams to maintain and improve availability and performance.

Cognizant technology solutions

Programmer Analyst

Oct 2004Sep 2007 · 2 yrs 11 mos

Lisle technology partners

Intern

Jan 2004May 2004 · 4 mos

  • Worked as an intern.

Education

Indian Institute of Management Bangalore

Micro Masters

Dec 2022Apr 2023

Sikkim Manipal Institute of Technology - SMU

Bachelor of Technology (B.Tech.) — Information Technology

Jan 2000Jan 2004

St. James High School, Binnaguri

ISC - 12th — Science

Jan 1998Jan 2000

Holy Child School

ICSE

Jan 1985Jan 1998

Stackforce found 100+ more professionals with Business Development & Monetization Strategy

Explore similar profiles based on matching skills and experience